An odd and very remote encounter with racism. Or was it? To be continued.

I’ve got a ton of good stuff to blog about, and I hope to get to some items over the next few days. Right now, though, I’ve got to say something about a weird experience I had yesterday.

I was on the train back to Boston, cleaning up the transcript of an interview I’d done in New Jersey, where I was reporting on a nonprofit news organization called NJ Spotlight News. I paid more than I usually do so that there would be a human set of eyes looking it over before sending it back. The quality was excellent — but there was a section in which my subject and I were talking about race. Every reference to “White” was uppercase and every reference to “black” was lowercase.

If you’ve been following changes in news style over the past few years, you know that some pretty significant shifts have been implemented. The Associated Press, The New York Times and The Boston Globe all decided to start uppercasing Black but not white. Here’s how Globe editor Brian McGrory explained the paper’s reasoning in January 2020:

Effective immediately, we’re updating the Globe stylebook to put the word Black in uppercase when it is used to describe a person’s race. After consulting with leaders in the Black community, we’re making this change to recognize that the word has evolved from a description of a person’s skin color to signify a race and culture, and as such, deserves uppercase treatment in the same way that other races — Latino being one example — are capitalized. Unless otherwise requested by a person we’re writing about, we’ll use Black, which is considered to be more inclusive, rather than African-American.

Why not “white”? As the AP described it, “white people in general have much less shared history and culture, and don’t have the experience of being discriminated against because of skin color.”

The Washington Post took a different position, uppercasing both “Black” and “White,” explaining, “Stories involving race show that White also represents a distinct cultural identity in the United States.” That’s fine, and I suspect that at some point others may follow suit.

But referring to uppercase White people and lowercase black people is something you’d expect from the racist dark reaches of the internet. I was kind of startled to see it come from a reputable transcription service — and no, I’m not going to name them, so don’t ask. I might let them know (now I’ll have this blog post to send them), and if I get a response, I’ll tell you what they said.

A new and disturbing wrinkle to Philip Morris’ ads in The Boston Globe

Update (April 4): The Boston Globe has issued a statement responding to the CommonWealth article. CommonWealth editor Bruce Mohl has issued a counter-response. Read them both here.

Colman M. Herman has a scorcher for CommonWealth Magazine: “Scientists object to inclusion in Globe’s Philip Morris ads.” It seems that a number of scientists were interviewed for what turned out to be sponsored content — that is, paid advertising — without their knowing that’s what they were doing. Herman writes:

The Boston Globe is facing a growing chorus of criticism from public health advocates and media critics for working with Philip Morris to create and publish stories featuring interviews with prominent scientists, many of whom say they were never told the true purpose of the interviews — for inclusion in Philip Morris ads.

Herman writes that Globe executives declined his repeated efforts to obtain comment. This is just a mess. Herman interviewed me; and, as I wrote last June, neither the Globe nor any other media organization ought to publish ads from tobacco companies, especially all these years after they stopped accepting cigarette ads.

False rumors about Wu’s mental health recall attacks on Michael Dukakis in 1988

Then-Massachusetts Gov. Michael Dukakis in 1987. Photo (cc) City of Boston Archives.

Today’s Boston Globe story about the right-wing whispering campaign suggesting that Boston Mayor Michelle Wu has suffered from serious panic attacks while in office (there is no evidence) calls to mind the rumors about Michael Dukakis’ mental health that circulated during his 1988 presidential campaign.

Dukakis’ Republican opponent, then-Vice President George H.W. Bush, helmed one of the dirtiest campaigns in the modern era. Everyone remembers the racist Willie Horton ad, but there were also rumors — grounded in nothing — that Dukakis suffered from depression.

As recalled in this retrospective by Dylan Scott in Stat News, President Ronald Reagan got in on the act, pushing into the mainstream a conspiracy theory that emanated from LaRouchie right:

In early August, in those pre-Twitter days, Reagan made the gossip front-page news. The president said at a White House press conference, in response to a question about Dukakis, that he didn’t want to “pick on an invalid.”

