Kevin Convey to chair Quinnipiac’s journalism program

Kevin Convey
Kevin Convey

Good news for journalism students at Quinnipiac University: Kevin Convey, former editor of the Boston Herald and the New York Daily News, has been named chair of the university’s well-regarded journalism department.

Convey got his master’s degree at City University of New York after he lost his job at the Daily News. Last year Capital New York published a feature on Convey’s journey from editor to student. (Note: I covered Convey during his Herald days as The Boston Phoenix’s media columnist.)

At Quinnipiac, Convey will have ready access to two of the more interesting experiments in finding a sustainable model for local journalism: the nonprofit online-only New Haven Independent and the for-profit regional newspaper, the New Haven Register, part of the struggling but innovative Digital First Media chain.

Congratulations and best wishes to Kevin.

Pierre Omidyar’s dicey embrace of nonprofit status

220px-Pomidyarji
Pierre Omidyar

New York University journalism professor Jay Rosen, who’s part of the high-profile news project being launched by the tech entrepreneur Pierre Omidyar, writes that the operation’s journalism will be incorporated as a 501(c)(3) nonprofit.

But will it really be that simple? As I wrote earlier this year, the IRS has cracked down on 501(c)(3) status for journalism, apparently (it’s not entirely clear) because the agency doesn’t consider journalism to be an approved “educational” activity.

Rosen calls the venture, to be named First Look Media, a “hybrid” that melds for-profit and nonprofit operations: there will also be a for-profit technology company that, if it becomes profitable, will subsidize the journalism.

But that’s not what we normally think of when discussing hybrid journalism models. The usual route is for a nonprofit of some kind to own a for-profit news organization. The example most often cited (including by Rosen) is the Tampa Bay Times, which is owned by the Poynter Institute, a journalism research and training organization.

The difference matters, because a nonprofit news organization is prohibited from endorsing political candidates and engaging in other activities that might be deemed partisan. By contrast, a for-profit enjoys the full protection of the First Amendment, even if it’s owned by a nonprofit.

Not that a nonprofit can’t do great journalism — nonprofits ranging from Mother Jones to the New Haven Independent have proved that. But it will be interesting to see how First Look and its high-profile contributors, including Glenn Greenwald and Laura Poitras, negotiate the tricky nonprofit landscape.

Photo via Wikipedia.

Hartford Courant to absorb last vestiges of Advocate alt-weeklies

cover_image_3_330_410_88_sha-40Long before I decided to write a book about the New Haven Independent, I knew who Paul Bass was. The New Haven Advocate, like The Boston Phoenix, was one of the crown jewels in the world of alternative weeklies. Bass, who spent much of his long stint at the Advocate as its chief political columnist, was something of a legend in that world.

The first time we met, in 2009, he told me he had decided to launch the Independent, an online-only nonprofit news site, in part because he was unhappy with what had happened to the Advocate under the ownership of the Hartford Courant and its various corporate overlords. (I wrote about the sale of the Advocate papers for the Phoenix in 1999.)

This week, about eight months after The Boston Phoenix died (survived by its sister papers in Portland and Providence), the Advocate breathed its last. In this case, there isn’t even a body to mourn, as the Courant absorbed the Advocate into a weekly supplement called CTNow. The Hartford Advocate and the Fairfield County Weekly are being subsumed into CTNow as well, according to this account by blogger and former Advocate writer Brian LaRue.

Bass has written a heartfelt tribute to the Advocate and what it meant to New Haven — and to him. Among other things, he gets at something I’ve been thinking about: whether community news sites like the Independent are, in a sense, the new alt-weeklies — not as opinionated, not as profane, not nearly as far to the left, but nevertheless representing a type of journalism that is engaged with the community in a way that few daily newspapers are.

New Haven Independent seeks to build community radio station

6011084575_3a9019d5ea_nThis article was previously published by the Nieman Journalism Lab.

The New Haven Independent, which launched eight years ago amid the first wave of online-only community news sites, may soon expand into radio.

