Taking advantage of Jeff Bezos’ folly, publications tout Harris endorsements to sign up new readers

What is proving to be a debacle for The Washington Post is simultaneously turning into a boon for other news outlets. A week after Post owner Jeff Bezos killed an editorial endorsing Kamala Harris, a number of other publications that endorsed Harris say that subscriptions are on the rise.

The Post lost 250,000 of its 2.5 million digital and print subscribers after the paper announced that it would no longer endorse candidates for political office. Bezos compounded his problems with an op-ed in which he defended the decision and whined about how hard it is to be a billionaire newspaper owner.

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Among the publications taking advantage was The Philadelphia Inquirer, which fortuitously published its endorsement of Harris last Friday, the same day that word of the Post’s non-endorsement was getting around. The Inquirer’s endorsement quickly made the rounds on social media — and, according to Sara Guaglione of Digiday, the paper immediately experienced a bump. She wrote:

After publishing its endorsement of Harris on Oct. 25, The Philadelphia Inquirer gained over 4,200 new digital subscribers, “about three times a typical week for us and our biggest week of new starts ever,” Inquirer publisher and CEO Lisa Hughes said in an emailed statement. The Inquirer also saw “a bump” in individual donations to its journalism fund with The Lenfest Institute, she added. Donations to The Inquirer’s High-Impact Journalism Fund are up about 15% since the endorsement, according to a company spokesperson, without providing exact figures.

The Seattle Times published its endorsement of Harris this past Tuesday, a day when it could take full advantage of the outrage that had broken out over Bezos’ action and by a similar action at the Los Angeles Times ordered by billionaire owner Patrick Soon-Shiong. Under the headline “Hell, yes! The Seattle Times edit board endorses Kamala Harris for president,” the paper’s publisher, Frank Blethen, and Kate Riley, the editorial-page editor, devote nearly as much space to disparaging the Post and the LA Times as they do to touting Harris’ credentials. (The Blethen family owns the Seattle Times.) Blethen writes:

We take our journalism and community service very seriously. We have been preparing our fifth generation for Times leadership when I step down at the end of 2025. And members of the sixth interned in our newsroom this summer.

So it is with consternation that I and editorial page editor Kate Riley learned that the publishers of two of America’s most venerable newspapers on both coasts decided not to weigh in at all, even though their editorial boards were preparing Harris endorsements.

In contrast to the Philadelphia and Seattle papers, The Boston Globe endorsed Harris back on Oct. 18, too early to take much advantage — but it’s trying nevertheless.

“Jim Dao, our editorial page editor, has been actively sharing our position on endorsements this week,” said Globe director of communications Carla Kath by email. “We are pleased with our growth in subscribers over the past few days with new subscribers indicating that they subscribed because we maintained our tradition of endorsements.” In a follow-up, though, she added, “We are not sharing numbers at this time.”

Digiday’s Guaglione reported that The Guardian has also benefited from the Post’s folly. The Guardian endorsed Harris on Oct. 23; after Bezos’ cancellation became public, Guardian US editor Betsy Reed sent an email to readers asking for donations. Guaglione wrote:

By Oct. 28, U.S. readers had pledged roughly $1.8 million to the Guardian, according to a company spokesperson. The Guardian brought in $485,000 in reader donations that Friday, a U.S. daily fundraising record. Saturday brought in even more — $619,000 in reader donations.

I’m among The Guardian’s new donors. I actually canceled the Post months ago after my employer, Northeastern University, began offering free digital subscriptions to faculty and students. Otherwise I would not have canceled the Post despite my anger at Bezos — but I did figure that the moment was right to show support for another news organization. (I was also a weekly media columnist for The Guardian from 2007 to ’11.)

During the 2016 presidential campaign and throughout the Trump presidency, news organizations benefited from an increase in subscriptions, donations and audience. Although a second Trump presidency would be far too high a price for our democracy to pay, we may be seeing the early stages of that happening once again if the worst comes to pass.

Clarification: The Seattle Times endorsed Harris on Sept. 1; that editorial is behind a paywall. The “Hell, yes!” endorsement is a follow-up, and is free.

Local news round-up: Cuts in Tampa, innovation in Maine and a new editor in New Bedford

The old Tampa Bay Hotel, now part of the University of Tampa. Photo (cc) 2007 by Ebyabe.