Reagan quickly apologized, but the story was off and running. The New York Times and Washington Post wrote editorials denouncing the attacks. The Los Angeles Times, Chicago Tribune and Miami Herald published lengthy stories about the rumors and their source.

Dukakis’ 17-point polling lead over Bush collapsed, and, of course, Bush went on to win that November. As Dukakis said, “you don’t drop eight points in a week for nothing.”

The claim may have resonated because there was just enough there for the conspiracists to dig into. Dukakis’ wife, Kitty Dukakis, had long suffered from depression, and, as the Stat piece noted, biographies of Dukakis said that “he had been unhappy after his brother died in 1973 and, again in 1978, after he lost his reelection for governor.” Nothing unusual about that, of course.

So, too, with Wu. Her mother has struggled with mental illness. And in January the Globe published a story that included this line: “A decade ago, when Wu first mentioned to someone outside her close circle that she was considering a run for office, she had a panic attack; she had to walk across the room and crouch down to calm herself.” In other words, years ago and hardly unusual behavior — and also a long way from landing in the hospital, as the current rumors claim.

The false rumors about Wu have almost but not quite broken into the mainstream, according to the Globe’s Emma Platoff. Greg Hill of WEEI Radio (93.7 FM) mentioned them sympathetically, perhaps unaware that there was nothing to them. Platoff also cites a column in late January by the Boston Herald’s Joe Battenfeld, who wrote: “Unfortunately for the Harvard-educated Wu, there isn’t an Ivy League seminar or class to learn how to grapple with these anxiety-inducing problems.” But having read Battenfeld’s column in its entirety, I don’t agree that he was making any reference to the rumors.

One unanswerable question about all this is whether a major media outlet like the Globe should amplify the rumors. Platoff addresses that:

There are those who believe this Globe story will worsen the problem. Experts say it can be a mistake to mention this kind of misinformation in a reputable newspaper; that even debunking a rumor grants it oxygen. But as this false claim spreads through the city’s power centers, it has already leaked into public discourse. And the mayor, who has been open about her mother’s struggle with schizophrenia, was glad to correct the record, saying it was important to call out both mental health stigma and misinformation.

She also quotes Wu herself, who says it’s better to address the rumors head-on than to let them fester. “I want to be transparent about the presence of these tactics, even today, because we need to acknowledge it to be able to change it,” Wu told Platoff. “It does feel connected to larger trends in politics and international politics: If you just repeat something that’s false enough times, at least you can sow a little doubt in the broader public’s mind. And that’s a really dangerous place to be.”

I don’t know whether putting it out there is a good idea or not. As Wu herself acknowledges, it’s already partly out there, so perhaps it’s better to address it head-on. Still, people are going to believe what they want to believe. We are long past the time when facts made any difference. We weren’t even there in 1988.

BoMag and the Globe offer dueling theories about who shot David Ortiz

David Ortiz celebrates the first of his three championships with the Red Sox. Photo (cc) 2013 by Colin Steele.

Boston magazine and The Boston Globe published dueling stories over the weekend that recount the 2019 shooting of Red Sox legend David Ortiz.

The Boston magazine story, by Mike Damiano, appears to have been many weeks, if not months, in the making — it’s a rich, deeply reported story about Ortiz’s life in the Dominican Republic and his complicated family situation. The Globe article, by Bob Hohler, may have been assigned (or least put on the fast track) in reaction to  BoMag. It’s a newsy account of that attempts to get to the bottom of who ordered Ortiz’s shooting, and why.

By all means, read both. But by far the most interesting detail is the dueling theories about the role of a major drug trafficker, César Peralta, known as “The Abuser.” According to the Globe’s account, former Boston police commissioner Ed Davis, who was hired by Ortiz to investigate the shooting, Peralta is in fact the guy who ordered the hit. Hohler writes:

Davis, disclosing his findings for the first time, said the powerful and politically connected drug lord César “The Abuser” Peralta came to feel disrespected by Ortiz, prompting him to place a bounty on Ortiz’s head and sanction the ragtag hit squad that tried to kill him.

