The Globe reports on Maine’s troubled papers; plus, the Gulf of What?, and some recovery in DC and LA

Boston Globe media reporter Aidan Ryan has written an interesting examination of what’s gone wrong at the Portland Press Herald and other papers that are part of the Maine Trust for Local News.

On the one hand, the story feels provisional — we still don’t know why two top executives left suddenly, and severe cuts that observers had told me were coming are, well, still coming. The executives who left recently were Elizabeth Hansen Shapiro, co-founder and CEO of the National Trust for Local News, which acquired the papers in 2023, and Lisa DeSisto, CEO of the Maine Trust — and, before that, publisher of the Press Herald. Other top people have departed as well.

On the other hand, Ryan has some details I hadn’t seen before. For one thing, the Trust reported that it lost $500,000 in 2024 as the decline of advertising outpaced gains in digital subscription revenue.

More shocking is that former owner Reade Brower apparently considered David Smith as a potential buyer before selling to the National Trust. Smith, the head of the right-wing television network Sinclair Broadcasting, is currently turning The Baltimore Sun into an embarrassment. Sinclair owns WGME-TV (Channel 13) in Portland, so who knows what sort of synergistic hell Smith had in mind.

Brower instead sold the papers to the National Trust for $15 million (a figure that’s being reported for the first time from documents that Ryan obtained) in the hope that a nonprofit organization would prove to be a better steward.

One data point I do want to address is Dr. Hansen Shapiro’s compensation, reported in the National Trust’s public 1099 filings and noted by both the Press Herald at the time that she stepped down and now by the Globe.

Hansen Shapiro did make a lot of money — nearly $371,000 in 2023 compared to just $117,000 in 2021. At the same time, though, 2021 was when the Trust pulled off its first deal, buying 24 weekly and monthly newspapers in the Denver suburbs. The Trust today owns 65 papers in Colorado, Georgia and Maine. Given the Trust’s pivot to a hands-on operating role, Hansen Shapiro’s job responsibilities changed as well.

I’m not writing this to defend her compensation or, for that matter, the Trust’s change of focus. But it’s important context to think about.

“Journalists employed by the Maine Trust said while they remain hopeful about the new ownership, they question aspects of its approach,” Ryan writes, who notes that no one among the rank and file would speak with him on the record “because they feared retaliation.”

Finally, my usual disclosures: Ellen Clegg and I interviewed Hansen Shapiro for our book, “What Works in Community News,” and featured her on our podcast; we are both professional friends with DeSisto; and we gave a book talk at a fundraiser for the Maine Trust last fall.

Google caves

I learned this last night from journalist Dan Gillmor’s Bluesky feed: Google has apparently become the first of the internet map publishers to give in to Donald Trump’s ridiculous demand that the Gulf of Mexico now be referred to as the Gulf of America.

“I typed Gulf of Mexico into Google Maps,” Gillmor wrote. “It edited my query without permission and showed me the Trump cult invention that isn’t and never will be the real thing.”

At least as of this writing, Apple Maps and Microsoft’s Bing Maps are sticking with the Gulf of Mexico. But who knows what we’ll find tomorrow?

After Trump announced that he was renaming the Gulf of Mexico and Denali mountain in Alaska (it is reverting back to Mount McKinley), The Associated Press issued guidance for its bureaus and any other news outlets who use its stylebook.

The AP will continue to refer to the Gulf of Mexico, which is an international body of water whose name has 400 years of tradition behind it; but it will go along with Mount McKinley because it is entirely on U.S. territory. It was only in 2015 that President Barack Obama issued an order restoring the mountain’s original Indigenous name.

By the way, the U.S. Geological Survey is going with Gulf of America too — but that’s hardly surprising given that it’s a federal agency.

No thanks to their owners

Good work is the best answer to the damage that two billionaire owners have done to their storied newspapers.

Semafor reports that The Washington Post has seen an upsurge in web traffic since Trump’s chaotic return to office, notwithstanding owner Jeff Bezos’ untimely killing of a Kamala Harris endorsement just before the election. One especially hot story: a report on the White House’s illegal federal spending freeze.

