How Jeff Bezos is transforming the Washington Post

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I’m excited to let you see what I worked on during the spring semester at the Shorenstein Center for Media, Politics and Public Policy: a paper on the reinvention of the Washington Post under Jeff Bezos titled “The Bezos Effect.” It’s long, but I also wrote a summary version for my friends at the Nieman Journalism Lab.

My time as a Joan Shorenstein Fellow at Harvard’s Kennedy School was incredibly rewarding. An expanded version of my paper will appear in my book-in-progress, which has a working title of The Return of the Moguls and which will be published by ForeEdge, the trade imprint of University Press of New England, in 2017.

Dueling media columnists bolster Times-Post rivalry

The late David Carr
The late New York Times media columnist David Carr. Photo (cc) by wiobyrne.

Previously published at WGBHNews.org.

One of the last great newspaper rivalries got a boost on Monday with the debut of Margaret Sullivan’s media column in the Washington Post. Sullivan’s first piece was more a preview of coming attractions than an attempt to dig deep. But with Jim Rutenberg having replaced the late, great David Carr at the New York Times earlier this year, our two leading general-interest newspapers now have dueling media critics for the first time in ages.

Sullivan, a former editor of the Buffalo News, joins a team of experienced media observers at the Post, including reporter Paul Farhi and blogger Erik Wemple. She is the Post’s first media columnist since Howard Kurtz, who left in 2010 for the Daily Beast. (Kurtz was also the host of CNN’s Reliable Sources. He moved to Fox News in 2013 following some well-publicized problems at both the Beast and CNN.)

The Post’s hiring of Sullivan shows just how small the world of elite media can be, given that she was recruited while serving as the Times’s public editor, as the paper calls its ombudsman. Sullivan was the fifth and, to my eyes, the best. As Michael Calderone of the Huffington Post put it, Sullivan “radically updated the role for the digital age by quickly addressing Times-related controversies and debates in real time and actively engaging on social media.” Sullivan will be replaced by Elizabeth Spayd, currently the editor-in-chief and publisher of the Columbia Journalism Review and previously (yes, you guessed it) an editor at the Washington Post.

Needless to say, it will be interesting to see whether and how Sullivan chooses to write about the Times. In a recent interview with public radio’s On the Media, she praised her former employer—but also expressed frustration over an institutional attitude of “when the Times decides to cover it, then it becomes news” as well as bemusement over its oft-mocked trend stories. Indeed, Sullivan started something she called the “Monocle Meter” after the Times ran a story about the supposed resurgence of monocles in Brooklyn—a resurgence that apparently came and went without anyone actually ever having been spotted wearing a monocle.

Rutenberg, a veteran political reporter, got into a spat recently when he wrote that not only did journalists in general miss the rise of Donald Trump, but so did data journalists like Nate Silver of FiveThirtyEight, whose empirically based methodology should in theory produce more accurate results. In a two-fer of Times-Post incestuousness, Rutenberg invoked an observation by the Post’s Farhi that “nothing exceeds the value of shoe-leather reporting” in criticizing Silver, who moved his site from the Times to ESPN after the 2012 presidential election.

Silver, never one to suffer in silence, ripped into Rutenberg on a FiveThirtyEight podcast. As Bill Wyman wrote for the Columbia Journalism Review, Silver called Rutenberg’s column “dishonest” and “unethical,” and rehashed some old grievances over the way he was treated at the Times by Rutenberg and others, saying they were “incredibly hostile and incredibly unhelpful.” Silver later subtweeted Rutenberg with a lengthy article in which he argued that he got Trump wrong not because of an overreliance on data but because his predictions that Trump would fade weren’t based on any data at all. “In other words,” Silver wrote, “we were basically acting like pundits.”

The rivalry between the Times and the Post has a long, colorful history As recounted in Chalmers Roberts’s 1977 book The Washington Post: The First 100 Years, when the Times published a condescending item in 1900 about longing for “the rudeness of New York” after spending some time in “amiable and inefficient Washington,” the Post replied: “No doubt. The pig returns to his wallow.”