I’m back from vacation, and this morning I have a round-up of some items about the state of local news. Unfortunately, my top story is not good. The Tampa Bay Times, a news organization that does it the right way, is nevertheless facing a 20% cut to its payroll.

The paper, which has won 14 Pulitzer Prizes over the years, will offer buyouts to its 270 full-time employees, a number that includes 100 journalists. Top executives will take 10% pay cuts through the end of 2024, with chair and CEO Conan Gallaty taking 20%.

The Times has long since given up on daily print; it currently publishes print editions on Wednesdays and Sundays, and is digital-only the rest of the week.

What’s distressing is that the Times has an admirable business model. It’s a for-profit paper owned by the nonprofit Poynter Institute, a highly regarded journalism-education organization. The original idea, though, was that some of the Times’ profits would be used to subsidize Poynter. Those profits have long since dried up, forcing Poynter to raise money on its own. That model is the opposite of a newer hybrid, The Philadelphia Inquirer, a for-profit owned by the nonprofit Lenfest Institute, which was specifically set up to support the Inquirer and other news organizations.

The Times writes that “print advertising and circulation have declined steadily and digital revenue growth hasn’t made up for the shortfall.”

With other major Florida newspapers in the hands of bottom line-obsessed entities such as McClatchy (the Miami Herald) and Alden Global Capital (the Orlando Sentinel), it’s vital that the Tampa Bay Times survives and thrives.

The Maine event

I had not realized that Reade Brower was still in the newspaper business until I received a press release earlier this week announcing an innovative venture on the coast of Maine.

Brower sold The Portland Press Herald and its affiliated newspapers last summer to the National Trust for Local News — then turned around and helped assemble a company called Islandport Media. Now he and another veteran publisher, Kathleen Fleury Capetta, are combining four newspapers into the weekly Midcoast Villager, which will debut in September.

The four papers are the Camden Herald, The Free Press, The Republican Journal and The Courier-Gazette. Islandport’s holdings also include The Ellsworth American, a respected weekly newspaper that will not be part of the merger.

When I hear news like this, I worry that it’s a cost-cutting move and that the new entity will concentrate more on regional news than hyperlocal coverage. The press release, though, says that the company has been hiring, and will supplement the paper with targeted community newsletters. Brower and Fleury Capetta have something else in mind as well:

The publication will further invest in the community by opening the Villager Café in downtown Camden in 2025. The cafe will offer breakfast, lunch and coffee, but will also serve as a community center that hosts events related to local journalism, brings people together to talk about complex issues, and showcases local talent with concerts, readings, discussions and more. People are hungry for social connections; the cafe and the publication will bring people together and provide a greater sense of belonging for community residents.

This is a phenomenally great idea, reminiscent of the burgers-beers-and-news formula unveiled several years ago by The Big Bend Sentinel in Texas. Civic engagement and news consumption are intimately tied together, so giving residents a reason to gather and talk about local issues will surely help the newspaper as well.

“We really believe that we just have to save local news, and this is an effort to do that,” Fleury Capetta told Boston Globe media reporter Aidan Ryan.

Let there be Light

There’s some very good news at The New Bedford Light, a high-profile nonprofit that covers the South Coast of Massachusetts: Karen Bordeleau, a former executive editor of The Providence Journal, has been named editor. She’ll work alongside the current editor, Andy Tomolonis, until he retires next year, according to an announcement by CEO Lean Camara.

Bordeleau is a fellow graduate of Northeastern University’s journalism program. Not to reveal her age (or mine), but back in the 1970s we both worked as co-op students at Rhode Island’s Woonsocket Call, which, sadly, was merged into The Times of Pawtucket last October.

Congratulations to Karen — and to the Light, which has acquired a first-rate editor to succeed Tomolonis and, before him, founding editor Barbara Roessner.

Kudos to The Philly Inquirer for a brilliant piece of performance art

The Inquirer editorial is reminiscent of this famous Boston Globe parody

On Saturday afternoon, The Philadelphia Inquirer published an editorial headlined “To serve his country, Donald Trump should leave the race.” It was intended as a rebuke to The New York Times’ editorial board, which on Friday posted a piece using the same headline, the only difference being that it was aimed at President Biden rather than Trump.

