Poynter’s local media watcher, Kristen Hare, talks about what’s new and what’s next

Kristen Hare

Kristen Hare is a journalist, media watcher and faculty member at the Poynter Institute in Florida. Hare not only documents trends in our beleaguered industry, but she also teaches local journalists the critical skills they need to cover their communities effectively. Before joining Poynter’s faculty, she spent eight years covering local news for Poynter’s website. In addition to all of this, she also spent two years with the Peace Corps in Guyana, in South America.

At Poynter, she writes a weekly newsletter about local news called Local Edition. She’s also got experience in a number of local newsrooms. She has reported for the St. Louis Beacon and the St. Joseph News-Press in Missouri, and she still keeps her hand in by writing feature obituaries for the Tampa Bay Times, which is owned by Poynter in a for-profit/nonprofit partnership.

I’ve got a Quick Take on a tax credit for news subscribers in Canada, which apparently isn’t working all that well. Maybe it’s something in the permafrost. My co-host, Ellen Clegg, looks at a fight for control at the Chicago Reader, a 50-year-old alternative paper.

You can listen to our conversation here and subscribe through your favorite podcast app.

A network of community news franchises: Mike Shapiro on what makes TAPinto click

Mike Shapiro

Mike Shapiro is the founder and CEO of TAPinto, a network of more than 90 online local news sites, most of them in New Jersey and with a few in New York and Florida. Shapiro launched TAPInto in 2008. Back then it was called TheAlternativePress.com, and the goal was to build a network of hyperlocal news sites covering New Jersey towns.

His core idea is relatively simple. Would-be editors and publishers are actually franchisees. They pay a fee to buy into a turnkey operation that gives them access to technology and marketing resources. Shapiro’s team provides training and maintains the infrastructure, but these publishers are responsible for maintaining and growing their readership. Some have journalism backgrounds, but some join because they love their communities and want to become small business owners. The name was changed as the network grew: Shapiro no longer sees it as an alternative to just one newspaper, but as a way to “TAPinto” any community.

I’ve got a Quick Take on a new survey by the Medill School of Journalism at Northwestern University that finds that news consumers in Chicago aren’t willing to pay for local content, and my co-host, Ellen Clegg, nerds out on a recent NiemanLab report on the importance of local coverage of science.

You can listen to our conversation here and subscribe through your favorite podcast app.

Ed Miller of the startup Provincetown Independent on competing with Gannett

Provincetown Independent co-founders Ed Miller, the editor, and Teresa Parker, the publisher. Photo by Sophie Ruehr; used with permission.

Ed Miller is co-founder and editor of The Provincetown Independent. Founded in October 2019, the weekly competes with Gannett’s Provincetown Banner. The Independent covers Provincetown, Truro, Wellfleet and Eastham, and Miller explains why he believes that a print-centric strategy is essential on the tip of the Cape.

The Independent is a hybrid organization — a for-profit public benefit corporation that works in tandem with a nonprofit that Ed and co-founder and publisher Teresa Parker have also created. Up until now, the nonprofit, the Local Journalism Project, has operated under the fiscal sponsorship of the Center for the Study of Public Policy. But they have now created their own independent nonprofit and applied for 501(c)(3) tax-exempt status. (Disclosure: Dan is an unpaid adviser to the Independent.)

As we learned from Ed in planning this podcast, the first meeting of the new LJP board was happening the very day the episode was taped.

Ellen has a Quick Take on the abysmal results for the News Leaders Association newsroom diversity survey.

Dan reports on a startup newspaper in Queen Creek, Arizona, that will be called the Queen Creek Tribune and will make its debut on Sunday, April 24. It will be a total-market penetration print paper with a 20,000 press run.

You can listen to our conversation here and subscribe through your favorite podcast app.

No guest this week as Ellen and I kick it around on the ‘What Works’ podcast

No guest this week as co-hosts Ellen Clegg and I run down a number of news stories, including a major deal in New Jersey: the nonprofit Corporation for New Jersey Local Media (CNJLM) acquired 14 weekly newspapers serving some 50 municipalities. The papers were owned by the New Jersey Hills Media Group.

The deal is similar to one announced last year when Colorado Community Media sold its 24 weekly and monthly newspapers in a complex deal involving several nonprofit organizations. The difference is that management of the Colorado papers was turned over to The Colorado Sun, a digital start-up that was awarded an ownership share and could eventually become the majority owner. In New Jersey, the sellers, Liz and Steve Parker, will remain in charge.