The nonprofit Independent is one of three groups asking the FCC for a low-power FM (LPFM) license in New Haven, Conn. If successful, editor and founder Paul Bass says that “New Haven Independent Radio” could make its debut at 103.5 FM in about a year.

“It would be a fun thing if we get it. I’m told it’s very hard,” Bass says. “We’re by no means talking as if we’re going to get this license. We thought it would be worth a shot.” He envisions a mix of news from the Independent and La Voz Hispana de Connecticut, the Independent’s content partner (and landlord), as well as music, public affairs, and shows produced by local nonprofit organizations. The station would be on the air at least 16 hours a day.

The three New Haven applications are part of the FCC’s great LPFM land rush. Legislation signed by President Obama in 2011 eased restrictions on low-power stations, and the FCC is expected to approve about 1,000 applications sometime in 2014. More than 2,800 applications were received by the deadlinelast month, according to the website Radio World. (Thanks to Aaron Read of Rhode Island Public Radio for tipping me off about the Independent’s application.)

According to the Prometheus Radio Project, a longtime advocate of expanded community radio, “the over 800 low-power stations currently on the air are run by nonprofits, colleges, churches and emergency responders.” For years, the radio industry and (believe it or not) NPR fought the expansion of LPFM, arguing that new stations would interfere with established broadcast frequencies — a concern that advocates say is unwarranted.

Like all LPFM stations, New Haven Independent Radio’s broadcast footprint wouldn’t extend much beyond the city limits, although it would stream online as well — which could be significant, Bass says, given predictions that most cars will have streaming Internet radio within a few years.

Inspired by Haverhill

Bass says he got the idea from WHAV Radio in Haverhill, Mass., a nonprofit online community station (it also has a weak AM signal) whose volunteer general manager, Tim Coco, is seeking to expand with an LPFM license of his own. (I wrote about Coco’s radio ambitions last summer.) Coco, who runs an advertising agency and is a local politico of some note, is also among a group of residents working to launch a cooperatively owned community news site to be called Haverhill Matters, under the auspices of the Banyan Project.

“I’m happy I provided some inspiration,” Coco told me by email. “I believe the more local voices, the better for the community.”

Although Bass, if he is successful, may be the first hyperlocal news-site operator to start an independent radio station, the connection between the two media is a natural one. For instance, Howard Owens, publisher of The Batavian, a for-profit site that covers Genesee County in western New York, has partnered since 2009 with WBTA, an AM station with a strong community presence. An even more ambitious project is under way in the heart of the country, as the St. Louis Beacon news site is merging with St. Louis Public Radio.

Donna Halper, a longtime radio consultant and historian who is an associate professor of communication at Lesley University, says a multiplatform presence of the sort Bass envisions is crucial at a time when the audience has become fragmented.

“These days, it’s a multimedia world, and even a low-power FM station can get people talking” about your work, she says. “In this kind of environment, the more platforms you are on, the more you have top-of-the-mind awareness.”

On the other hand, industry observer Scott Fybush, who writes about radio for his own eponymous website, warns that Bass may not quite realize what he is getting into.

“Twenty-four hours a day of radio is an unforgiving taskmaster,” Fybush said in an email. “There are lots of applicants in this LPFM window who have what appear to be noble ideas, but keeping a station going with engaging programming day in and day out isn’t easy to do.”

Three-way contest

But that’s getting ahead of things, because first Bass has to win the three-way contest for the New Haven license. And that is by no means assured. (Bass’s application was filed by the Online Journalism Project, the nonprofit entity that acts as the Independent’s publisher of record.)

According to documents on file with the FCC, the other two applicants are a Spanish-language organization and a Christian broadcaster called Alma Radio. Even though LPFM is intended to encourage localism, Alma proposes to broadcast nationally syndicated religious programs, including “Focus on the Family,” hosted by the controversial evangelical leader James Dobson. Alma Radio’s oversight board, according to a “Purposes and Objectives” document it included with its application, is “composed of members who believe and have a personal relationship with Jesus Christ.”