The Inquirer’s editorial was brilliant and inspired. It’s attracted a lot of well-deserved attention, and I hope it results in an upsurge of subscriptions. It begins:

President Joe Biden’s debate performance was a disaster. His disjointed responses and dazed look sparked calls for him to drop out of the presidential race.

But lost in the hand wringing was Donald Trump’s usual bombastic litany of lies, hyperbole, bigotry, ignorance, and fear mongering. His performance demonstrated once again that he is a danger to democracy and unfit for office.

In fact, the debate about the debate is misplaced. The only person who should withdraw from the race is Trump.

It reminded me of The Boston Globe’s fake front page from April 2016, imagining what a Trump residency would be like if he somehow were elected president, which of course we all knew would never happen. The page, dated a year into the future, led with the prescient headline “Deportations to Begin.”

Ultimately, though, the Inquirer’s editorial, like the Globe’s fake front, is performance art. Pro-Biden social media exploded in outrage at the Times’ editorial as well as the insistence of many pundits that Biden should step aside following his disastrous debate performance Thursday night. Why, critics asked, isn’t the Times demanding that Trump drop out given that he’s a lying, felonious insurrectionist?

The answer, of course, is that the Times wants Biden to end his campaign because they’re terrified that Trump will beat him — as am I. It’s ludicrous to believe that there’s anything anyone could do to persuade Trump to drop out. He needs to be defeated — and, while we’re at it, to be prosecuted to the full extent of the law and imprisoned if found guilty of crimes that warrant such punishment.

The Inquirer’s editorial is a great thought experiment, and I’m glad it’s grabbed so much attention. The Times’ editorial, on the other hand, is a serious plea for Democrats to do whatever it takes to keep Trump from being elected to a second term and ushering in an era of right-wing authoritarianism. Apologists for Biden’s frighteningly awful debate performance should stop pretending otherwise.

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An odd omission

An editorial in The Boston Globe about hospitals, internet cookies and online privacy notes that several non-hospital businesses have gotten tangled up in lawsuits — among them The Philadelphia Inquirer, which “faces a federal lawsuit filed by two subscribers to its website for its use of Meta Pixel tracking software.” Yet no mention is made of a lawsuit against The Boston Globe, which in 2023 reached a $5 million settlement for sending user video data to Facebook. As far as I can tell, the two cases are identical, or close to it. (The Globe denied any wrongdoing.)

Many of us Globe subscribers received small checks earlier this year as a result of the settlement. Globe editorial page editor James Dao declined to comment on the omission when I contacted him today. This is hardly a big deal, and the Inquirer angle wasn’t especially relevant to the editorial’s larger point, which involves state law. But it strikes me that if the Globe was going to mention the Inquirer then it should have mentioned its own situation as well.

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How the NY Times over-interprets its reporting about billionaire media owners

Jeff Bezos. Photo (cc) 2019 by Daniel Oberhaus.

The New York Times has published a story (free link) that calls into question the rise of billionaires who own news organizations, noting that The Washington Post under Jeff Bezos, the Los Angeles Times under Patrick Soon-Shiong and Time magazine under Marc Benioff are all losing money. True enough. My problem with the story is that reporters Benjamin Mullin and Katie Robertson try too hard to impose an ubertake when in fact there’s important background with each of those examples. Mullin and Robertson write:

All three newsrooms greeted their new owners with cautious optimism that their business acumen and tech know-how would help figure out the perplexing question of how to make money as a digital publication.

But it increasingly appears that the billionaires are struggling just like nearly everyone else. Time, The Washington Post and The Los Angeles Times all lost millions of dollars last year, people with knowledge of the companies’ finances have said, after considerable investment from their owners and intensive efforts to drum up new revenue streams.

The role of wealthy newspaper owners is something of ongoing interest to me. My last book, “The Return of the Moguls” (2018), focused on the Post, The Boston Globe and the Orange County Register in Southern California, owned by a rich Boston-area businessman named Aaron Kushner. At the time the book came out, the Post was flying high, the Globe was muddling along and the Register was failing; it eventually fell into the hands of the slash-and-burn hedge fund Alden Globe Capital. The Post’s and the Globe’s fortunes have since moved in opposite directions.