Meanwhile, Sarah Scire reports for Nieman Lab that the Los Angeles Times experienced a rise in paid subscriptions during the recent wildfires even though the paper had temporarily dropped its paywall. Like Bezos, LA Times owner Patrick Soon-Shiong canceled a Harris endorsement, provoking outrage, resignations and cancellations.

A closer look at what happened at the National Trust for Local News — and what may be coming in Maine

Former home of the Portland Press Herald in Maine, now a luxury hotel
Former headquarters of the Portland Press Herald in Maine, now a luxury hotel. Photo (cc) 2023 by Dan Kennedy.

I suspect we’re going to be hearing a lot more about the National Trust for Local News and especially its newspapers in Maine, anchored by the Portland Press Herald. The National Trust’s co-founder and CEO, Elizabeth Hansen Shapiro, stepped down last week, and I’ve heard from serious people that substantial cuts may be coming.

While we’re waiting, though, I recommend this thoughtful analysis by Rick Edmonds, who writes about the business of news for the Poynter Institute. He speculates that one reason the National Trust may have run into trouble was that it morphed from a philanthropic venture that acquired newspapers into a nonprofit organization that saw its mission as actually running them.

In an interview last summer, Dr. Hansen Shapiro told Edmonds, “half-joking,” that “we are becoming like Gannett or McClatchy,” two chains notorious for cutting costs at their newspapers through top-down management. The difference was that the National Trust’s management was focused on improving its papers rather than squeezing out every last drop of revenue. But as Edmonds writes in a piece that was published on Thursday:

In practice, though, that meant not only ownership but decision-making had migrated up to a central office. The trust had become out of sync with the mantra that news organizations work best when they are owned and run by those closest to the local communities.

The National Trust’s first move was to acquire 24 weekly and monthly newspapers in the Denver suburbs back in 2021, which Ellen Clegg and I write about in our book, “What Works in Community News.” It later expanded into Maine and Georgia, and today owns about 60 papers.

Last summer, Hansen Shapiro told Edmonds that the National Trust was shifting from 25% investments and 75% execution to the reverse. In other words, what was originally intended as a project to save newspapers from chain ownership and then run them with a light touch morphed into something much more hands-on.

That has played out in an especially painful way in Maine, where Press Herald editor Steve Greenlee left to take a position at Boston University last year (in an email with Edmonds, he cryptically referred to leaving “at a time of great stress”), and Lisa DeSisto, the longtime publisher of the Press Herald and CEO of the Maine Trust for Local News (essentially a subsidiary of the National Trust), abruptly exited from her job in December.

My usual caveats: Hansen Shapiro is featured in our book and has been on our podcast; DeSisto is a professional friend of ours; and we were the guests at a fundraiser for the Maine Trust last October.

Update: Jody Jalbert has resigned as publisher of the Sun Journal of Lewiston, which is a Maine Trust paper. The story is paywalled, but according to Jalbert’s LinkedIn profile, she had been with the paper in various business-side positions since 1988. That’s a lot of experience to be walking out the door.

Elizabeth Hansen Shapiro, co-founder of the National Trust for Local News, steps down as CEO

Elizabeth Hansen Shapiro

Elizabeth Hansen Shapiro, who co-founded the National Trust for Local News four years ago, is stepping down as the organization’s CEO. Dr. Hansen Shapiro’s announcement arrived in my inbox just a short time ago, and I have not had an opportunity to digest it. I may have more to say in the days and weeks ahead.

Eric Russell covers the story for the Portland Press Herald, which is one of the papers owned by the Trust.

I interviewed Hansen Shapiro for the book that Ellen Clegg and I wrote, “What Works in Community News,” to discuss the National Trust’s role in acquiring a group of weekly and monthly newspapers in the suburbs of Denver, Colorado, back in 2021. Ellen and I also interviewed her for our podcast, “What Works: The Future of Local News,” in 2022, and an excerpt is featured in our book.