“Peralta said he had David shot,” Davis said in an interview, citing information that he said US law enforcement officials gathered and shared with him.

The BoMag story, on the other hand, all but rules out Peralta as having any role. Here’s what Damiano has to say:

As I, too, tried to get to the bottom of what caused the shooting, I found that the closer I got to people with genuine knowledge of the Santo Domingo underworld, the more skepticism I heard about the love-triangle theory and any possibility of Peralta’s involvement. One man I spoke with who knows many of the men in Peralta’s circle, as well as some of the men accused of involvement in the shooting, said that the theory was bunk. No part of it added up, he said, and hardly anyone in his neighborhood — Herrera, a hot bed of Dominican drug trafficking — believed it.

The two accounts also raise some questions about access. The Globe’s owner and publisher, John Henry, is also the principal owner of the Red Sox. Davis is a security consultant for the Globe. It does not appear that Davis shared his theory about Peralta with BoMag.

Both stories dismiss the widely mocked theory put forth by Dominican authorities that Ortiz was the victim of mistaken identity.

The conclusion I took away from Damiano’s and Hohler’s reporting was that we may never know who ordered the hit on Ortiz. I’m just glad he’s still with us.

Footnote: I’m told that Damiano has been hired by the Globe.

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Boston Globe staffers will return to the newsroom three days a week in May

Seldom seen for the past two years

Boston Globe journalists will be returning to the newsroom at least three days a week starting Tuesday, May 3, according to a message sent to the staff by Linda Pizzuti Henry, CEO of Boston Globe Media.

Henry’s message reflects optimism that COVID-19 has reached the stage where we can all live with it and manage it. Let’s hope she’s right. I imagine most Globe staff members will be happy to return. As Henry notes in her memo, the lack of downtown workers has had a devastating effect on the city’s economy as well.

Here is her full message.

Team,

Two years. We left our offices in March of 2020 with the hope that a few weeks would change the course of the virus spreading around the world. We informed, we comforted, we entertained, we helped where we could, and we got the critical news and information to our community when they needed it most.

And lately, our coverage has included an inspiring note of us emerging from this pandemic, with an increasing number of articles and columns about the declining infection numbers, offices reopening, what different companies are doing, and how important it is to the vitality of our city that people do come back to their offices.

As we all know, the world is different from 2020, and so going back to exactly the way things were is not our plan. We have been doing a lot of listening, a lot of reading, and a lot of deep thinking about how our business operations work. You have been able to get things done for two years despite trying circumstances, and the organization is thriving. The experience has allowed us to learn a lot about how we work. At the same time, we have missed the chance to think together in the same way. We have over 80 new people at the Exchange Place offices that we all really want to get to know. The connection, the ability to bring in more people to a conversation spontaneously, the ability for different parts of the organization to collaborate easily, the faster sharing of knowledge, the mentorship, the camaraderie of this special Globe community, the culture of being part of this historical organization filled with brilliant people — it has been harder to maintain. As a multimedia organization that is constantly innovating to provide the best possible journalism for our readers, we see the need and advantage of being together.

So, to balance our business need to work together and our understanding of how we can function well, we are going to start with a 3/2 schedule with three set days in the office and two flexible days. For this flexibility to work, we all need to be in the office on the same days — that way we all get the benefit and efficiency of working together in the same place at the same time. Input from managers across Exchange Place and a review of our operations have led us to the days of Tuesday, Wednesday, and Thursday in person in the office. Mondays and Fridays will be flexible for at least a few months, meaning you can work in the office or remote, as your work permits and as you prefer.

As an organization that is constantly learning and innovating, we will survey, listen, and reassess how it is working after a few months to see if adjustments are needed or if we have it right. “Right” means doing what is best for both this institution and for the people who make this institution what it is.

We are pacing the return in consideration of the month-long timing of various commuter passes, so we will officially be in person at the offices with our 3/2 schedule on Tuesday, May 3rd. To make this an easier re-entry, we are encouraging people to go into the office at least once a week in April — on whatever day works for you. Many of you have been going in regularly already and have been finding it productive. We are hearing from other companies that this helps with the transition back to the office.

