An update on our book about the future of local news

One of the more arcane aspects of writing a book is that you go through repeated rounds of editing, and each time you finish, you can let everyone know and take another bow, ha ha. Anyway, Ellen Clegg and I turned in the manuscript to our book about local news at the end of August, and then submitted our response to the first round of edits at the end of December.

Just now we submitted our response to what they call a “line edit” — a lighter edit aimed at clarifying what had been murky on previous rounds. So, yay us! After that comes the copy-edit and then the page proofs.

The book will be called “What Works in Community News: Media Startups, News Deserts, and the Future of the Fourth Estate.” It is scheduled to be published by Beacon Press in early 2024. You can find out more information — and our podcast! — at our website, What Works.

Mike Blinder tells us how he revived E&P — and built a must-listen podcast about the news business

Mike Blinder

The “What Works” podcast is back! Ellen Clegg and I took some time off to finish our book, which now has a name — “What Works in Community News: Media Startups, News Deserts, and the Future of the Fourth Estate.” Barring any unexpected roadblocks, it will be published by Beacon Press in early 2024.

Our latest podcast features Mike Blinder, the publisher of Editor & Publisher, the once and future bible of the news publishing industry. Mike also hosts E&P’s weekly vodcast/podcast series, “E&P Reports” which has established itself as a must-listen for anyone interested in the state of the news business. Blinder has interviewed everyone from Richard Tofel, founding GM of ProPublica, to Jennifer Kho, the new executive editor of the Chicago Sun-Times, to professor and media critic Jeff Jarvis. Blinder probes important issues like government support for community journalism, the role of social-media platforms and the impact of chain consolidation.

I’ve got a Quick Take on the failure of two bills in Congress that would have provided some government support to newspaper companies. It’s fair to say that the federal government is not going to be riding to the rescue of local news, and that communities had better get about the business of providing coverage on their own.

Ellen reports on the City Paper in Pittsburgh, an alternative weekly, which has just been acquired by a subsidiary of Block Communications. The Block family has achieved some notoriety for its mismanagement of the Pittsburgh Post-Gazette. Media observer Margaret Sullivan called the Post-Gazette a tragic mess under the Blocks.

You can listen to our latest podcast here and subscribe through your favorite podcast app.

The local news renaissance in Mass. needs to spread beyond the affluent suburbs

Downtown Marblehead, Mass. Photo (cc) 2011 by Daniel Mennerich.

People are starting to notice the local news renaissance in Eastern Massachusetts that’s been inspired by the Gannett newspaper chain’s never-ending cuts.

Dana Gerber reported in The Boston Globe on Tuesday about “The Great Marblehead Newspaper War,” where three independent start-ups have been launched in response to Gannett’s evisceration of the Marblehead Reporter last year. These days Marblehead is served by a for-profit digital project, the Marblehead Beacon; a well-funded digital and print nonprofit, the Marblehead Current; and the Marblehead Weekly News, a for-profit print newspaper started by The Daily Item of Lynn, which is itself independently owned.

Just a few days ago, Mariya Manzhos reported for Poynter Online about The Concord Bridge, another well-funded nonprofit start-up. And there are a number of others, including The Bedford Citizen, which at this point has to be considered venerable: the nonprofit digital site was started a decade ago by three volunteers in response to cuts by Gannett’s predecessor company, GateHouse Media, at the weekly Bedford Minuteman. Now the Citizen has a small paid staff and is the only news source in town, the Minuteman having been shut down last year. (The Citizen is one of the projects that Ellen Clegg and I are profiling in our book-in-progress, “What Works in Community News,” to be published in early 2024 by Beacon Press.)

But there is an ongoing problem, and it’s one I spoke with Gerber about when she interviewed me: these startups are highly concentrated in affluent, mostly white suburbs like, well, Marblehead, Concord and Bedford. Yes, there is The New Bedford Light, an extraordinarily well-funded nonprofit that’s gotten national attention, but that’s the exception. Most local outlets that serve more diverse communities, such as The Bay State Banner and the Dorchester Reporter, tend to be for-profit publications that have been around for a while; we’re seeing little in the way of new ventures to cover such places. And many have little or nothing. Cambridge Day does a good job, but it’s essentially a one-person shop. Why is Marblehead, with a population of under 20,000, getting more comprehensive coverage than a city of 117,000 people? (I should note that the Cambridge Chronicle is one of just three Gannett weeklies in Eastern Massachusetts that purportedly still covers some local news, although you wouldn’t know it from its website.)