After years of striving, the Post emerged on an equal footing with the Times over the constitutional crisis sparked by the publication of the Pentagon Papers. The Post captured the public’s imagination in a way the Times never had during and after the Watergate scandal. How could the Gray Lady possibly compete with a newspaper whose journalists were portrayed by movie stars like Robert Redford, Dustin Hoffman, and Jason Robards?

But the technological and cultural forces that have brought the newspaper business to its knees did considerably more damage to the Post than to the Times—that is, until Amazon’s Jeff Bezos bought the Post in 2013 and added about 100 journalists to its newsroom in a bid to transform the Post into a national digital newspaper.

Now, once again, the Post and the Times are genuine rivals. The Post’s executive editor, Marty Baron, and the Times’s, Dean Baquet, are longtime friends and competitors. Bezos said in a television interview that his goal was for the Post to become “the new paper of record,” a clear reference to the Times—and the Post took it a step further than even Bezos had by putting together an ad proclaiming itself already to be “America’s New Publication of Record.” The Post also moved ahead of the Times in online readership, despite having a newsroom staff about half the size.

It is into this ancient conflict—once heated, then dormant, and now heating up again—that Margaret Sullivan and Jim Rutenberg have now been enlisted. This is going to be fun.

The Globe and the Post upgrade their digital offerings

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Two newspapers have dramatically improved their digital offerings. The Boston Globe has unveiled four radically redesigned web pages for the Boston’s professional teams—the Red Sox, the Celtics, the Patriots, and the Bruins. The emphasis is on huge photos and on gathering together in one place everything you want to know about your favorite team. Sports editor Joe Sullivan offers a rundown.

The Washington Post, meanwhile, is testing a new mobile website that it is calling its Progressive Web App, which you can access by clicking here. The PWA uses new technology to load instantly—as fast as Facebook Instant Articles, Apple News, or news stories coded for Google’s new Accelerated Mobile Pages (AMP) standard.

These are both a couple of leaps forward. Even though the Globe‘s online presence is better than that of many newspapers, it needs to communicate to its readers that digital is a superior experience to print. The sports pages could be a prelude of things to come in other parts of the paper. The Post is well-known for its cutting-edge technology, but the speed of PWA is—as chief information officer Shailesh Prakash is quoted as saying in this press release—”a game-changing experience.”

A couple of quibbles. First of all, the Globe needs to focus on speed. Its responsive website is loads quickly enough on my Mac, but it’s slower on my phone and slower still on my aging iPad. That’s as true of the new sports pages as it is of the rest of the site. Second, it would be nice if the Post‘s PWA site loaded on a tablet and not just on a phone.

Finally, I found the type size a bit on the small side in both products with no way to make it bigger.

Trump channels his inner Nixon in attacks on the press

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Now more than ever: Nixon campaigning in Philadelphia in 1968. Photo (cc) via Wikipedia.

Previously published at WGBHNews.org.

More than 40 years after he resigned as president, Richard Nixon remains the lodestar for political skullduggery. And so it was when Donald Trump threatened to retaliate against Washington Post owner Jeff Bezos in response to news that the Post is siccing 20 reporters on Trump to look into every aspect of his life and career.

Details about the Post’s Trump project, which will include a book, emanated from the lips of Post associate editor Bob Woodward, a twist that made it all the more cosmically significant. For it was Woodward, along with fellow Post reporter Carl Bernstein, who helped end Nixon’s presidency in 1974—but not before the Post had endured some fearsome attacks from the Nixon White House that threatened not just the newspaper but the First Amendment’s guarantee of a free press.

As you may have heard, Bezos’s day job is running Amazon, the online retailing behemoth that he founded. Trump, the presumptive Republican presidential nominee, told Fox News host Sean Hannity that Amazon has “a huge antitrust problem” and “is getting away with murder, tax-wise.” He added that Bezos is “using the Washington Post for power so that the politicians in Washington don’t tax Amazon like they should be taxed.”