I can also credit Hansen Shapiro with suggesting that we take a look at NJ Spotlight News, which represents the merger of a website that covers politics and public policy in New Jersey with NJ PBS, the state’s public television outlet. It turned out to be a terrific recommendation, and NJ Spotlight News anchors one of the chapters in our book.

More synchronicity: In 2023, the National Trust purchased the Portland Press Herald and a group of affiliated daily and weekly papers in Maine. Last fall, Ellen and I were the guests of the Maine Trust for a talk about our book that also served as a fundraiser for the Maine papers. In December, though, Lisa DeSisto — a professional friend of Ellen’s and mine — suddenly left as CEO and publisher of the Maine Trust. I suspect there may be more news to come on what’s going on in Maine.

Hansen Shapiro’s original idea for the National Trust was to acquire family-owned newspapers that were in danger of falling into the hands of a corporate chain or hedge fund. And she has succeeded, presiding over the purchase of papers in Colorado, Maine and Georgia. I wish her good luck as she ponders what’s next. Her full announcement follows:

A Founder’s Reflection: On Building and Becoming

When I stepped out of academia four years ago to co-found the National Trust for Local News, I was answering a call that felt bigger than myself. I believed then, as I believe now, in the profound importance of preserving and reimagining our nation’s local storytelling institutions. Like the Nature Conservancy’s work to protect our natural heritage, we set out to conserve and transform the vital institutions that help communities understand themselves and each other.

In these four years, we’ve built something extraordinary together. We’ve demonstrated that a new model of stewardship is possible — one that honors both preservation and innovation, tradition and transformation. We’ve shown that what unites us truly is stronger than what divides us, and that local journalism can be a powerful force for reweaving our civic fabric. The challenges ahead are real, but so too is the strength of what we’ve built together.

As I reflect on this journey, I recognize that the very principles that guided our work — trust in community wisdom, belief in the power of transformation, and faith in our shared stories — now guide me to make a transition. I have decided to step down as CEO and am working closely with the board to transition to new leadership.

This moment arrives not as an ending, but as evolution: the vision that called me to build now calls me to step back, trusting in the foundation we’ve laid and the wisdom of those who will carry it forward. What began as a mission to build has become a lesson in letting go, in trusting that what we’ve created together has its own wisdom and momentum.

I look to the horizon of local news and see the seeds we’ve planted taking root in ways we may not yet imagine. I envision our work flowering into a thousand expressions of community storytelling, each uniquely adapted to its place and people. I see newsrooms becoming not just repositories of information, but sacred spaces where community wisdom is gathered, preserved, and shared across generations. I believe the National Trust will continue to be a crucible where tradition and innovation meet, where storytelling finds new forms, and where the threads of community are constantly rewoven into ever-stronger fabric.

To our generous supporters who believed in this vision from its earliest days: Your faith in what was possible, your willingness to invest in new models, and your commitment to community storytelling have made everything possible. You understood that preserving local journalism requires both innovation and deep respect for tradition. May your courage in supporting new paths forward inspire others to join in this vital work.

To those who will carry this work forward: May you find joy in being stewards of these community treasures. May you have the courage to preserve what is precious and the wisdom to welcome necessary change. May you feel the support of all who have contributed to this mission, and may you trust in the profound importance of your work.

I step back with profound gratitude for how this journey has transformed me even as we’ve worked to transform the landscape of local news. The story of the National Trust continues, evolving as all good stories do. I look forward to watching and supporting its next chapter, knowing that the work of preserving and reimagining local journalism is more vital than ever.

Lisa DeSisto resigns as CEO of the Maine Trust for Local News, which owns the Portland Press Herald

Lisa DeSisto (via LinkedIn)

Big news from Down East as Lisa DeSisto, the CEO and publisher of the Maine Trust for Local News, has announced that she’s resigning. The Maine Trust is a nonprofit that owns the state’s largest daily paper, the Portland Press Herald, as well as three other daily papers and a number of weeklies. The papers themselves are for-profit entities.

