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A new report finds that news deserts are spreading — but there are bright spots, too

Photo (cc) 2008 by Stefano Brivio

The release of a new report by Penelope Muse Abernathy on the state of local news is always a big deal. For 15 years now, she’s been tracking the extent of the crisis, and has done more than anyone to popularize the phrase “news deserts,” which describes communities without a source of reliable news and information. This week Abernathy, now at Northwestern University’s Medill School, issued “The State of Local News 2023.” It’s a downbeat report, although there are a few bright spots. Here’s a key finding:

The data and insights collected and analyzed in this 2023 report on The State of Local News paint the picture of a country and society increasingly divided between the journalism-have’s — mostly residents in more affluent cities and suburban areas where alternative news sources are gaining traction — and the journalism have-not’s, those in economically struggling and traditionally underserved metro, suburban and rural communities. This partitioning of our citizenry poses a far-reaching crisis for our democracy as it simultaneously struggles with political polarization, a lack of civic engagement and the proliferation of misinformation and information online.

Before I continue, a disclosure: Abernathy, who’s been a guest on our “What Works” podcast about the future of local news, was kind enough to provide a pre-publication endorsement of the book that Ellen Clegg and I have written, “What Works in Community News,” which comes out in January.

Abernathy’s principal collaborator on the new report is Sarah Stonbely, director of Medill’s State of Local News Project, who I interviewed in 2022 when she was at the Center for Cooperative Media, part of Montclair State University in New Jersey.

If you’d like a good summary of Abernathy and Stonbely’s report, I recommend Sarah Fischer’s overview in Axios, which leads with the prediction that the U.S. will have lost one third of its newspapers by the end of 2024.

The cleavage between affluent urban and suburban areas and less affluent urban and rural areas is one of the major challenges Abernathy and Stonbely identify, and it’s definitely something that Ellen and I noticed in our reporting for “What Works in Community News.” I recall asking folks at the start-up Colorado Sun why they were trying to stretch their resources to cover stories across the state rather than focusing on Denver. The answer: the Denver metro area was already fairly well served despite massive cuts at The Denver Post, owned by the hedge fund Alden Global Capital. By contrast, there was very little news coverage in the more rural parts of the state.

As Abernathy and Stonbely put it: “The footprint for alternative local news outlets — approximately 550 digital-only sites, 720 ethnic media organizations and 215 public broadcasting stations — remains very small and centered around metro areas.” Indeed, this chart tells a rather harrowing tale. As you can see, people who live in news deserts are considerably less affluent and less educated than the national average.

The report also includes a section called “Bright Spots in the Local News Landscape.” Although the interactive map is a little hard to navigate, I can see that several projects that Ellen and I profile in “What Works in Community News” are included, such as NJ Spotlight News, the Star Tribune of Minneapolis, The Texas Tribune, The Colorado Sun and the Daily Memphian.

The report also highlights The Boston Globe as one of its good-news stories, observing that, under the ownership of John and Linda Henry, the paper has thrived on the strength of its digital subscriptions. In a sidebar, Tom Brown, the Globe’s vice president of consumer analytics, tells Abernathy that digital growth continues, although at a slower rate than during the COVID pandemic. Retention is down slightly, too. “We are nonetheless still seeing overall strong retention,” Brown says, “and we are investing in several areas of the business with the goal of engaging subscribers more and, in particular, our new subscribers.”

Editor Nancy Barnes adds that though the Globe is ramping up its coverage of the Greater Boston area as well as in Rhode Island and New Hampshire, it can’t fill the gap created by the gutting and closure of local weekly papers at the hands of Gannett, the giant newspaper chain that until recently dominated coverage of the Boston suburbs and exurbs.

“Having returned to Boston after many years away, I have been stunned by the decimation of local newspapers across Massachusetts and New England,” Barnes says. “However, our coverage strategy is not tied to specific Gatehouse newspaper communities [a reference to Gannett’s predecessor company]. We cover greater Boston in depth, but we don’t have the bandwidth to be the local news source for everyone.”