Never mind that there is zero evidence for Trump’s accusation. His implied threat was utterly Nixonian in its stark assertion that he’d use the powers of government to harm Bezos in retaliation for journalism that he doesn’t like.

The roots of Nixon’s hatred for the Post extend back to the 1950s. David Halberstam, in his book The Powers That Be, wrote that it began over the cartoonist Herbert Block. Herblock, as he was known, regularly portrayed Nixon as a malign figure with a perpetual five-o’clock shadow, and his work was syndicated in hundreds of papers around the country. According to Halberstam, Herblock’s cartoons “became part of Nixon’s permanent dossier, reflecting all the public doubts and questions about him.”

It wasn’t until the 1970s, though, that Nixon attempted to translate that anger into action. In 1971, the Post joined the New York Times in publishing the Pentagon Papers, the government’s secret history of the Vietnam War, which showed that American officials had continued the fighting out of political cowardice for years after concluding that it was unwinnable.

According to then-publisher Katharine Graham in her autobiography, Personal History, the Nixon White House issued “a not very veiled threat” that the paper might face a criminal prosecution if it didn’t turn over its copy of the Pentagon Papers to the government. At the time, the Post was on the verge of becoming a publicly traded company, and it would have been devastating to the paper’s plan to raise money from the stock market if it had been convicted of a crime. And as my fellow WGBH News contributor Harvey Silverglate wrote for the Phoenix newspapers some years back, the Nixon administration actually considered prosecuting the Times and the Post even after the Supreme Court ruled in favor of the papers’ right to publish.

Woodward and Bernstein’s reporting on the Watergate scandal brought about perhaps the most infamous threat ever made against a newspaper. When Bernstein asked Nixon henchman John Mitchell to comment on a particularly damaging story, Mitchell responded: “Katie Graham’s gonna get her tit caught in a big fat wringer if that’s published.” More substantively, Nixon allies arose from the swamp to challenge the Post’s ownership of two television stations in Florida—challenges that faded away once Nixon had resigned from office.

“Henry Kissinger told me he felt that Nixon had always hated the Post,” Graham wrote, quoting Kissinger as saying of Nixon: “He was convinced that the Post had it in for him.” As Graham described it, the Post’s reporting on Nixon during the Watergate years became an existential crisis. If the paper hadn’t been able to prove Nixon’s involvement in the Watergate break-in and related crimes and thus force Nixon from office, the Post itself would have been destroyed.

Although the showdown between Nixon and the Post is the most dramatic example of the government’s attempting to destroy its journalistic adversaries, it is not the only one.

In the early days of World War II, after Colonel Robert McCormick’s Chicago Tribune reported that the United States may have cracked Japanese codes, President Franklin Roosevelt considered trying McCormick for treason, which could have resulted in the death penalty. FDR was talked out of it only because his advisers convinced him that such a drastic measure would only serve to alert the Japanese.

More recently, President George W. Bush’s Justice Department raised the possibility that the New York Times and the Washington Post could be prosecuted under espionage laws for reporting on a National Security Agency surveillance program (the Times) and on the rendition of terrorism suspects to countries that engage in torture (the Post).

And, of course, there is President Barack Obama’s relentless pursuit of government officials who leak information to the media—a pursuit that has ensnared a number of journalists, including James Risen of the New York Times. Risen fought the government for seven years so that he wouldn’t have to reveal the identity of the sources who had told him how the CIA had sought to wreak havoc with Iran’s nuclear program. Last year Risen called the Obama administration “the greatest enemy of press freedom in a generation.”

But note that Roosevelt’s, Bush’s, and Obama’s attacks on the press were grounded in legitimate concerns about national security, misguided though Bush may have been and Obama may be. (It’s hard to argue with FDR’s fury at McCormick, whose actions would not be protected by even the most expansive reading of the First Amendment.)

By contrast, Trump, like Nixon during Watergate, would go after the press purely for personal reasons—not by denouncing the media (or, rather, not just by denouncing the media) but by abusing his powers as president. Bring negative information to light about Nixon and you might lose your television stations. Report harshly on Trump and your tax status might be threatened—and you may even face an antitrust suit.