Here are the particulars that get glossed over in Mullin and Robertson’s attempt to impose an overarching framework:

• Bezos, who bought the Post in 2013, made deep investments in technology and built up the staff. The result was years of growth and profits, which only came sputtering to a halt after Donald Trump left the White House. Former executive editor Marty Baron, in his book “Collision of Power,” suggests that, over time, a disciplined approach to hiring became more lax. In other words, the Post got ahead of itself and is now in the midst of a reset. A new publisher, William Lewis, begins work this month, and we’ll see if he can articulate a strategy that amounts to more than “just like the Times only not as comprehensive.”

• Benioff bought a dog and, predictably, it’s going “woof woof.” Time was the largest of the Big Three newsweeklies, along with Newsweek and U.S. World & News Report; it’s also the only one of the three that still exists in a somewhat recognizable form. Newsweeklies succeeded because, pre-internet, you couldn’t get great national papers like the Times, the Post and The Wall Street Journal delivered to your doorstep. Not only is there no discernible reason for them to exist anymore, but the leading newsweekly these days, at least in terms of cachet, is The Economist.

• Not all billionaire owners are in it for the right reasons, and Soon-Shiong has proven to be an uncertain leader. Does he care about the Los Angeles Times or not? He’s built it up; now he’s tearing it down. He recently pushed out his executive editor, Kevin Merida, the most prominent Black editor in the country, and he’s done some truly awful things such as delivering Tribune Publishing’s papers to Alden Global Capital and more recently selling The San Diego Union-Tribune to Alden.

So what does that tell us about billionaire owners? Not much. As Mullin and Robertson acknowledge, some are doing just fine, including The Boston Globe under John and Linda Henry and The Atlantic under Laurene Powell Jobs. They could have also mentioned the Star Tribune of Minneapolis under Glen Taylor or, for that matter, The New York Times, a publicly traded company that is nevertheless under the tight control of the Sulzberger family. I don’t think the Sulzbergers are billionaires, but they are not poor.

At the moment, it seems that the only two viable models for large regional dailies is individual ownership by wealthy people who are willing to invest in future profitability and nonprofit ownership, either in the form of a nonprofit organization owning a for-profit paper, as with The Philadelphia Inquirer and the Tampa Bay Times, or a paper that goes fully nonprofit, as with The Salt Lake Tribune and The Baltimore Banner. The Banner is a digital startup that nevertheless is attempting to position itself as a comprehensive replacement for The Baltimore Sun. The Sun, in turn, was one of the Tribune papers that Soon-Shiong helped gift-wrap for Alden, and just this past week was sold to right-wing television executive David Smith.

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The Star Tribune, now under new leadership, will bolster its coverage of Minnesota

Photo (cc) 2018 by Ken Lund

Amid the evisceration of large regional newspapers at the hands of corporate and hedge-fund owners stand a few notable exceptions. The Boston Globe, The Seattle Times, The Philadelphia Inquirer and several others are among the major metros with committed local ownership that have managed to survive and even thrive. So, too, with the Star Tribune of Minneapolis, which under billionaire owner Glen Taylor has undergone a renaissance, transforming itself into a profitable business and a Pulitzer factory.

Now the Strib is growing. As Ellen Clegg writes at What Works, new CEO and publisher Steve Grove is expanding the paper’s reach into the more rural parts of the state, where the lack of reliable news and information is especially acute. Ellen writes:

The expansion plans are nothing if not ambitious. The newsroom has posted jobs for reporters in north central and southwest Minnesota and is expanding existing teams in communities outside the Twin Cities of Minneapolis and St. Paul. Back in the downtown Minneapolis office, the Strib is launching a “Today Desk” to track breaking news online and beefing up that reporting team. Grove is also in the market for a greater Minnesota columnist to roam the state’s rural communities and report on trends — the kind of coverage that has been harder for small nonprofit media startups to sustain.

The Star Tribune is one of the projects that Ellen and I write about in our book “What Works in Community News,” which was published today by Beacon Press.

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Alden buys four papers in Pennsylvania. You’ll have no trouble believing what happened next.

The historic Scranton Times building. Photo (cc) 2022 by Jeffrey Hayes.