As Manzhos notes, the Boston Institute for Nonprofit Journalism has provided some assistance to local news outlets. What we need, though, are news outlets that provide ongoing accountability journalism in each of the state’s 351 communities — city council, select board, school committee, police, development and the like. I hope that will happen.

We’re also closer than you might think. If you haven’t seen it before, here is a spreadsheet I maintain of every independent local news outlet in the state. Obviously some are better than others, but some of these are excellent.

Emulating its R.I. strategy, The Boston Globe next year will move into N.H.

The State Capitol in Concord, N.H. Photo (cc) 2010 by Jimmy Emerson, DMV.

There was news in Mark Shanahan’s Boston Globe story on the decline of the once-great Providence Journal under Gannett ownership: the Globe is opening a New Hampshire bureau sometime in 2023, a move similar to what it’s done in Rhode Island.

At one time the Globe took New England coverage seriously, even publishing a Sunday section called New Hampshire Weekly. On a recent episode of our podcast about local news, “What Works,” Nancy West, executive director of the investigative news organization InDepthNH, said she would welcome a Globe comeback in the Granite State.

“I loved it when the Globe came up and was doing important reporting,” she said, citing in particular the paper’s coverage of a cardiac surgeon at Catholic Medical Center in Manchester whose horrendous malpractice record was obscured by his status as an operating-room star. “Was I a little jealous? My first instinct is jealousy, of course,” West told us. “But then I’m just really pleased that the word is getting out.” She added: “I would love to have the Globe come back. I would love to see it because we just need talented reporters on the street. And I think competition is healthy.”

Unlike Rhode Island, New Hampshire’s two major daily newspapers, the New Hampshire Union Leader and the Concord Monitor, are independently owned. Both, however, have endured significant cuts to their reporting capacity in recent years. As West says, another news organization focused on the state would be welcome.

As with Rhode Island, New Hampshire is an opportunity for the Globe to sell more digital subscriptions without the hassle of bygone days, when it was necessary to truck papers across New England.

So where might the Globe go next? Vermont strikes me as a stretch. Connecticut? Probably not. Much of the state roots for the Yankees, and Hearst CT has a growing digital operation. Maine? Possibly, although the Globe has collaborated on some stories with the Portland Press Herald. I’m not sure they’d want to compete. If they do, David Dahl, a former top editor at the Globe who’s now editor of the nonprofit Maine Monitor, told us on “What Works” that he’d love to work with his old paper. “We’re open to any partnership discussions that we would have,” he said, “and if they want to affiliate with us, they’re more than more than welcome.”

The most logical move for the Globe after New Hampshire would be an expanded presence in Central Massachusetts — ironic given that Globe owner John Henry acquired the Telegram & Gazette of Worcester when he bought the Globe in 2013 only to sell it to out-of-state interests. The T&G eventually landed in the hands of GateHouse Media, which merged with Gannett; like most of Gannett’s properties, the T&G has been gutted.

At a time when the decline of advertising and fears of recession are leading to cuts even at once high-flying newspapers like The Washington Post, it’s heartening to see that the Globe continues to focus on expansion.

Omnibus spending bill reportedly omits assistance for local news

The U.S. Capitol. Photo (cc) 2013 by Mark Fischer.

The $1.7 trillion omnibus spending bill that’s making its way through Congress reportedly contains nothing to ease the local news crisis. An emailed news bulletin from the trade publication Editor & Publisher, citing unnamed sources, reported this morning that both the Journalism Competition and Preservation Act (JCPA) and the Local Journalism Sustainability Act (LJSA) have been excluded from the bill.

For those of you who don’t follow these issues obsessively, let me unpack this a bit.

The JCPA would allow an antitrust exemption for news organizations so that they could bargain collectively with Google and Facebook for a share of their advertising revenues. You often hear news executives complain that the giant platforms are republishing their content without paying for it. That is a serious distortion. On the other hand, there’s no doubt that Google and Facebook, which control about half the digital advertising market, benefit significantly from linking to and sharing news.