This is the way authoritarians reinforce their power—through fear and intimidation, the rule of law be damned. Despite all the benefit he has received in the form of free media, Trump hates the press. He has threatened to rewrite the libel laws, and now he’s threatened the owner of one of our great newspapers.

Trump is a menace on so many levels that it’s hard to know where to begin. But we can add this: Like Nixon, he is a threat to the First Amendment, our most important tool in holding the government accountable to the governed.

Millionaires, billionaires, and the future of newspapers

tumblr_static_policycast_logoHard to believe, but my time as a Joan Shorenstein Fellow at Harvard’s Kennedy School will be ending soon. Recently I recorded an HKS PolicyCast podcast under the expert guidance of host Matt Cadwallader. We talked about my research regarding wealthy newspaper owners and whether the innovations they’ve introduced may show the way for others. I hope you’ll give it a listen.

As I’ve written before, I’m working on a book that will largely be about three such owners—Amazon’s Jeff Bezos, who bought the Washington Post in 2013; Red Sox principal owner John Henry, who announced he would purchase the Boston Globe just three days before Bezos made his move; and greeting-card executive Aaron Kushner, whose time as publisher of the Orange County Register ended in 2015, but whose print-centric approach made him perhaps the most closely watched newspaper owner of 2012-’13.

Bezos and the Post will be the subject of the paper I’m writing for Shorenstein, so—in case any of you folks at the Globe were wondering—I’ve suspended my reporting on the Globe for the time being. I’ll be back.

Talking about Jeff Bezos’s ownership of the Washington Post

Joan Shorenstein Fellows (from left): Joanna Jolly of the BBC; me; Johanna Dunaway of Texas A&M University; and Marilyn Thompson of Politico.
Joan Shorenstein Fellows (from left): Joanna Jolly of the BBC; me; Johanna Dunaway of Texas A&M University; and Marilyn Thompson of Politico.

On Tuesday the Joan Shorenstein Fellows at Harvard’s Kennedy School spoke about our research projects; the audio is now online and here’s what you’ll find. More specifically, I talked about Jeff Bezos’s ownership of the Washington Post and what (if any) lessons that holds for the newspaper business.

A few thoughts on the 2016 Pulitzers

Congratulations to my former Beat the Press colleague Farah Stockman and to Jessica Rinaldi, both of whom won Pulitzer Prizes earlier today for their work for the Boston Globe.

Rinaldi won the Feature Photography award for her photo series of Strider Wolf, a boy in rural Maine trying to overcome a harrowingly dysfunctional upbringing. Amazingly, Rinaldi was also one of two runners-up in the same category for her photos of a Massachusetts drug addict caught up in the opioid epidemic.

Stockman, who is now a reporter with the New York Times, won in Commentary for a series on the legacy of Boston’s school-desegregation turmoil in the 1970s and ’80s. Stockman’s award is the third fourth Pulitzer recognition in a row for the Globe‘s editorial pages: last year Katie Kingsbury won for editorials that shed light on the harsh world of restaurant work; in 2014 Dante Ramos was a runner-up for writing about how to revive Boston’s less-than-vibrant nightlife; and in 2013 Juliette Kayyem was a finalist in Commentary.

The Globe covers its Pulitzer wins here.

Among the other Pulitzer winners, I was especially pleased to see the Washington Post win the National Reporting award for its deep investigation of fatal shootings of civilians by police. Not only is it an important topic, but it was based on a meticulously detailed database that the Post built in-house.

Last October, FBI director James Comey lamented that the Post and the Guardian, which assembled a similar database, had better data on police-involved shootings than law-enforcement agencies. “It is unacceptable that the Washington Post and the Guardian newspaper from the UK are becoming the lead source of information about violent encounters between police and civilians,” Comey said. “That is not good for anybody.”

The Post‘s coverage of its Pulitzer victory is here.