According to Press Herald reporter Hannah LaClaire, DeSisto will leave by the end of the year. She’ll be replaced by Stefanie Manning, a Maine Trust executive who will assume the title of managing director. DeSisto said in a statement:

I have cherished my time leading this organization and working alongside such dedicated and talented colleagues. Serving our readers and supporting this incredible team has been a privilege. Representing the Maine Trust for Local News in the community has been an honor I will carry with me.

DeSisto leaves amid a time of transition at the Maine Trust. Longtime executive editor Steve Greenlee took a position at Boston University earlier this year and was replaced by Carolyn Fox, who had previously been managing editor of the Tampa Bay Times.

DeSisto hosted Ellen Clegg and me for a talk about our book, “What Works in Community News,” back in October. Ellen and I both have previous connections with Lisa — she and I were colleagues in the 1990s at The Boston Phoenix, where she was an executive in the advertising department, and Ellen worked with her after she moved to a top business-side position at The Boston Globe.

Lisa has been in Portland for 12 years and has been through several ownership changes. I visited the Press Herald in late 2015 to talk with her and others about a failed attempt by Boston-area entrepreneur Aaron Kushner to buy the paper in 2012; Kushner, who later bought the Orange County Register in Southern California, was one of the wealthy newspaper owners I profiled in “The Return of the Moguls.”

After Kushner’s bid in Maine fell apart, the paper was acquired by a wealthy Maine businessman named Donald Sussman, who in turn sold it to Reade Brower, a printer, in 2015. Brower sold the Press Herald and other papers he had accumulated to the nonprofit National Trust for Local News in 2023. The Maine Trust is a subsidiary of the National Trust.

Through it all, Lisa has been a source of stability and continuity. There’s no question that she’ll be deeply missed.

The Portland Press Herald and its owner get enmeshed in a controversy over sponsored content

The former headquarters of the Portland Press Herald is now a hotel. Photo (cc) 2023 by Dan Kennedy.

News publishers like sponsored content for a variety of reasons. In a sea of nearly worthless programmatic ads, sponsored content — also known as native advertising — commands a premium price. The articles, if they are well-done, attract eyeballs. They evade ad-blockers, too. At worst, they can be confused with actual editorial content, but with proper disclosure they raise no more in the way of ethical issues than does a standard banner ad.

Earlier this week, a conservative website called the Maine Wire reported the existence of a $117,000 deal cut by the Maine Trust for Local News to publish sponsored content from the state’s Department of Education. The nonprofit Trust owns the Portland Press Herald and a number of smaller daily and weekly papers. The Maine Wire article says in part:

The payment will cover the publication and promotion of six articles portraying the Maine DOE in a flattering light. It’s unclear whether the state-sponsored “news” content will be written by someone from the Maine DOE or employees of the Maine Trust for Local News newspapers.

The taxpayer-funded “marketing campaign” will highlight the Maine DOE’s “use of federal emergency relief funding,” and will aim to “promote the best learning opportunities for all Maine students” and to “inspire ‘trust in our schools,’” according to the document.

Scare quotes aside, though, this is just garden-variety sponsored content. Rick Edmonds of the Poynter Institute looked into it (scroll down to “Sponsored content controversy in Maine”) and found the deal to be pretty unremarkable, writing:

The Wire chose to ignore that article-style pieces became a staple of digital advertising more than a decade ago. The Federal Trade Commission has taken the position that as long as sponsorship is disclosed, it’s not deception (though violations, especially among influencers, are not uncommon).

The format is typically employed by companies burnishing their image, but there is no obvious reason the door should be slammed shut on a self-promoting government placement.