The LJSA would create three tax credits that would benefit local news organizations. The first would allow consumers to write off the cost of subscriptions. The second would provide a tax benefit to businesses for buying ads. The third would grant tax write-offs to publishers for hiring and retaining journalists. That last provision was included in President Biden’s Bill Back Better bill, which Senate Republicans, joined by Democratic Sen. Joe Manchin, killed last year.

The demise of the JCPA is not entirely bad news. I thought it might be worth giving it a try to see what the two sides might come up with. Still, there was a lot of merit to the argument made by critics like Chris Krewson, executive director of LION (Local Independent Online News) Publishers, that most of the revenues would be diverted to large legacy newspaper publishers — including those owned by corporate chain owners and hedge funds — rather than to community-based start-ups.

The LJSA, on the other hand, was more intriguing, even though it would also benefit legacy newspapers. For one thing, the tax credits could provide a real lifeline to small local news projects. For another, the third provision, for publishers, would reward the large chain owners only for good behavior — Gannett and Alden Global Capital could not tap into that credit if they keep laying off journalists.

I’m guessing that this is the end of the road for both proposals given that the Republicans will take over the House in the next few weeks. That’s not entirely a bad thing. As Ellen Clegg and I have found in our research at “What Works,” local news organizations across the country, from for-profit legacy newspapers to nonprofit digital start-ups, are finding innovative ways to continue serving their communities.

The economic challenges facing news organizations is real, but in many cases they can be managed with innovative thinking and committed local ownership.

Finally, here are a couple of “What Works” podcasts that will bring you up to speed.

A bill to force Google and Facebook to pay for news moves closer to passage

Photo (cc) 2008 by Nick Ares

A controversial measure that could force Google and Facebook to pay for the news they repurpose has suddenly been revived in the last days of the lame-duck Congress. The Journalism Competition and Preservation Act, or JCPA, would allow news organizations to skirt antitrust law and band together so they can negotiate with the two giant platforms over compensation. If negotiations fail, an outside arbitrator would be brought in to impose a settlement.

On the “What Works” podcast, Ellen Clegg and I recently interviewed U.S. Rep. David Cicilline, D-R.I., one of the co-sponsors of the JCPA. Cicilline spoke of the measure in terms of breaking up Google and Facebook’s monopoly on digital advertising, which is certainly real enough. According to Statista, the two tech titans control 52% of the market.

I last wrote about the JCPA in August. And though I described the bill as having lurched back to life, there hadn’t been many signs since then that it was going anywhere. That is, until this week, when the measure was added to a “must pass” defense-funding bill. House Republicans oppose the JCPA, and with Rep. Kevin McCarthy, R-Calif., on the verge of taking the speaker’s gavel, right now is the last chance. Sara Fischer and Ashley Gold have the details at Axios.

In August, I expressed some reservations about the JCPA but thought it was worth passing to see what would come out of it, especially since it was time-limited to four years (since doubled to eight). You often hear simplistic claims by proponents that Google and Facebook are republishing journalistic content without compensation. In fact, they’re not republishing anything. There’s no stealing and no copyright violation taking place. But there’s also no question that Google is far more valuable and useful because users are able to search for news content, and that some not-insignificant portion of Facebook’s traffic comes from users linking to and commenting on news stories. It does not strike me as unfair to insist that the platforms pay something for that value.

And yet the JCPA carries with it the possibility of some real downsides. Greedy corporate owners like Gannett and Alden Global Capital would benefit without any obligation to invest more in journalism. And though the legislation excludes larger news organizations like The New York Times and The Washington Post, a similar law in Australia has served mainly to line the pockets of the press baron Rupert Murdoch.

A better bill, in my view, is the Local Journalism Sustainability Act, or LJSA, which would provide for three tax credits: one for consumers who pay for a local news subscription; one for advertisers; and one for publishers that hire or retain journalists. As Steve Waldman of the Rebuild Local News Coalition told Ellen and me on “What Works,” that last provision, at least, would only benefit the corporate chains if they actually invest in journalism. But the LJSA has been seemingly stuck in congressional limbo for several years. If the JCPA passes, I can’t imagine that the LJSA will do anything other than disappear.