Although Bass says his ideas for the station are still evolving, he included a detailed proposal with his FCC application, with such diverse offerings as a morning news program; a daily “La Voz Latino Community Hour”; a collaboration with The Inner-City News, a local African-American publication; community theater; and a two-hour evening program to be called “Joe Ugly Presents Local Hip Hop.” (Joe Ugly is the nom de rap of a New Haven music impresario who runs an Internet radio station called Ugly Radio.)

One of the New Haven Independent’s funders has already put up $3,000, which paid for legal and engineering services. If Bass wins the license, he estimates it would cost $30,000 to build the station and $60,000 to $70,000 to pay a full-time employee to run it — a substantial amount over the approximately $500,000 a year the Independent now receives in donations, foundation grants, and corporate sponsorships.

The opportunity is clear enough. Done right, it would enable Bass to bring New Haven Independent journalism, with its hyperlocal emphasis on neighborhoods, schools, and city politics, to a new audience — and to entice that audience, in turn, into sampling the Independent.

The danger, of course, is that the radio project would drain resources and attention away from the Independent itself, diluting its mission with a gamble on a new platform that may or may not succeed. Bass’s answer to that challenge is simple and direct: “We have to make sure it doesn’t.”

Photo (cc) by Michael Coughlan and published under a Creative Commons license. Some rights reserved.

Paid digital content comes to New Haven

I find it interesting that the Digital First paywall announced Monday will include the New Haven Register, even though the Register competes with the free New Haven Independent, a nonprofit online-only news organization.

Maybe it won’t matter much — the Independent covers nothing outside of New Haven, whereas the Register offers a lot of suburban coverage. Still, this is something to keep an eye on.

Digital First chief executive John Paton has long been a critic of paywalls, as he  acknowledges in this blog post. “Let’s be clear, paid digital subscriptions are not a long-term strategy. They don’t transform anything; they tweak. At best, they are a short-term tactic,” he writes, adding: “But it’s a tactic that will help us now.”

Measuring the effectiveness of nonprofit news

New Haven Green
New Haven Green

Among the more difficult challenges I faced when I was researching “The Wired City” was trying to figure out the influence — and thus the effectiveness — of the New Haven Independent, the nonprofit online-only news site that is the major focus of the book. So I was intrigued when NPR reported last week that the folks who run Charity Navigator hope to unveil effectiveness ratings for nonprofits in 2016. I suspect it won’t be easy.

Nonprofit news presents special challenges. You can measure a food pantry’s effectiveness by how many families get fed, or an orchestra’s reach in terms of attendance, educational programs and the like. But how do you measure the effectiveness of a news organization?

The way I tried to answer that question was to look at numbers, but to look beyond the numbers as well. Certainly the numbers couldn’t come close to telling the whole story. The Independent’s main competitor is the regional daily newspaper, the New Haven Register, whose website receives considerably more traffic than the Independent’s (two to three times as much, according to Compete.com‘s very rough numbers) — and which, unlike the Independent, has a daily print edition. How can the Independent possibly exercise the same amount of influence?

It can’t. But that doesn’t mean that it’s ineffective. Since it’s not a mass-circulation outlet, the Independent relies on reaching civically engaged people — city leaders, neighborhood activists and anyone who takes an interest in what’s going on in New Haven on a daily basis.

In a 2009 interview, Michael Morand, an associate vice president at Yale, described the Independent’s readers as “active voters, elected and appointed officials, opinion makers, civic activists as measured by people who are on boards, leaders of block watches and other neighborhood organizations.” Mayor John DeStefano told me in 2011 that he considered the Register to be “the dominant media,” but added that the Independent serves “those that follow city government and community-based activities.”

One issue stood out for me as an example of how the Independent could be effective while reaching a niche audience. In the fall of 2010 the Independent — following the lead of the Yale Daily News — began reporting on incidents in which police officers ordered people not to video-record them while they were making arrests and engaging in other activities. The Independent reported on the story for months, and revealed that one man on a public sidewalk had his cellphone confiscated and the video erased; the man was charged with interfering with police.