The truth about Clinton’s emails is that the truth is elusive

Hillary Clinton in Manchester, New Hampshire, earlier this year. Photo (cc) by Gage Skidmore.
Hillary Clinton in Manchester, New Hampshire, earlier this year. Photo (cc) by Gage Skidmore.

Previously published at WGBHNews.org.

No doubt Bernie Sanders spoke for many last October when he said he was sick of hearing about Hillary Clinton’s “damn emails.” But if Clinton wins the Democratic presidential nomination, you can be sure we’re going to hear more—much more. Indeed, the ongoing saga of why Clinton used a private email server for official government business when she was secretary of state is likely to emerge as her biggest obstacle in the general election campaign this fall.

With an eye toward settling in my own mind whether or not the email story—I hesitate to call it a scandal—could derail her candidacy (or worse), I spent some time on Monday reading two in-depth accounts of exactly what occurred and whether it could lead to legal trouble. The whodunit, a 5,000-word piece that was published in The Washington Post on Sunday, was reported and written by Robert O’Harrow Jr., an investigative journalist. The only-slightly-shorter legal analysis was written by former Department of Homeland Security lawyer Richard O. Lempert and appears in The American Prospect.

I wish I could tell you that I now understand what happened. In fact, I don’t, although I know more than I did before. According to the Post, it all began when Clinton, as the new secretary of state, made it clear that she wanted to keep using her BlackBerry. The State Department was against it because of security concerns, but technology officials helped her do it anyway—apparently without realizing she was routing all her email through a private server in the basement of her home in Chappaqua, New York.

Clinton’s goal appears to have been convenience rather than anything nefarious. At the same time, though, she ignored warnings that what she was doing could prove dangerous even after “a note went out over Clinton’s name urging department employees to ‘avoid conducting official Department business from your personal email accounts.’” And no, her Republican predecessors, Colin Powell and Condoleezza Rice, did not engage in similar practices despite many reports to the contrary. O’Harrow writes:

From the earliest days, Clinton aides and senior officials focused intently on accommodating the secretary’s desire to use her private email account, documents and interviews show.

Throughout, they paid insufficient attention to laws and regulations governing the handling of classified material and the preservation of government records, interviews and documents show. They also neglected repeated warnings about the security of the BlackBerry while Clinton and her closest aides took obvious security risks in using the basement server.

By contrast, Lempert focuses on the narrower, simpler issue of whether Clinton broke the law. On that matter, we are able to come to something approaching a definitive answer: No. (Well, OK. Probably not.) The reason Clinton is almost certainly in the clear is that, under most circumstances, mishandling classified information is not a crime unless it’s done “knowingly and willfully.” Lempert explains:

To violate this statute, Secretary Clinton would have had to know that she was dealing with classified information, and either that she was disclosing it to people who could not be trusted to protect the interests of the United States or that she was handling it in a way (e.g. by not keeping it adequately secure) that was at least arguably prejudicial to the safety or interest of the United States.

In other words, her apparent ignorance of technology should serve as an adequate—if not impressive—defense.

Lempert also goes deep on what kind of information is classified, what should be classified, and how information becomes classified. A lot of it is eye-glazing, but here’s a fact that made me sit up and take notice: as secretary of state, Clinton had the ultimate power to classify and declassify information produced by her agency. That wouldn’t be the case with information originating with the president, of course, or with other agencies. That’s why her handling of CIA documents has come under scrutiny. But the question of whether classified State Department documents passed through the basement of her home may prove to be the ultimate non-issue.

In addition, Lempert raises the possibility that Clinton’s private server may actually have been more secure than the government’s, since hackers presumably would not have known about her unusual arrangement.

Into the midst of this uncertainty comes Jill Abramson, former executive editor of The New York Times, who, in a commentary for The Guardian, writes that she considers Clinton to be “fundamentally honest and trustworthy”—two qualities not normally associated with her, or at least not with the caricature of her that now stands in as a substitute for whoever the real Hillary Clinton might be.