This week’s Medill report is the first of a multi-part series. Future chapters will be released over the next few weeks and into January.

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The Colorado Sun donates its share of 24 suburban papers and urges they go nonprofit

Photo (cc) 2021 by Dan Kennedy

One of the more innovative efforts at saving newspapers from chain ownership is winding down, although the papers themselves remain protected. The Colorado Sun announced Wednesday that it would transfer its ownership shares of Colorado Community Media (CCM), a chain of 24 weekly and monthly papers in the Denver suburbs, to the nonprofit National Trust for Local News, which led the effort to buy the papers two years ago. The Sun had been given a stake in CCM in return for helping to run the papers.

The reason given for pulling out was that the Sun is in the process of converting from a for-profit public benefit corporation to a nonprofit, which I wrote about recently for Nieman Lab. A story in the Sun that appeared Wednesday urged nonprofit status for CCM as well: “Just as we believe that nonprofit is the right fit for The Sun, we believe it’s a good fit for these weeklies, too. That will be a decision for the​​ Trust and the board of directors of the Colorado News Conservancy, the parent company of CCM.” No money is changing hands. (The Conservancy is the entity established by the National Trust and the Sun to run the CCM papers).

Sun editor and co-founder Larry Ryckman said on X/Twitter: “We’ve been proud co-owners of Colorado Community Media for 2 years & wish it well in this new chapter. They’re doing great work & deserve your support.” Linda Shapley, publisher of CCM, was quoted in the Sun as saying: “I’m grateful for The Sun’s support at a time that was most critical for our future At Colorado Community Media, we’re excited to be part of the evolving Colorado news ecosystem, and we’re dedicated to serving our communities with timely, factual news and information.”

The Sun and CCM are the subject of a chapter in “What Works in Community News,” a book about the future of local journalism by Ellen Clegg and me that will be published in January. In September 2021 I spent nearly a week in Denver reporting on Colorado’s media ecosystem. Obviously that ecosystem is still in flux, but the period covered by our book ends in late 2022.

I believe what was taking place in Colorado back then is a story still worth telling: the founding of the Sun by 10 journalists who’d quit The Denver Post following deep cuts by its hedge-fund owner, Alden Global Capital; the Sun’s early hopes of raising money through blockchain technology; its unique governance structure; and its participation in the acquisition of CCM.

Ellen and I look at our book not as a standalone entity but, rather, as the hub of an ongoing story that also comprises updates to our website, a podcast (Shapley, National Trust executive director Elizabeth Hansen Shapiro, and former Denver Post editor Greg Moore have all been guests, and we hope to have Ryckman on once the book has been released), and an evolving social media presence (we’re currently on X/Twitter and Mastodon, but that may change).

So of course we want you to read our book. But we also hope you’ll turn to our other platforms to keep up on the latest.

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Six projects featured in our book and podcast are honored by LION Publishers

Photo (cc) 2015 by Bas Leenders

LION Publishers has named 36 winners of its 2023 Local Journalism Awards — and four of them have either been featured in “What Works in Community News,” the forthcoming book by Ellen Clegg and me, have been guests on the “What Works” podcast, or both. Two other projects we’ve highlighted were finalists. For that matter, LION (Local Independent Online News) Publishers’ executive director, Chris Krewson, has been a guest on our podcast as well. Below I have omitted circulation categories, but you can find them if you click through to the full list.

• Santa Cruz Local, in California, was honored as LION Business of the Year, the organization’s “marquee award.” The Local was also the co-winner of the Operational Resilience Award and a finalist for a Community Engagement Award. We interviewed CEO and co-founder Kara Meyberg Guzman for both our book and our podcast.

• The Food Section’s editor and founder, Hanna Raskin, was the winner of the Community Member of the Year Award for her work in helping other members and for sharing her knowledge. The Food Section, which is devoted to Southern food and cooking, was also a finalist for a Business of the Year Award and an Outstanding Coverage Award. Raskin has been a guest on our podcast.