Thank you for your help in this next transition. We believe that maintaining a physical office in the heart o

f the city matters. As a Boston institution dedicated to helping our community thrive, being there also matters.

Can’t wait to be back together,

Linda

The Boston Globe marks 150 years as a growing and profitable news organization

There’s a bit of news in Boston Globe editor Brian McGrory’s message marking the paper’s 150th anniversary today: he writes that the Globe now has “about 250 staffers in its newsroom and on the editorial pages.”

That’s up significantly from a few years ago. In 2018, the Globe had a full-time staff of about 220 journalists, which means that the size of the newsroom has increased by nearly 14% over the past four years. Regular readers know that the paper has been boosting its coverage of climate change and technology, among other topics.

McGrory and owners John and Linda Henry deserve to take a bow for the Globe’s renaissance in recent years. After buying the paper from the New York Times Co. in 2013, the Henrys compiled an uneven record in rebuilding the Globe as a sustainable business. When I checked in with John Henry in mid-2018, the paper was still losing money and had fallen short of its goal of selling 100,000 digital subscriptions. Henry was forced to declare that he had no plans to sell.

Six months later, Henry said the Globe had finally become profitable. Today the paper has some 235,000 paid digital subscribers, making it a leader among large regional newspapers, and has far more reporting capacity than most of its peer news organizations, many of which are owned by cost-obsessed hedge funds.

I’ve been a Globe reader for nearly 50 years. It’s a very different institution compared to the pre-internet glory days, when it covered national and international news with its own reporters and had a staff — at its 2000 peak — of about 550 full-timers.

Yet it remains one of the best, most deeply staffed papers in the country. It’s also evidence that committed, deep-pockets local ownership can be the difference between a thriving journalistic enterprise and a decimated newspaper hanging on for survival.

How The Boston Globe could help offset the local news vacuum

Could The Boston Globe, profitable and growing, help make up for the local news vacuum in Eastern Massachusetts? The shortage of reliable community journalism became much more acute last week when Gannett told reporters at most of its weekly papers that they would be reassigned to regional beats or to one of the chain’s dailies.

The Globe could conceivably step in by reviving an idea that was perhaps before its time. Under New York Times Co. ownership, the Globe published web pages known as YourTown, one for each suburban community as well as a few of Boston’s neighborhoods. They relied heavily on aggregation — too heavily, as the Times Co. found out in court — and they competed with papers owned by GateHouse Media (now Gannett) that weren’t nearly as hollowed-out as they are today. What’s more, YourTown was part of the Globe’s free Boston.com site (this was before BostonGlobe.com), and the hyperlocal advertising that was supposed to support YourTown never materialized. John Henry shut down YourTown not long after he bought the Globe in 2013.

So what would a revived YourTown look like? Advertising isn’t nearly as important as it used to be, but the Globe has been successful in selling paid digital subscriptions. So imagine a YourTown with one full-time reporter in each community. If the Globe signed up 500 new subscribers in a community, that could bring in as much as $120,000 a year. I’m basing that on an average subscription costing $20 a month (the full cost is $30, but many people would be paying discounts).

No doubt this would work better in some places than in others. I live in Medford, a city of about 58,000 residents that, as of now, doesn’t have a single full-time reporter covering the community. Selling an extra 500 subscriptions — or more — ought to be doable.

But right next door, in Arlington (population: 43,000), there’s a good-quality nonprofit news website, Your Arlington, which would make a Globe-branded YourTown less attractive. Or consider a small town like Bedford — not only are there just 13,000 residents, but it’s the home of a well-established nonprofit news site, The Bedford Citizen.

Still, I think a revived YourTown would work well enough in a few communities that it’s worth trying. I doubt it would be a money-maker for the Globe, but it might be a break-even proposition. And the paper would be filling a real need.