Facebook is threatening to eliminate all news content if the JCPA becomes law, a threat similar to one that it made and backed away from in Australia. The company, formally known as Meta, also ended its program of supporting local journalism recently, which will remove millions of dollars from what is an already shaky revenue stream.

I have to say that I was struck by a letter of opposition to the JCPA issued Monday by a coalition of 26 public-interest and trade organizations including the ACLU, the Internet Archive, LION (Local Independent Online News) Publishers, Common Cause, the Wikimedia Foundation and the United Church of Christ Ministry (!). Among other things, the letter claims that the money will mainly benefit media conglomerates and large broadcasters without setting aside anything for journalists. The coalition puts it this way: “The JCPA will cement and stimulate consolidation in the industry and create new barriers to entry for new and innovative models of truly independent, local journalism.”

We’ll see how it works out. There’s no question that many local news organizations are in difficult straits, and that a guaranteed source of income from Google and Facebook may be the difference between thriving and just barely getting by. If the JCPA is approved, I just hope it doesn’t become one of those government programs that become a permanent part of the landscape. If it works, fine. If there are problems, fix them. And if it’s a disaster, get rid of it.

Margaret Low of WBUR tells us how public radio fits into Boston’s regional news environment

Margaret Low

On this week’s “What Works” podcast, Ellen Clegg and I talk with Margaret Low, the CEO of WBUR, one of Boston’s two major news-oriented public radio stations. Margaret started as CEO in January 2020. She has had a 40-plus-year career with NPR, and started as an overnight production assistant at “Morning Edition.”

At NPR, Low rose through the ranks and ended up in the top editorial job, where she oversaw 400 journalists worldwide, covering events like the Arab Spring, the re-election of Barack Obama, and the Boston Marathon bombing. She also led a digital transformation of her newsroom. She turned “Wait Wait … Don’t Tell Me!,” the Saturday morning quiz show, into a live production. She came to WBUR from The Atlantic, where she was president of AtlanticLIVE and produced more than 100 live events a year.

Ellen has a Quick Take on the launch of Signal Cleveland. It’s well-funded, with $7.5 million to start with, and Rick Edmonds of Poynter Online writes that the news outlet has big goals: It wants to expand throughout Ohio within a few years.

My Quick Take is on a case in New Hampshire that is of interest to those of us who ascribe to the First Amendment of the U.S. Constitution. We’d like to think that if the First Amendment means anything, it means that you may not be punished criminally for criticizing the government. But that’s not what the U.S. Court of Appeals for the First Circuit decided recently. InDepthNH has a story here. The case, which has been ongoing for a number of years, garnered a New England Muzzle Award in 2019.

You can listen to our latest podcast here and subscribe through your favorite podcast app.

Three insights into Elon Musk’s brief, narcissism-fueled reign over Twitter

Photo (cc) 2013 by Scott Beale / Laughing Squid

When we learned last spring that Elon Musk might buy Twitter and transform it into some sort of troll- and bot-infested right-wing hellhole, my first thought was: Bring it on. Although I’m a heavy user, I had no great affection for the service, which was already something of a mess. If Musk ran it into a ditch, well, what of it?

On second thought, I realized I would miss it — and so would a lot of other people. In particular, Twitter has become an important service in calling out injustice around the world as well as a forum that gives Black users a voice they might not have anywhere else. My friend Callie Crossley was talking about Black Twitter on the late, lamented “Beat the Press with Emily Rooney” ages ago. Black Twitter could go elsewhere, of course, but it would be hard to recreate on the same scale that it exists now.

Please support this free source of news and commentary for just $5 a month by becoming a member of Media Nation. Just click here.

For now, I’m staying, but I’m also playing around. Mastodon meets a lot of my needs (I’m @dankennedy_nu@journa.host), mainly because a lot of media and political people I want to follow immediately made the move. But, so far, I see none of the non-Trump conservatives whose presence I value and very few Black users. That may be my fault, and it may change. I’m also skeptical of Mastodon’s extreme decentralization, with each server (called an instance) having its own rules of engagement. I’m also on Post News at @dankennedy_nu, but I really don’t like the micropayment scheme on which it’s staked its future, explained at Nieman Lab by Laura Hazard Owen.