So where does that leave us regarding the emails? The story, broken by the Times, has been with us for more than a year now, and we don’t seem to be any closer to the whole truth now than we were then. It’s like Benghazi—casting shadows on Clinton’s judgment, but no more than that.

Finally, a caution for the media. Merely passing along the pronouncements of Republican frontrunner Donald Trump that Clinton “shouldn’t be allowed to run” because of the way she handled her email is a disservice to the public. (Then again, taking anything Trump says at face value is a disservice to the public.)

The Washington Post and The American Prospect articles demonstrate that the truth is elusive, nuanced, and not all that exciting. Unfortunately, the chances that this story won’t be boiled down to a soundbite—simple, understandable, and wrong—are virtually nil.

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Sanders called a liar over a difference of opinion

Glenn Kessler. Photo via Wikimedia Commons.
Glenn Kessler. Photo via Wikimedia Commons.

Glenn Kessler, The Washington Post‘s fact-checker, gives Bernie Sanders a rating of “Three Pinocchios” for claiming that partial repeal of the Glass-Steagall law helped cause the 2008 financial collapse. It’s complicated, as you’ll see. But my conclusion is that Kessler wrote a pretty good analysis and then undermined it by calling Sanders a liar when we’re really only talking about a difference of opinion.

Several years ago I wrote a commentary for The Huffington Post on the limits of fact-checking. As I said at the time:

The problem is that there are only a finite number of statements that can be subjected to thumbs-up/thumbs-down fact-checking…. The fact-checkers are shifting from judging facts to indulging in opinion, but they’re not necessarily doing it because they want to. They’re doing it because politicians don’t flat-out lie as frequently as we might suppose.

Sanders believes the erosion of Glass-Steagall protections helped create an environment that made the 2008 financial collapse more likely. Kessler disagrees, and he’s found several experts to support his viewpoint. That doesn’t make Sanders a liar. I suspect Kessler knows better, but he’s got Pinocchios to bestow, and today Bernie’s number came up.

Your Saturday media round-up

No, not the debut of a new feature. But there’s a lot going on today. So let’s get to it.

• Jason Rezaian is coming home. Rezaian, who’s a Washington Post reporter, is being released by Iran along with three other prisoners as part of a swap. Meanwhile, Iran is moving closer to compliance with the nuclear deal, and, as we know, it returned without incident a group of American sailors who had drifted into its territorial waters even as the Republican presidential candidates were calling for war or something.

What President Obama’s critics refuse to acknowledge is that Iran is complicated, factionalized, and slowly lurching toward better (not good) behavior. Obama has invested a considerable amount of his moral authority into trying to nudge along a less dangerous Iran, and his efforts are paying off.

And kudos to Post executive editor Marty Baron, who has kept the spotlight on Rezaian’s unjust imprisonment for the past year and a half.

• The routes are at the root. Boston Globe reporter Mark Arsenault today has the most thorough examination yet of what went wrong with the Globe‘s home-delivery system when it switched vendors at the end of December. Arsenault takes a tough look at the decisions made by the paper’s business executives, who clearly did not do enough vetting of the plans put together by the new vendor, ACI Media Group. And he opens with Globe publisher John Henry amid thousands of undelivered papers at the Newton distribution center, sending a message that, yes, the owner is engaged.

As has been reported previously, but not in as much detail as Arsenault offers, ACI’s routes just didn’t make sense. And what looked like a mere glitch at the end of day one turned into a catastrophe as drivers walked off the job once they realized there was no way they could make their appointed rounds.

It’s the Globe itself that has to take primary responsibility, of course. But based on Arsenault’s report, ACI officials—who did not speak to him—clearly sold the Globe a bill of goods. If ACI has a different perspective on what happened, we’d like to hear it soon.

• Digital First workers revolt. Employees at Digital First Media are fighting for their first raise in seven to 10 years, according to an announcement by workers represented by the Newspaper Guild. These folks have been abused for years by bad ownership as hedge funds have sought to cash in.

The effort covers some 1,000 Guild members. It’s unclear whether employees at non-Guild papers—including the Lowell Sun and the New Haven Register—would be helped.