• VTDigger, a large nonprofit that covers both statewide and local news in Vermont, was a co-winner of the Public Service Award for its reporting on legislators’ ethics disclosures. Founding editor Anne Galloway has been a guest on our podcast.

• Burlington Buzz, a hyperlocal site that covers Burlington, Massachusetts, won a Community Engagement Award. Founder Nicci Kadilak has been a guest on our podcast.

In addition, The Colorado Sun and The Mendocino Voice, both of which are covered extensively in “What Works in Community News,” earned finalist nominations, the Sun for Collaboration of the Year and the Voice for an Accountability Award. We plan to have folks from both projects on our podcast sometime next year after the book is published.

Congratulations to all the winners and finalists!

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The Colorado Sun, a pioneering for-profit/ nonprofit hybrid, moves toward a fully nonprofit model

Larry Ryckman. Photo (cc) 2021 by Dan Kennedy.

The Colorado Sun is going nonprofit. The five-year-old digital news organization, launched by journalists who’d left The Denver Post following round after round of cuts by the paper’s hedge-fund owner, Alden Global Capital, had operated as a rare for-profit exception in the universe of local news startups. Now the Sun is joining its tax-exempt peers.

“Whether I agree with it or not, whether I even like it or not, the reality is that many individuals, many institutions and philanthropic groups, have concluded that journalism should be nonprofit,” editor Larry Ryckman said in a phone interview on Monday. “I have my own thoughts on that, but that is reality.”

The move was not entirely unexpected. The Sun is one of the projects highlighted in a forthcoming book by Ellen Clegg and me, “What Works in Community News: Media Startups, News Deserts, and the Future of the Fourth Estate,” which will be published by Beacon Press in early 2024.

Read the rest at Nieman Lab.

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Five years after the Denver Rebellion, local news is surviving in Colorado

The Buell Media Center, home of The Colorado Sun. Photo (cc) 2021 by Dan Kennedy.

Of all the alarms that have been sounded over the decline of local news, perhaps none was louder than the one in Denver, Colorado, five years ago this month. In what became known as the Denver Rebellion, editorial page editor Chuck Plunkett wrote a front-page editorial calling for the Post’s hedge-fund owner, Alden Global Capital, to sell the paper to local interests. Plunkett wrote:

We call for action. Consider this editorial and this Sunday’s Perspective offerings a plea to Alden — owner of Digital First Media, one of the largest newspaper chains in the country — to rethink its business strategy across all its newspaper holdings. Consider this also a signal to our community and civic leaders that they ought to demand better. Denver deserves a newspaper owner who supports its newsroom. If Alden isn’t willing to do good journalism here, it should sell The Post to owners who will.

Unfortunately, Alden did not sell; after all, there were still profits to be squeezed out. At one time, the Post employed a newsroom of about 300 people, and its competitor, the Rocky Mountain News, had another 300. But the Rocky was shut down by a different chain owner years ago, and by the time that Plunkett wrote his manifesto, Alden was in the process of downsizing the Post again, from about 100 journalists to 60.

But journalism in Denver survived. Earlier this month, Plunkett wrote an opinion piece for The Colorado Sun looking back on the past five years. The Sun grew out of the Post: 10 senior people left after the rebellion and launched a digital-only news project that has grown to a couple of dozen people. This time around, Plunkett, now at the University of Colorado in Boulder, took a more optimistic view:

So much new talent has bubbled up around us as a result it’s difficult to keep track. The legislature’s got more reporters than you shake a stick at. Who could deny the excellence and the ambition of presenting and covering Denver’s recent mayoral debates?…

Hey, it’s heartening to see media companies banging around like they want to fight. Think of how bad off we’d be if we didn’t have such energy.