Lincoln Millstein on his journey from media exec to hyperlocal journalist

Lincoln Millstein

Lincoln Millstein played a critical role in launching The Boston Globe’s free digital site, boston.com, in 1995. Boston.com began as a portal, and carried Globe journalism but also curated other news sites and community blogs. It had a separate staff, and the office was in downtown Boston, not in the old Dorchester plant. Lincoln went on to be executive vice president at New York Times Digital, then moved on to the Hearst Corporation, where he held a number of different roles.

When Lincoln retired as senior assistant to CEO Steven Swartz of Hearst in 2018, he wondered what was next. He found the answer by returning to his roots as a local reporter, recalling the days when he started out in the Middletown bureau of the Hartford Courant in the mid-1970s.

He and his wife, Irene Driscoll, also a longtime journalist, had upgraded their summer place in Maine in anticipation of spending more time there in retirement. Then the pandemic hit, and they moved in. He started picking up lots of local scoops on how the pandemic was affecting businesses. Not to mention the occasional deer collision. That’s how The Quietside Journal got its start.

Dan has a Quick Take on the Telegram & Gazette of Worcester, which recently won a big public-records victory over the city of Worcester, which has been stonewalling them for years, and Ellen looks at newsroom layoffs and transparency.

You can listen to our conversation here and subscribe through your favorite podcast app (as long as it’s not Spotify).

Digital circulation is growing, but it needs to be more and faster

Photo (cc) 2005 by rnv123

Will digital subscriptions save the newspaper business? They had better. With advertising in a death spiral, publishers have to hope that readers will pick up the slack. Progress has been slow, but it may finally be picking up.

Marc Tracy reports in The New York Times that several newspaper chains, including Lee Enterprises and Gannett, have experienced significant increases in paid digital circulation. The problem is that these increases are spread over many papers, and the situation at any one of them remains dicey.

For instance, Gannett is up 46% over the past year, to 1.5 million paid digital subscriptions — yet it owns about 250 daily papers, including USA Today. Those numbers need to be exponentially greater if Gannett is going to re-establish itself as a lucrative business and actually start adding rather than cutting journalistic resources.

“There’s a big misperception out there that there’s a big hole in local journalism, and I think that narrative’s been created by people who aren’t sitting in local markets,” Gannett chief executive Mike Reed told Tracy. As a longtime reader of Gannett’s (previously GateHouse Media’s) community weeklies, all I’ve got to say is: You’ve got to be kidding.

In order for paid digital to work, you also have to charge enough. To go back to USA Today, I see that the cost is $9.99 a month after the first-year discount expires. That’s not bad, but it’s well behind The Boston Globe’s $30 a month. And the Globe has managed to sell a reported 235,000 digital subscriptions. Of course, the Globe, like most newspapers, offers a huge discount to new subscribers, which means it then has to figure out a way to keep them.

In order to succeed with digital subscriptions, you need good content and good technology. Many of the papers now trying to succeed in the digital space have been cut substantially. And too many newspaper websites are still clunky mish-mashes with pop-ups, pop-unders and other annoyances.

It’s better to grow than to shrink, so in that sense I guess Tracy’s story is good news. But there’s still a long way to go.

Getting to the Crux of the matter with a Catholic news project that began at The Boston Globe

John Allen

Inés San Martín and John Allen join the “What Works” podcast to discuss the founding of Crux, a digital site that covers all things Catholic, and the “corporate resurrection” that took place three days after The Boston Globe shut it down.

Crux quickly partnered with the Knights of Columbus, a Catholic service organization, and now is a hybrid business model combining nonprofit support, crowd-funding and advertising. That means Crux has much in common with digital local news startups.

Inés San Martín

In our weekly Quick Takes, Ellen shares an update on a high-impact investigative project by Sahan Journal, and Dan discusses the Journalism Competition and Preservation Act, which has bipartisan support on Capitol Hill but is not a perfect solution to the local news crisis.

You can listen to our conversation here and subscribe through your favorite podcast app — as long as it isn’t Spotify. Like a number of musicians and podcasters, we’ve pulled our content from the service out of concern over vaccine disinformation being promulgated by Spotify podcast host Joe Rogan.