Twitter really does matter. It may be the smallest of the social platforms, but it’s a place where people in media and politics have to be. I’m not sure it can be replicated. So much has been written and said about Twitter over the past few weeks, and no one could possible keep up with it all. Here, though, are three pieces that I think cut through the murk as well as any.

The first is from Dr. Meredith Clark, my colleague at Northeastern’s School of Journalism. Professor Clark is a leading authority on Black Twitter and the author of the forthcoming book “We Tried to Tell Y’all: Black Twitter and the Rise of Digital Counternarratives.” Meredith says she’s staying. In a recent interview with Michel Martin of NPR, she explained why:

We’re digging in our heels. We’ve been on this platform. We’ve contributed so much to it that we’ve made it valuable in the way that it is today. We’ve made it an asset, and so no, we’re not going anywhere. And then I see other people, honestly, who have more privilege, a number of academics who are saying, nope, we’re going somewhere else. We’re leaving for other platforms.

But I do really think that there are limits to those relationships because there aren’t many platforms that allow many speakers to talk to one another all at the same time in the same place. My use hasn’t changed all that much. I don’t plan to be one of those people who migrate. I just tweeted the other day that I’ll be the last one to turn the lights off if that’s what I need to be, because I’m certainly not going either.

By the way, Meredith was a guest earlier this year on “What Works: The Future of Local News,” a podcast hosted by Ellen Clegg and me. You can listen to our conversation here.

Taking the opposite approach is Jelani Cobb, dean of the Columbia Journalism School, who has suspended his Twitter account in favor of Mastodon — a step that he admits has cut him out of numerous conversations, but that he believed was necessary in order not to be a part of Musk’s transformation of Twitter into a reflection of his own obsessions and ego. Like Clark, Dr. Cobb is Black; unlike Clark, his reasoning makes no mention of Black Twitter per se, although he does note its value in bringing to light racial injustices. “Were it not for social media,” Cobb writes in The New Yorker, “George Floyd — along with Ahmaud Arbery and Breonna Taylor — would likely have joined the long gallery of invisible dead Black people, citizens whose bureaucratized deaths were hidden and ignored.” But that, he emphasizes, was then:

Participating in Twitter — with its world-spanning reach, its potential to radically democratize our discourse along with its virtue mobs and trolls — always required a cost-benefit analysis. That analysis began to change, at least for me, immediately after Musk took over. His reinstatement of Donald Trump’s account made remaining completely untenable. Following an absurd Twitter poll about whether Trump should be allowed to return, Musk reinstated the former President. The implication was clear: if promoting the January 6, 2021, insurrection — which left at least seven people dead and more than a hundred police officers injured — doesn’t warrant suspension to Musk, then nothing else on the platform likely could.

My own view of Trump’s reinstatement is rather complicated. On the one hand, I don’t think it’s easy to justify banning a major presidential candidate, which Trump now surely is. On the other hand, he was banned for fomenting violence — and now that he’s been given another chance, he’s likely to do it again, which means he’ll have to be banned all over again. Except that he won’t be with Musk in charge. (So far, at least, Trump hasn’t tweeted since his reinstatement.) In any case, I respect Cobb’s decision, even if I’m still not quite there.

I’ll close with Josh Marshall, editor of the liberal website Talking Points Memo. Like me, Marshall is dipping his toe into Mastodon’s waters while maintaining his presence on Twitter. And, like me, he’s trying to figure out exactly what Musk is up to. The other day he offered a theory that doesn’t explain all of it, but may explain some of it — especially the part that plays into Musk’s emotions and sense of grievance, which may prove to be the most important in understanding what’s going on.

Marshall sees Musk as traveling a path previously taken by Donald Trump. Like Trump, Musk is a narcissist who can’t imagine a world that doesn’t revolve around his every need and want. Also like Trump in, say 2015, Musk was until recently someone with vague right-wing proclivities who has hardened his views and openly embraced white supremacy and antisemitism because we liberals hurt his feelings. Trump and Musk have both taken up with horrible people because they were offering support and friendship when no one else would. With Trump, it’s Nick Fuentes and Kanye West. With Musk, it’s, well, Trump and his sycophants. Marshall writes:

I doubt very much that in mid-2015 Trump had any real familiarity with the arcana of racist and radical right groups, their keywords or ideological touch-points. But they knew he was one of them, perhaps even more than he did. They pledged their undying devotion and his narcissism did the rest.