In fact, the first of six such sponsored ads that the Trust will be running says “Sponsored” and “Content provided by Maine Department of Education” right at the top. The article, which appeared in the Press Herald, is also in a different typeface from what the paper normally uses. Edmonds passed along a statement from Trust chief executive Lisa DeSisto as well:

Branded content is a growing piece of our advertising product offerings. We’ve attracted new customers to the Maine Trust by offering branded content products, and we think they’re an important part of our revenue goals. In developing these products, nothing has been more important to us than creating a clear distinction between branded content advertising and our journalism.

Michael Socolow, a journalism professor at the University of Maine, initially raised some concerns about the arrangement on Twitter but then backed off once he saw the actual ad. “Turns out article’s labelled ‘Sponsored Content’ right at top, it’s not written by any journalists, and it’s actually a terrible piece of advertorial/propaganda [poorly written, boring + too long, and uninteresting]. So I’m less concerned,” he wrote.

Now, I do think it’s fair to ask whether a news organization ought to be accepting sponsored content from a government agency — but that horse left the barn quite a while ago. For instance, I searched the sponsored content at The Boston Globe to see if it had any similar arrangements, and it took me no time at all to find a native ad from Vermont Tourism, which a little additional searching revealed is a state agency. That said, it wouldn’t be a bad idea for the Trust to have a conversation with its journalists about what practices are and aren’t acceptable, and to listen to any concerns the newsroom might raise.

Finally, a disclosure: The Maine Trust is sponsoring an event for Ellen Clegg and me in Portland on Oct. 15 to talk about our book, “What Works in Community News.” (You can register here.) I worked with DeSisto at The Boston Phoenix and, later, Ellen and DeSisto were colleagues at The Boston Globe; we both think highly of her. You can make of that what you will. But Edmonds and Socolow have no such ties, and their conclusions are the same as mine.

Poynter pushes back against gloom and doom; plus, transitions in Colorado and Maine

Photo (cc) 2016 by Quinn Dombrowski

The Poynter Institute has published an in-depth report on the state of journalism that’s aimed at injecting some optimism into what often seems like a dreary and depressing landscape. The report is called “OnPoynt,” and the introduction says in part:

[D]oom-and-gloom narratives that cherry pick stories of vulture capitalists, job loss statistics and print closures are incomplete or out of date, painting an inaccurate picture of a news and information ecosystem on life support.

OnPoynt aims to offer a forward-minded look at the state of journalism and the news industry that propels the story by considering trends related to creative product ideas, audience growth strategies and traction around revenue, artificial intelligence and innovation.

The entire report is worth reading, but I want to take note of two sections — one on trust, the other on local news.

The narrative that the public has lost trust in the news media overlooks the reality that people actually have a fair amount of faith in their local news outlets. For instance, a survey that Poynter conducted found that 83% of respondents believe that local news organizations “are at least somewhat important to the well-being of their local community,” and 71% say local journalists are reporting the news accurately. The numbers are only slightly lower for Republicans than they are for Democrats. The report continues:

Audiences will spend more time and money with sources of information that they “trust.” Civic participation will grow as trust in media grows. Accessible local news improves democratic participation.

This really goes to the heart of a central argument that Ellen Clegg and I explore in our book, “What Works in Community News.” National news organizations, especially the cable outlets, are contributing to polarization and to the decline of civic life. Rebuilding the local news infrastructure could help lower the temperature and help people on different sides of the political divide find common ground.

Fortunately, as Poynter says in its section on local news, there are viable alternatives to corporate-owned chain newspapers, which in too many cases are being hollowed out and leaving communities bereft. Poynter identifies local television news, public radio and the rise of philanthropy in supporting nonprofit community journalism as countervailing trends.

“The local news ecosystem is complex. The loss of traditional local news journalism jobs should not be minimized, but the battle cry of ‘saving local news’ is oversimplified,” the report says. “Hundreds of news or niche information sites have started in recent years. Many are independent, many represent new offerings from existing companies.”

Poynter’s survey also shows that people who are engaged in civic life are more likely to be local news consumers — a finding that goes back at least to Robert Putnam’s landmark 2000 book “Bowling Alone.”