The Independent’s reporting led to real reform. An investigation was conducted. Mayor DeStefano and the police chief at that time, Frank Limon, ordered that officers stop harassing people trying to video-record their actions as long as they weren’t interfering in police business. Mandatory training in how to respond to video-camera-wielding members of the public was added to offerings at the police academy — training that Independent founder Paul Bass and I observed during a visit to the academy. And state Sen. Martin Looney, a New Haven Democrat, introduced legislation to make it clear that such recording was legal.

The Independent also builds influence through public events — community forums such as political debates and other events that are webcast and covered by other media as well. A particularly prominent example was a school forum in late 2010 starring education-reform critic Diane Ravitch.

I don’t think numbers tell the story, but here are a few:

  • According to the Independent’s internal counts from Google Analytics and Mint, the site receives between 120,000 and 140,000 unique visitors a month.
  • The Independent’s Facebook page has been “liked” 3,443 times as of this morning.
  • The Independent’s Twitter feed, @NewHavenIndy, has 4,486 followers.
  • The site’s weekly news email has about 4,000 subscribers, according to Bass — up about 1,000 over the past year.
  • A separate arts email has about 5,000 subscribers.

And here’s a cautionary tale for publishers who rely on outside services like Facebook, which have their own agendas: Bass told me that a change in policy may be responsible for less traffic coming to the Independent from Facebook. “Now they don’t automatically show your posts to all your followers. They show them to a sample, hoping you’ll pay to reach more of your people,” Bass said in an email last week. “So we’ve seen a drop in Facebook traffic as a result. (Which maybe quite fair. We use them free as paperboys.)”

When I asked Bass how he thought funders and prospective funders could measure the effectiveness of nonprofit news, his response was that he wasn’t sure. So what attempts have his funders made? “They look at what we publish, how people interact with it, how they experience the site’s impact living and working in the area,” Bass said. “No one has asked us for numbers.”

According to the NPR story, reported by Elizabeth Blair, some nonprofits are resisting Charity Navigator’s attempt to measure how well they’re doing. And there’s no question it will be difficult — maybe impossible — to come up with a fair system that everyone will agree on.

But it seems worth trying, especially in journalism. With traditional for-profit news, the relationship between revenue and quality is only tangential. News organizations are judged by how well their advertising moves products and services. You’d like to think that advertisers would rather be associated with quality news than the alternative, but that’s not necessarily the case.

With nonprofit news, the better the journalism, the more influence it will have — and the more attractive it should be to funders.

Photo (cc) by Anne and published under a Creative Commons license. Some rights reserved.

In Batavia, a for-profit, locally owned news site

batavia-credit
Downtown Batavia

This article appeared earlier at the Nieman Journalism Lab. I’ll be reading from “The Wired City” this Saturday, July 13, at 11 a.m. at Present Tense Books, located in Batavia at 101 Washington Ave.

For those of a certain age, perusing the ads posted at The Batavian, a for-profit news site in Batavia, N.Y., can seem a lot like flipping through the pages of a weekly community newspaper a generation or two ago.

Which is to say there are a lot of ads — more than 140, every one on the home page, a practice that publisher Howard Owens believes is more effective than rotating them in and out. There are ads for funeral homes and pizza shops. For accountants and tattoo parlors. For auto-repair centers and ice-cream stands. For bars and baseball (the minor-league Batavia Muckdogs).

The success of The Batavian matters to the future of local journalism. In my book “The Wired City: Reimagining Journalism and Civic Life in the Post-Newspaper Age,” I devote most of my attention to the New Haven Independent, a nonprofit site that subsists on grant money, donations and sponsorships. At this early stage of online news, nonprofits like the Independent are often able to raise more money more quickly than for-profits. But not every community can support a nonprofit. Thus it is vital for the future of news that entrepreneurs like Owens figure out the for-profit side — which is why I also devote a fair amount of space in “The Wired City” to what’s going on in Batavia.