Last summer came horrifying news from Scranton, Pennsylvania: the notorious hedge fund Alden Global Capital was buying the Scranton Times-Tribune and three sister papers from the Lynett family, the local publishers going back to 1895. The sale was taking place even though those members of the family who actually ran the papers opposed it. They were outvoted by other members of the family who simply wanted to cash out and get on with their lives. Ellen Clegg and I talked about it at the time on the “What Works” podcast.

What happened next was predictable and depressing. Washington Post media columnist Erik Wemple traveled to the Scranton area recently and filed a long, sad report about what he found (free link). The lowlights:

  • The news staff, already down to 40, a steep decline from 90 in the late 1990s, was immediately cut by another 10, with employees offered voluntary buyouts if they would just go away.
  • Newsrooms in Wilkes-Barre, Hazleton and Pottsfield were put up for sale. The Scranton Times’ headquarters was abandoned in late November, with journalists being told that most of them would be expected to work at home.
  • Some customer service calls were outsourced to the Philippines.

Almost immediately, Wemple writes, editorials about local and state issues were replaced with generic national content, which is exactly the opposite approach that researchers Joshua Darr, Matthew Hitt and Johanna Dunaway found is helpful in reducing political polarization. As Darr told Ellen in 2021:

It’s important for people to be able to express their opinions on national politics, and there are myriad ways to do that. But I don’t think there’s necessarily a good reason for local newspapers to devote some of their precious op-ed page space to things that aren’t local. I think they should be maximizing their comparative advantage in the marketplace by giving people things that they can’t get anywhere else.

There’s no question that the Pennsylvania papers were facing real challenges. As Wemple reports, paid circulation and advertising were both in a tailspin, and the Lynett family understandably was tired of subsidizing losses. But it didn’t have to end like this. Perhaps the best solution would have been for a local nonprofit institution to purchase the papers, as is the case at another Pennsylvania paper — The Philadelphia Inquirer, a for-profit entity owned by the nonprofit Lenfest Institute.

Steven Waldman, the president of Rebuild Local News, has proposed tax incentives and other measures to prevent newspapers from falling into the hands of cost-slashing chains. Unfortunately, such steps would not have come in time to save the Lynett papers.

Sadly, based on Wemple’s story, it doesn’t sound like much of an effort was made to find a buyer that would have operated the papers for the benefit of the public rather than for Alden’s wealthy investors. I just hope that some of the journalists who have lost their jobs will fight back by starting their own venture, as is happening in community after community across the country.

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Why rumors that Jeff Bezos would sell The Washington Post made no sense

Washington Commanders quarterback Carson Wentz. Photo (cc) 2022 by All-Pro Reels.

No sooner had I hit “publish” on Monday’s item about The Washington Post than a rumor started circulating that Amazon founder Jeff Bezos was getting ready to sell. The New York Post claimed that Bezos would unload the Post in order to raise money so that he could buy the Washington Commanders.

The rumor made no sense. Bezos, the fourth-richest person in the world, is worth $120.7 billion, according to Forbes, and could presumably buy the Commanders with change he finds in his pants pocket. (The Commanders are valued at $5.6 billion, according to Statista.) Selling the Post would bring in very little — he paid $250 million for it in 2013, and though the paper enjoyed years of profits and meteoric growth, it’s been losing both circulation and money over the past year. Which is to say that he might not be able to get much more for the Post than he paid for it nearly 10 years ago.

As Chloe Melas reports for CNN, spokespersons for both Bezos and the Post denied the rumor immediately. CNN’s Oliver Darcy, in his media newsletter, notes that the N.Y. Post later toned down its headline.

If Bezos ever gets tired of being a newspaper mogul, I hope he’ll donate the Post to a nonprofit organization, as the late Gerry Lenfest did with The Philadelphia Inquirer. But a week after one of Bezos’ rare visits to the Post, there are no signs of that happening.

With Chicago Public Media’s acquisition, the Sun-Times will soon go nonprofit

Photo (cc) 2011 by Seth Anderson

There’s been some confusion over Chicago Public Media’s acquisition of the Chicago Sun-Times, a tabloid that is the city’s number-two daily newspaper. For example, The New York Times reported that “the ownership structure would be similar to that of The Philadelphia Inquirer, a big-city paper that the nonprofit Lenfest Institute for Journalism has run since 2016.”