What’s happened in Colorado led Ellen Clegg and me to include it in our book, “What Works in Community News,” which will be published by Beacon Press early next year. I visited the Denver area in September 2021 and learned that the metro region is being well served. The Sun, the Post, Colorado Public Radio and another startup, The Denver Gazette, were all doing good work.

The problem, though, was in those places that weren’t within commuting distance of Denver. The news deserts that exist in the rural parts of the state were why The Colorado Sun was trying to provide some statewide coverage rather than merely focusing on Denver. So it was heartening to see that several papers whose owners wanted to move on have been acquired by a small chain. The indefatigable Corey Hutchins of Colorado College reports that O’Rourke Media Group, based in Arizona, is the new owner of Colorado papers in Salida, Buena Vista, Leadville, Park County and Fairplay.

“I feel like I’m taking over newsrooms that are well resourced,” the chain’s CEO, Jim O’Rourke, told Hutchins. “I like that, because that gives us an opportunity to come in and work with this team on things that we can do differently moving forward — things that we could do to help. And it’s better starting from a position like this versus going into a totally distressed situation where the previous company gutted the place.”

The news desert problem is real. But what’s happened in Denver and, now, in rural Colorado demonstrates what I’ve seen since I started reporting on the local news crisis some 15 years ago: Where there is failure there is also opportunity.

More: Ellen and I recently interviewed former Denver Post editor Greg Moore on our podcast, “What Works: The Future of Local News.” And in June 2021, I wrote about how 24 weekly and monthly papers in the Denver suburbs were saved through an effort that included The Colorado Sun.

Colorado media activists save Aurora’s weekly newspaper

Photo (cc) 2012 by Ken Lund

Media activists in Colorado have stepped up once again to save a newspaper from either closing or falling into the clutches of corporate chain ownership. Colorado media watcher Corey Hutchins, a journalism professor at Colorado College, reports that Sentinel Colorado, a free weekly with a daily website in Aurora, will be acquired by a temporary holding company.

It’s a complicated transaction that involves some of the same players that pulled off the purchase of Colorado Community Media’s weekly and monthly newspapers last year. CCM is now being managed by The Colorado Sun, a digital start-up in Denver that was given an ownership stake.

Aurora, Colorado’s third-largest city, has a population of about 380,000 and is approximately a dozen miles east of Denver.

As with the CCM transaction, the Colorado News Collaborative has helped with the Aurora deal, although the Sun is not involved this time around. Laura Frank, the collaborative’s executive director, was quoted by The Sentinel as saying:

Journalism leaders and community members in Colorado are finding ways to change the narrative and the trajectory of failing news outlets. Together, we are making journalism stronger, which makes democracy stronger. I’m thrilled COLab can help support that work.

Earlier this year, the nonprofit Corporation for New Jersey Local Media acquired 14 weekly newspapers serving about 50 cities and towns. The papers will be run as a public benefit corporation — a for-profit arrangement that is geared toward serving the public rather than rewarding its owners.

That’s also the business model for the Sun and CCM, and it’s been emerging at news organizations across the country as a third-way alternative to traditional for-profit ownership and nonprofit status.

No guest this week as Ellen and I kick it around on the ‘What Works’ podcast

No guest this week as co-hosts Ellen Clegg and I run down a number of news stories, including a major deal in New Jersey: the nonprofit Corporation for New Jersey Local Media (CNJLM) acquired 14 weekly newspapers serving some 50 municipalities. The papers were owned by the New Jersey Hills Media Group.

The deal is similar to one announced last year when Colorado Community Media sold its 24 weekly and monthly newspapers in a complex deal involving several nonprofit organizations. The difference is that management of the Colorado papers was turned over to The Colorado Sun, a digital start-up that was awarded an ownership share and could eventually become the majority owner. In New Jersey, the sellers, Liz and Steve Parker, will remain in charge.

Ellen unpacks the story behind a glaring omission in the award-winning documentary film, “Storm Lake,” and we both try to grapple with the blockchain and how Web3 might affect local newsrooms.