Owens launched The Batavian in 2008 as a demonstration project for GateHouse Media, where he was the director of digital publishing. When his position was eliminated in early 2009, he asked GateHouse if he could take the fledgling site with him. He was granted his wish.

The Batavian is free and covers not just the city of Batavia (population 15,000) but surrounding Genesee County (60,000) as well. It receives about 80,000 unique visitors per month, according to Quantcast. That’s roughly the same as the site’s newspaper competition, The Daily News, also based in Batavia. (Web analytics are imprecise, and Owens says his internal count, provided by Google Analytics, shows about 118,000 uniques per month.) Of course, The Daily, as the locals call it, depends mainly on print distribution. On the other hand, The Batavian covers just one county to The Daily’s three, making Owens’ online reach all the more impressive.

The Batavian’s 12-month projected revenues are currently about $180,000 a year — enough to provide Owens and his wife, Billie Owens, the site’s part-time editor, with a comfortable living, and to employ a part-time sales and marketing coordinator. Unlike AOL, with its struggling network of Patch sites, The Batavian is independent, and Owens aims to keep it that way. As the Authentically Local project, of which The Batavian is a part, puts it: “Local doesn’t scale.”

Howard Owens
Howard Owens

If a nonprofit like the New Haven Independent can raise more money than a for-profit (indeed, Independent founder and editor Paul Bass chose the nonprofit route in 2005 because he realized he couldn’t support himself with a for-profit), there are nevertheless certain advantages to for-profit online journalism. Let me outline three of the more obvious.

• Anyone can start a for-profit news site. The nonprofit route requires approval from the IRS and support from local foundations. In many cases, neither may be forthcoming — and as I recently wrote, the IRS has all but halted approval of 501(c)(3) status for nonprofit news sites, which they depend on so that donors can make tax-free contributions. By contrast, all it takes to launch a for-profit site is talent, experience and a willingness to work hard. That’s no guarantee of success, but the opportunity is there for all.

• Local ads enhance the vibrancy of a site. Owens likes to say that advertising is content. The ads at The Batavian give you a good feel for Genesee County — and provide a context for Owens’ coverage of everything from court news to traffic accidents, from school events to development proposals. Advertising and news work together to provide a well-rounded picture of the community. Yet you won’t see ads at a nonprofit site like the Independent, save for a few image-building “sponsorships” from local institutions such as college and hospitals.

• For-profit sites enjoy the full protection of the First Amendment. Like public radio and television stations, but unlike the vast majority of newspapers, nonprofit news sites are legally prohibited from endorsing candidates for public office. “Editorial endorsements — or the denial of them — are among the most powerful tools that newspapers have for holding political figures to account,” write the media scholar Robert McChesney and the journalist John Nichols in their 2010 book “The Death and Life of American Journalism: The Media Revolution that Will Begin the World Again.”  The Batavian hasn’t actually endorsed any candidates, but at least it’s not legally prohibited from doing so — and Owens takes strong stands on other local issues without having to worry about the federal government swooping in and threatening his livelihood.

***

When I visited Batavia in 2009, I rode along with Owens as he made sales calls and covered stories in Genesee County. It seemed like a hard slog. At one point, as we were driving through the tiny farm town of Stafford, he gestured to a well-manicured golf course. “If you find out that I’ve joined the Stafford Country Club,” he said, “then I’ve been successful.” Two years later, I asked him about the status of his country club aspirations. He laughed. “I’d love to join the Stafford Country Club and have time to enjoy the privileges thereof,” he said, “but we’re probably years away from doing that.”

Yet The Batavian keeps growing. Last week the site announced a new real-estate ad partnership. Recently Owens told me he now spends virtually none of his time on ad sales, having offloaded that task to his part-time employee. The Owenses are able to devote the bulk of their time to journalism — something that was not the case when I was researching “The Wired City.”

Owens likes to remind people that we’re at the very beginning of online news as a business, and that what appears not to add up economically today may look quite different a few years from now. As Owens asked in a provocative blog post four years ago: “If it took newspapers more than 100 years to build the business and content models that we all now cherish, why do we expect a fully formed online model to emerge in just 10 years?”