Well, no. The Inquirer is a for-profit newspaper owned by a nonprofit organization. If the Inquirer itself were a nonprofit, it would be barred from endorsing political candidates. In fact, the paper continues to endorse candidates and published an “Endorsement Guide” as recently as last fall.

What’s happening in Chicago is different. The ownership of the Sun-Times will be converted to nonprofit with its own board, according to WBEZ, the broadcast arm of Chicago Public Media. The Sun-Times itself reports that the paper will “convert from for-profit to nonprofit status.” That would make it the second major daily paper to become a nonprofit, following The Salt Lake Tribune. Recently the executive editor of the Tribune, Lauren Gustus, reported that the paper is healthy and growing under nonprofit ownership.

As I mentioned, there is one disadvantage to nonprofit ownership: news organizations can’t endorse candidates or advocate for certain legislative actions without endangering their tax-exempt status. Of course, there are plenty observers who see that as a feature rather than a bug. For instance, David Boardman, chair of the Lenfest Institute, greeted the news that the Sun-Times will no longer be able to endorse with this:

But endorsements can be useful, especially in smaller races to which voters may be paying minimal attention. Besides, it’s an infringement on free speech. Such a rule didn’t even exist until Lyndon Johnson rammed it through the Senate in order to silence political opponents back home in Texas.

In any event, with Alden Global Capital disemboweling the long-dominant Chicago Tribune, the announcement that WBEZ and the Sun-Times will soon be covering the region with a combined newsroom is good news. And it shows that people and institutions are willing to step up when market failure undermines local news coverage.

The Salt Lake Tribune, now a nonprofit, reports that it’s healthy and growing

Salt Lake City. Photo (cc) 2011 by Jazz Spain.

You sometimes hear that nonprofit status is not a solution to the local news crisis. After all, just because a media outlet is a nonprofit doesn’t mean it’s exempt from having to bring in revenue and balance its books.

True. But nonprofit ownership also means local ownership invested in the community. Which is why the latest news from The Salt Lake Tribune, the largest daily paper in Utah, is so heartening.

According to a recent update from Lauren Gustus, the executive editor, the Tribune is growing. The newsroom, she writes, is 23% larger than it was a year ago, with the paper adding a three-member Innovation Lab reporting team and beefing up its reporting, digital and editing operations. After cutting back to just one print edition each week, it’s adding a second. The Tribune is also taking care of its employees, she says, providing much-needed equipment to its photographers as well as a 401(k) match and parental leave.

“We celebrate 150 years this year and we are healthy,” she writes. “We are sustainable in 2021, and we have no plans to return to a previously precarious position.”

The Tribune was acquired from the hedge fund Alden Global Capital in 2016 by Paul Huntsman, part of a politically connected Utah family. As I wrote for GBH News in 2019, Huntsman, like many civic-minded publishers before him, discovered that owning a newspaper isn’t as easy as he might have imagined. He was forced to cut the staff in order to make ends meet before hitting on the idea of transforming the Tribune into the first large nonprofit newspaper in the country.

Nonprofit ownership makes it easier to raise tax-deductible grant money from foundations, and it transforms the subscription model into a membership model. Done right, the audience feels invested in the news organization in a way that it generally doesn’t with a for-profit newspaper.

One disadvantage is that nonprofit news organizations are constrained from some traditional newspaper functions, including having a robust editorial page that endorses political candidates. On the latest episode of our podcast, “What Works,” Storm Lake Times editor Art Cullen told Ellen Clegg and me that’s why he and his older brother, John, the publisher, have kept their paper for-profit.

What the Cullens have done instead is set up a nonprofit organization called the Western Iowa Journalism Foundation that can receive tax-deductible donations to support the Times and several other papers. It’s a model similar to that used by news outlets as large as The Philadelphia Inquirer and as small as The Colorado Sun and The Provincetown Independent.

The local news crisis will not be solved by a single model, and there’s plenty of room for nonprofits, for-profits and hybrids. What’s taking place in Salt Lake is important, and is sure to be watched by other news executives.

“The Tribune will welcome more journalists in 2022,” writes Gustus, “because you’ve told us many times over that this is what you want and because if we are not holding those in public office to account, there are few others who will.”

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