You can listen to our conversation here and subscribe through your favorite podcast app.

A nonprofit campaign saves 14 weekly newspapers in suburban New Jersey

Photo (cc) 2009 by Wally Gobetz. Hills Media is headquartered in Whippany, N.J., home to the Whippany Railway Museum.

Big news out of New Jersey: The nonprofit Corporation for New Jersey Local Media (CNJLM) has acquired 14 weekly newspapers serving some 50 municipalities. The papers are owned by the New Jersey Hills Media Group.

The deal is similar to one announced last year when Colorado Community Media sold its 24 weekly and monthly newspapers in a complex deal involving several nonprofit organizations. The difference is that management of the Colorado papers was turned over to The Colorado Sun, a digital start-up that was awarded an ownership share and could eventually become the majority owner. In New Jersey, the sellers, Liz and Steve Parker, will remain in charge.

As with the Colorado deal, terms of the Hills Media transaction were not disclosed. According to an announcement on the CNJLM website, the organization sought to raise $500,000 to purchase the Hills papers, though it’s not clear whether that covered all or just part of the cost.

According to an email announcement by Amanda Richardson, executive director of  CJNLM, the Hills Media papers will be reorganized as a “societal benefits corporation.” A New Jersey guide to benefit corporations explains it this way: “While traditional corporations have the single duty to maximize profit, benefit corporations have the increased purpose of considering society and the environment in addition to seeking a profit.”

Public benefit corporations are increasingly being set up as the ownership vehicle of choice for news outlets since they do not operate under some of the restrictions that traditional nonprofits must contend with, such as a prohibition against endorsing political candidates or specific pieces of legislation on their editorial pages. The Sun, The Philadelphia Inquirer and, closer to home, The Provincetown Independent are all public benefit corporations. All three also have nonprofit affiliations that allow them to raise tax-exempt money for in-depth reporting projects.

Confusingly, Hills Media’s own story claims that the company will become a nonprofit and incorrectly describes the Inquirer, Colorado Community Media and the Tampa Bay Times as nonprofits. The Inquirer and the Times are for-profit newspapers owned by nonprofit organizations.

The Corporation for New Jersey Local Media, part of the Community Foundation of New Jersey, is “dedicated to preserving and expanding the quality and accessibility of professional journalism that is vital to informed civic engagement and the practice of democracy.”

Hills Media serves Morris, Somerset, Essex and Hunterdon counties, which are directly east of Newark.

Correction: I must have read Hills Media’s story too quickly. In fact, it does state that the newspapers will be reorganized as a societal benefits corporation.

The Salt Lake Tribune, now a nonprofit, reports that it’s healthy and growing

Salt Lake City. Photo (cc) 2011 by Jazz Spain.

You sometimes hear that nonprofit status is not a solution to the local news crisis. After all, just because a media outlet is a nonprofit doesn’t mean it’s exempt from having to bring in revenue and balance its books.

True. But nonprofit ownership also means local ownership invested in the community. Which is why the latest news from The Salt Lake Tribune, the largest daily paper in Utah, is so heartening.

According to a recent update from Lauren Gustus, the executive editor, the Tribune is growing. The newsroom, she writes, is 23% larger than it was a year ago, with the paper adding a three-member Innovation Lab reporting team and beefing up its reporting, digital and editing operations. After cutting back to just one print edition each week, it’s adding a second. The Tribune is also taking care of its employees, she says, providing much-needed equipment to its photographers as well as a 401(k) match and parental leave.

“We celebrate 150 years this year and we are healthy,” she writes. “We are sustainable in 2021, and we have no plans to return to a previously precarious position.”

The Tribune was acquired from the hedge fund Alden Global Capital in 2016 by Paul Huntsman, part of a politically connected Utah family. As I wrote for GBH News in 2019, Huntsman, like many civic-minded publishers before him, discovered that owning a newspaper isn’t as easy as he might have imagined. He was forced to cut the staff in order to make ends meet before hitting on the idea of transforming the Tribune into the first large nonprofit newspaper in the country.