There’s a lot of bad news out there, and it would be pollyannaish to pretend otherwise. But it’s crucial to look at success stories, figure out why they’re working and encourage people to emulate them in their own communities.

Transition at The Colorado Sun

The Colorado Sun, a digital startup that we profile in “What Works in Community News,” announced a major reorganization last week. Editor and co-founder Larry Ryckman will now be the publisher, with senior editor and fellow co-founder Dana Coffield moving up to the editor’s slot.

In an announcement, the Sun said the shuffle was motivated in part by the Sun’s transition from a for-profit public benefit company to a nonprofit organization, which has created “new responsibilities for its senior leadership.”

The Sun was founded six years ago by 10 journalists at The Denver Post who quit out of frustration over repeated cuts by the paper’s hedge-fund owner, Alden Global Capital. Today the Sun employs two dozen staff members.

Ryckman was a guest on our “What Works” podcast in July. Coffield, who came from a background of small newspapers in the rural parts of Colorado, told us for our book that she was proud of the Sun’s role in reporting stories from across the state that can be republished for free in smaller newspapers.

“We’ve been able to provide quality journalism to some of the smallest outlets in the state,” she said. “I like being able to contribute to a healthy ecosystem for smaller newspapers, since I came from that heritage.”

A new editor in Maine

The Maine Trust for Local News, a nonprofit organization that publishes the for-profit Portland Press Herald and about a dozen other daily and weekly newspapers, has named an executive editor to oversee the trust’s holdings.

Carolyn Fox, currently managing editor of the Tampa Bay Times, will start her new position on Oct. 7. Her appointment was announced by Lisa DeSisto, the trust’s publisher and CEO.

Like the Maine papers, the Tampa Bay Times is a for-profit paper owned by a nonprofit — the Poynter Institute.

“The nonprofit model is so exciting in part because you can make that pitch to people that the journalism matters — what we do matters — and then sell that,” Fox told Eric Russell of the Press Herald. (I’m quoted as well.)

Fox will succeed Steve Greenlee, who’s moved on to a faculty position at Boston University. The organizational structure will be different in that Greenlee was the editor of just the Press Herald, whereas Fox will oversee all of the trust’s holdings.

Why concerns about the Portland Press Herald’s funding are overblown

Photo (cc) 2018 by Molladams

Recently Max Tani of Semafor and Richard J. Tofel, who writes the newsletter Second Rough Draft, have raised questions about whether the folks involved in the purchase of the Portland Press Herald and its affiliated Maine papers from the retiring publisher, Reade Brower, have been sufficiently transparent in disclosing who the funders are.

The papers were bought during the summer by the National Trust for Local News, a nonprofit that has been involved in several acquisitions aimed at preventing legacy newspapers from falling into the hands of corporate chain ownership. In Maine, Tani and Tofel argue, the billionaire George Soros may have been more deeply involved than was previously known, while the involvement of another billionaire who was reportedly part of the purchase, Hansjörg Wyss, hasn’t been disclosed at all.

I’m going to go out on a limb and say that this is essentially a non-issue. Tofel himself notes that the previous management of the papers remains in place and that “invocations of Soros as a sort of bogeyman have long since become a principal way to dog whistle anti-Semitism; it ranks right up there with ‘globalist’ in this rhetoric.”

More to the point, the Press Herald itself followed up on Tani’s reporting, and it sounds like the full story behind the purchase will be revealed soon. (I was interviewed for the piece, written by reporter Rachel Ohm.) Longtime Press Herald publisher Lisa DeSisto, now the CEO and publisher of the Maine Trust for Local News, the nonprofit that has been set up to own the papers, is quoted as saying, “We want to make more of a splash and have a more comprehensive introduction to the Maine Trust rather than just [putting things out in] pieces. We’re really waiting to announce a broader vision.”

Added Will Nelligan, who’s the Maine project lead for the National Trust: “We will announce that coalition of Maine funders when we announce the Maine Trust.”