Elon Musk is on the same path. There are various theories purporting to explain Musk’s hard right turn: a childhood in apartheid South Africa, his connection with Peter Thiel, disappointments in his personal life. Whatever the truth of the matter, whatever right-leaning tendencies he may have had before a couple years ago appear to have been latent or unformed. Now the transformation is almost complete. He’s done with general “free speech” grievance and springing for alternative viewpoints. He’s routinely pushing all the far right storylines from woke groomers to Great Replacement.

If anything good can come of this it may be that we hit peak social media a few years ago. Facebook is shrinking, especially among anyone younger than 60. TikTok is huge, but as a number of observers have pointed out, it isn’t really a social platform — it’s a broadcaster with little in the way of user interaction. Now Twitter is splitting apart.

This may be temporary. Maybe Mark Zuckerberg or (most likely) someone else will be able to reassemble social media around the metaverse. For now, though, social media may be broken in a way we couldn’t have imagined in, say, 2020. Perhaps that’s not such a bad thing — although I wouldn’t mind if someone put Twitter back together again, only this time minus the trolls, the bots and the personal abuse that defined the site long before Musk came along.

Black by God: How Crystal Good is providing a voice to Black West Virginians

Crystal Good (via LinkedIn)

On our latest podcast “What Works” podcast, Ellen Clegg and I talk with Crystal Good, the founder of Black by God, the West Virginian. She’s a sixth-generation West Virginian, and she’s a storyteller and poet. She has also been a model and an advocate. She describes Black by God as an “emerging news and storytelling organization centering Black voices from the Mountain State.” She wants to provide a more nuanced portrayal of Black residents in the Appalachian region.

Northeastern graduate student Dakotah Kennedy (no relation) and I first heard Good speak in September at the Radically Rural conference in Keene, New Hampshire — not from the stage but from the audience. We wished she had been onstage, so we invited her onto the podcast, and she graciously agreed. Black by God has a lively website and publishes periodic print editions — which Crystal sometimes delivers herself.

I’ve got a Quick Take on social media. It’s in free fall. Is that good for local news? Bad? Or does it just mean a changed environment that they’re all going to have to navigate? Ellen’s Quick Take is on a hyperlocal mogul named Mark Adams. He’s expanding his empire into Montana.

You can listen to our latest podcast here and subscribe through your favorite podcast app.

Mary Margaret White of Mississippi Today talks with us about journalism and southern culture

Mary Margaret White

On this week’s “What Works” podcast, Ellen Clegg and I talk with Mary Margaret White, the CEO of Mississippi Today, a nonprofit digital news outlet that has been covering the state for more than six years. The staff has a robust presence at the statehouse in Jackson and provides cultural and sports coverage as well.

Mary Margaret is a Mississippi native. She has a bachelor’s in English and journalism and a master’s in Southern studies from the University of Mississippi. She also spent almost 10 years working for the state, with jobs in arts and tourism. Her work has appeared in The Listening Post CollectiveThe New Encyclopedia of Southern Culture and on Mississippi Public Broadcasting radio.

I’ve got a Quick Take on a major transition at the New Haven Independent. Last week the indefatigable founder, Paul Bass, announced he was stepping aside as editor of the Independent. The new editor will be Tom Breen, currently the managing editor. Luckily, Bass isn’t going anywhere but will continue to play a major role.

Ellen’s Quick Take is on another big transition at The Texas Tribune. Economist Sonal Shah is becoming CEO at the Tribune in January. Shah, who has had leadership roles at Google, the White House, and other high-impact organizations, replaces co-founder Evan Smith, who is taking a role as senior adviser to the Emerson Collective. It’s a big change at a pioneering nonprofit newsroom. Smith says he’ll continue to spread the local news gospel in his new role.

You can listen to our latest podcast here and subscribe through your favorite podcast app.