Photos (cc) 2009 by Dan Kennedy.

CJR reviews “The Wired City”

The new issue of the Columbia Journalism Review includes a favorable review of “The Wired City” by Michael Meyer. Here is my favorite section:

“The Wired City” doesn’t have anything resembling a central thesis. (This isn’t a flaw. Way too many “future of journalism” books and reports waste their time trying to argue grand, overarching theses that almost always fall apart on closer analysis.)

One of my goals in writing the book was to return to the sort of in-depth, close-up reporting that drew me to journalism in the first place. Yes, I do some opinionating in the book, but mainly I try to let the story tell itself. I appreciate Meyer’s recognizing that and seeing it as a virtue rather than a shortcoming.

Meyer is critical of my argument that nonprofit news sites like the New Haven Independent tend to be better funded and capable of more ambitious journalism than for-profit sites — at least in these early years of the post-newspaper era.

Though I agree with Meyer that I could have done a better job of quantifying that observation, I nevertheless believe I was describing a situation that’s real. For-profits like The Batavian and CT News Junkie are doing better all the time — better than they were when I was researching the book.

But it’s still a hard slog. Given the low value the marketplace has assigned to online advertising, that’s likely to continue.

The Arts Fuse reviews “The Wired City”

Bill Marx has written a favorable review of “The Wired City” for The Arts Fuse, a Boston-based online arts magazine that he founded in 2007. Our paths crossed at The Boston Phoenix in the 1990s, and I know that Bill is a tough audience.

Bill also offers a worthwhile criticism — that the hyperlocal sites I write about should do more arts coverage, and that I should have held them to task. He’s right. At one time the New Haven Independent’s lack of in-depth arts coverage was on my radar, but I failed to follow up. But let me offer two points.

First, the Independent’s arts coverage is quite a bit more extensive today than it was when I was doing my research, with much of it funded by beat-specific grant money.

Second, though this doesn’t quite get at Marx’s critique, both the Independent and The Batavian, the two sites I cover in the most detail, emphasize excellent photography. That visual appeal is part of what has made them a success.

Book notes and upcoming appearances

Christine Stuart and me at last Thursday's book event in New Haven. Stuart, who runs the online news service CT News Junkie along with her husband, Doug Hardy, was the first person I interviewed for "The Wired City."
Christine Stuart and me at last Thursday’s book event in New Haven. Stuart, who runs the online news service CT News Junkie along with her husband, Doug Hardy, was the first person I interviewed for “The Wired City.”

Many thanks to Paul Bass, editor and publisher of the New Haven Independent, and Will Baker, director of the Institute Library, for a terrific event for “The Wired City” last Thursday. It was great to catch up with folks I hadn’t seen in quite a while and to meet new people. The Independent’s Thomas MacMillan covered the event here; the New Haven Register’s Randall Beach and Melanie Stengel here.

Closer to home, Will Broaddus of The Salem News interviewed me last week for his book column.

I’ve got three events coming up during the next week that you might be interested in.

• On Wednesday at 6 p.m. I’ll be part of a panel that will discuss the New England premiere of “Corporate FM: The Killing of Local Commercial Radio,” directed by Kevin McKinney. It’s not cheap, but it’s for a good cause: The event will benefit WHAV Radio, an independent online-only radio station based in Haverhill. The screening will take place at Chunky’s Cinema Pub, 371 Lowell Ave., Haverhill. You can find out more here.

• On Thursday at 6:30 p.m. I’ll be doing an event for “The Wired City” at the Globe Lab, which works on new technology projects for The Boston Globe. The lab is located at the Globe, which is at 135 Morrissey Blvd. The event is free and open to the public.

• Next Monday, June 24, I’ll be sitting down with Emily Rooney to talk about “The Wired City” on “Greater Boston,” on WGBH-TV (Channel 2).

Photo by Thomas MacMillan for the New Haven Independent.