No, the announcement didn’t come in September, as had been originally promised. But is that really a big deal as long as disclosure is on its way? The papers themselves, by the way, remain for-profit entities, so it seems unlikely that either the National Trust or the Maine Trust will be looking for ongoing support to prop them up.

If you take a look at the National Trust’s funders, you’ll see that, in addition to Soros’ Open Society Foundations, they include a number of respected journalism funders, including the Knight Foundation, the MacArthur Foundation, the Democracy Fund and the Lenfest Institute, which owns The Philadelphia Inquirer. The Gates Family Foundation, by the way, is a Colorado-based philanthropy that has nothing to do with Bill or Melinda Gates.

When I asked University of Maine journalism professor Michael Socolow to weigh in, he emailed me comments he had previously posted on X/Twitter, noting that Tani and Tofel had emphasized Soros’ and Wyss’ liberal politics but adding they had been unable to back up whether that was relevant. (To be fair, Tofel seemed less impressed with that angle than Tani.) Socolow said:

I’m not sure there’s a story here. Neither Tani nor Tofel specify the ways the new ownership has altered editorial content. They’re seemingly insinuating that the new ownership purchased the newspapers to shape news content for partisan political reasons. But how much disclosure and transparency about Reade Brower and his business interests did these publications publish before the sale? It’s not clear to me why there needs to be a new, and apparently higher, standard simply because the ownership is now non-profit versus commercial. If evidence emerges that the sort of meddling Tani and Tofel insinuate begins occurring, then I agree we have an important story. But we’re not there yet.

Let me end with a couple of disclosures: Ellen Clegg and I interviewed National Trust co-founder and CEO Elizabeth Hansen Shapiro on our podcast, “What Works: The Future of Local News,” and we wrote about the National Trust’s successful effort to save two dozen community newspapers in the Denver suburbs in our forthcoming book, “What Works in Community News.” I worked with DeSisto at The Boston Phoenix and Ellen later got to know her at The Boston Globe, and we both consider her to be a first-rate, ethical news executive.

The purchase of the Press Herald papers by the National Trust was unalloyed good news, and it sounds like the questions that Tani and Tofel have raised will be answered soon.

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The Portland Press Herald and its 21 other papers are sold to a national nonprofit

Portland Press Herald mailbox
Photo (cc) 2022 by Jules Verne Times Two

The news about the news doesn’t get much better than this: The National Trust for Local News will acquire Maine’s Portland Press Herald and its affiliated four daily newspapers and 17 weeklies. The deal was announced earlier today. Although not all details of the sale are known, early indications are that the papers will remain for-profit entities under nonprofit ownership. The papers, known collectively as Masthead Maine, will continue to be managed by chief executive officer Lisa DeSisto.

According to Rachel Ohm of the Press Herald, the National Trust emerged as the buyer after the recently formed Maine Journalism Foundation, or MaineJF, fell short in its efforts to raise enough money to buy the papers on its own. MaineJF, also a nonprofit, then started working with the National Trust. Elizabeth Hansen Shapiro, the co-founder and CEO of the National Trust, told the Press Herald that the two organizations are continuing to work together, although it was unclear what ongoing role the foundation might have. The foundation, by the way, would have reorganized the papers as nonprofits; based on Ohm’s story, it sounds like that’s no longer on the table.

The papers were purchased in 2018 by Reade Brower, a printer who acquired them from billionaire owner Donald Sussman. Brower built a reputation as a solid steward who nevertheless was not averse to making cuts in order to stave off losses. Hansen Shapiro would not disclose what the National Trust paid, but it’s likely that Brower could have gotten more from a corporate chain looking to swoop in, gut newsrooms and squeeze out revenues. If that’s the case, then Brower deserves credit for putting his legacy above making every possible dollar.

The independently owned Bangor Daily News remains the only daily in the state that isn’t part of Masthead Maine.

The governance structure of the new ownership has yet to be announced, and maybe even the principals don’t quite know what it will look like yet. The National Trust is best known for rescuing a group of weekly and monthly papers in suburban Denver back in 2021, and now owns them in conjunction with The Colorado Sun, a well-regarded for-profit digital startup.