Nonprofit ownership makes it easier to raise tax-deductible grant money from foundations, and it transforms the subscription model into a membership model. Done right, the audience feels invested in the news organization in a way that it generally doesn’t with a for-profit newspaper.

One disadvantage is that nonprofit news organizations are constrained from some traditional newspaper functions, including having a robust editorial page that endorses political candidates. On the latest episode of our podcast, “What Works,” Storm Lake Times editor Art Cullen told Ellen Clegg and me that’s why he and his older brother, John, the publisher, have kept their paper for-profit.

What the Cullens have done instead is set up a nonprofit organization called the Western Iowa Journalism Foundation that can receive tax-deductible donations to support the Times and several other papers. It’s a model similar to that used by news outlets as large as The Philadelphia Inquirer and as small as The Colorado Sun and The Provincetown Independent.

The local news crisis will not be solved by a single model, and there’s plenty of room for nonprofits, for-profits and hybrids. What’s taking place in Salt Lake is important, and is sure to be watched by other news executives.

“The Tribune will welcome more journalists in 2022,” writes Gustus, “because you’ve told us many times over that this is what you want and because if we are not holding those in public office to account, there are few others who will.”

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In Chicago, public radio steps up to fill the gap created by hedge-fund ownership

It looks like Chicago’s number-two newspaper is about to get a huge boost. Given that the dominant daily, the Chicago Tribune, is being gutted by its new hedge-fund owner, the move can’t come soon enough.

According to media writer Rob Feder, the Chicago Sun-Times and public radio station WBEZ are seeking to merge their operations. The Sun-Times, a tabloid that bills itself as “The Hardest-Working Paper in America,” has long labored in the shadow of the Tribune. But with the Tribune now controlled by Alden Global Capital, the Sun-Times/WBEZ combination could quickly emerge as the news source of record in our third-largest city.

Sun-Times reporter Jon Seidel writes that the newspaper would become a subsidiary of Chicago Public Media. What’s unclear — and maybe those taking part in the talks haven’t figured it out themselves yet — is whether the Sun-Times would become a nonprofit or if it would remain a for-profit entity owned by a nonprofit. It matters for a variety of reasons, not least of which is that nonprofits are not allowed to endorse political candidates.

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I couldn’t immediately find any numbers on how big the two entities’ reporting staffs are. But it’s significant that there would reportedly be no job reductions if the two operations are combined. WBEZ is one of public radio’s powerhouses, and the Sun-Times has maintained decent paid circulation — nearly 107,000 on Sundays and almost 100,000 on weekdays, most of it print, according to numbers it filed with the Alliance for Audited Media a year and a half ago. (The Tribune clocked in at 527,000 on Sundays and 256,000 on weekdays.)

According to a news release quoted by the Sun-Times, the combined outlet “would invest in journalism through expanded capacity to better serve Chicago; expand and engage with diverse audiences throughout the region, and expand digital capabilities to deliver a compelling digital experience across platforms and reach audiences where they are.”

Public radio can play a vitally important role in keeping regional news coverage alive in markets where legacy newspapers are shrinking. In Denver, for instance, Colorado Public Radio, combined with Denverite, which it acquired several years ago, now has what is likely the largest newsroom in the state — about 65 staff members, according to executive editor Kevin Dale. The Denver Post, cut drastically under Alden ownership, employs about 60 journalists, and The Colorado Sun, a well-regarded digital start-up, has 22, according to editor Larry Ryckman.

In Boston, public radio stations WBUR and GBH have probably the most robust news operations in the region after The Boston Globe. Unlike the Tribune, the Globe is independently owned and growing. But if that were to change, the public radio stations would be well-positioned to fill in the gap.

The WBEZ/Sun-Times announcement is the best journalism news to come out of Chicago since Alden acquired the Tribune earlier this year. Let’s hope it becomes a model for what might take place elsewhere.

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