Earlier:

The Globe will partner with the Portland Press Herald on a Spotlight reporting project

The Boston Globe will partner with the Portland Press Herald on an unspecified investigative reporting project, according to the trade publication Editor & Publisher. The partnership will produce “a multi-part investigative report that will be published by both organizations this fall.”

The project will be funded by the Spotlight Investigative Journalism Fellowship, established by the Globe and Participant Media, the producers of the movie “Spotlight.” Grants of up to $100,000 are awarded to reporters or teams of reporters. This is the first time the Globe has partnered with another news organization. The series will be published by both papers.

Scott Allen, the Globe’s assistant managing editor for projects, declined in an email to say what the topic of the reporting would be — but when I noted that the Press Herald reporter who’ll be working on the project, Penelope Overton, covers the lobster industry, Allen said that “we expect to take full advantage of her considerable expertise.”

There are some interesting intersections between the Globe and the Press Herald. The E&P story points out that Press Herald managing editor Steve Greenlee worked at the Globe for 12 years. But it goes beyond that. Lisa DeSisto, who is chief executive officer of the Press Herald and its sister papers, was previously a high-ranking business-side executive at the Globe (and, before that, a colleague of mine at The Boston Phoenix).

The two papers also have the distinction of having been pursued by Boston-area businessman Aaron Kushner, who tried to buy the Globe in 2010 and nearly succeeded in buying the Press Herald in 2012. Kushner and a team of investors ended up purchasing the Orange County Register in Southern California later in 2012. They spent considerable resources in building up the Register and acquiring and launching other papers — only to tear it all down in short order when the hoped-for revenues failed to materialize. Today the Register is owned by the notorious hedge fund Alden Global Capital. (I tell the story of Kushner’s newspaper adventures in my book “The Return of the Moguls.”)

Today the Press Herald is owned by Reade Brower, a printer, who’s built a small chain of Maine newspapers and gets generally high marks for his stewardship. The Globe, of course, is owned by billionaires John and Linda Henry.

Making sense of the Portland Press Herald’s elimination of its Monday print edition

Those of us who have followed the transition of newspapers from print to free digital and, now, to paid digital have long predicted that seven-day print will eventually morph into one weekend print edition supplemented by digital the rest of the week.

Last week the Portland Press Herald announced it would take a step in that direction, eliminating its Monday print edition starting in March. Like many papers, the Press Herald has been emphasizing paid digital, so a cutback on print should be seen as an inevitable next step rather than the beginning of the end.

Still, I was curious about the decision to cut print on Monday. Among those of us who follow such things, the speculation usually involves eliminating the Saturday paper, or publishing the big Sunday paper on Saturday as an all-weekend edition. (The Sunday edition of the Press Herald is called the Maine Sunday Telegram.)

According to the Press Herald’s latest filing with the Alliance for Audited Media, the Saturday print edition is slightly larger than the Monday edition (25,450 to 25,358). The Saturday edition, though, gets an artificial boost — the Press Herald offers a four-day Thursday-through-Sunday print subscription as a cheaper alternative to seven-day (soon to be six-day) print. Paid Sunday print circulation is 40,091.

Still, anyone who’s paged through the Monday edition of a local daily newspaper knows that advertising on that day is virtually non-existent. So, for a variety of reasons, the Press Herald probably made the right choice.

Also, Kris Olson offers this:

The Press Herald isn’t the first daily paper to cut print days. It’s worth watching, though, because the owner, Reade Brower (who also owns most of the daily newspapers in Maine as well as a few weeklies), seems committed to coming up with a long-term strategy for economic sustainability. Press Herald publisher Lisa DeSisto tells her paper that the Monday move will enable the paper to avoid cutting staff.

Perhaps he might consider emulating the Arkansas Democrat-Gazette, which last year eliminated print except on Sundays and gave its paid subscribers free iPads so they could continue to read the paper online.

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