Ellen unpacks the story behind a glaring omission in the award-winning documentary film, “Storm Lake,” and we both try to grapple with the blockchain and how Web3 might affect local newsrooms.

You can listen to our conversation here and subscribe through your favorite podcast app.

From Northeastern to the North Country: Em Cassel’s entrepreneurial journey

Em Cassel

Em Cassel is editor and co-owner of Racket, a reader-funded website covering politics, music, arts and culture in Minneapolis and Saint Paul. (She was also a student in my digital journalism course at Northeastern University.)

Em made a name for herself as food editor, managing editor and editor-in-chief of City Pages in the Twin Cities. She was the first woman editor in the 41-year history of that publication. City Pages, which was bought by the Minneapolis Star Tribune in 2015, was shut down in late 2020. The company said it wasn’t economically viable, citing the pandemic. Em provides some inside scoop about that, and talks about the founding of Racket, which proudly claims on its website that it has “no bosses, some biases.”

I’ve got a Quick Take on the Montclair Local, a nonprofit weekly newspaper launched several years ago in New Jersey. The Local is well-funded and supported by a number of New York media types who live in Montclair. But what about less affluent areas?

My co-host, Ellen Clegg, reports on an effort to shut down an entire town that was uncovered by the Tennessee Lookout, part of the rapidly expanding nonprofit network called States Newsroom. The Lookout’s scoop was highlighted in the newsletter of The Emancipator, a re-imagined update on the nation’s first abolitionist newspaper for the digital age that is being launched soon.

You can listen to our conversation here and subscribe through your favorite podcast app.

Tech thinker Jody Brannon on the digital future and the dangers of monopoly

Jody Brannon

The new “What Works” podcast is up, featuring Jody Brannon, director of the Center for Journalism & Liberty at the Open Markets Institute. Brannon started her career in print in her native Seattle. Never one to shy from a challenge (she’s an avid skiier and beamed in from the snowy mountains of Idaho), she transitioned to digital relatively early on in the revolution. She has had leadership or consulting roles at washingtonpost.comusatoday.com and msn.com, as well as the tech universe.

She served on the board of the Online News Association for 10 years and holds a Ph.D. in mass communication from the University of Maryland. The Center for Journalism & Liberty is part of the Open Markets Institute, which has a pretty bold mission statement: to shine a light on monopoly power and its dangers to democracy. The center also works to engage in grassroots coalitions, such as Freedom from Facebook and Google and 4Competition.

My Quick Take is on an arcane subject — the future of legal ads. Those notices from city and county government may seem pretty dull, but newspapers have depended on them as a vital source of revenue since the invention of the printing press. Now they’re under attack in Florida, and the threat could spread.

Ellen weighs in on a mass exodus at the venerable Texas Observer magazine, once a progressive voice to be reckoned with and home to the late great columnist Molly Ivins.

You can listen to our conversation here and subscribe through your favorite podcast app.

GBH News GM Pam Johnston on how public media can help fill the local news gap

GBH News general manager Pam Johnston. Photo © 2021 by Dominic Gagliardo Chavez/GBH.

Pam Johnston, general manager for news with GBH, has a deep background in local television in Boston at WLVI (Channel 56), and earlier at local stations in Raleigh, North Carolina, and Portland, Maine. At GBH, which is a public media company, she has a broad portfolio. She is responsible for local and regional news operations across all platforms, including radio, television and digital. She also supervises GBH’s contributions to two NPR programs, “Morning Edition” and “All Things Considered.”

Johnston joined GBH in 2012 as director of audience development for “Frontline,” the national investigative series, where she is credited with diversifying the audience and connecting them with long-form documentaries, virtual reality experiences and podcasts.

I have a Quick Take on a multimillion-dollar glitch in ad tech by Gannett, and Ellen Clegg reports on a union survey of workers at Tribune Publishing (now owned by Alden Global Capital) that reveals big gaps in pay equity.

You can listen to our conversation here and subscribe through your favorite podcast app.

Lex Weaver of The Scope explains how to practice journalism as an act of service

Lex Weaver. Photo by Ruby Wallau via Northeastern University.

Lex Weaver is editor-in-chief of The Scope, published by Northeastern University’s School of Journalism. The Scope is a digital magazine focused on telling stories of justice, hope and resilience in Greater Boston, with an emphasis on communities of color. Their mission: practicing journalism as an act of service. They work to amplify the voices of those overlooked by traditional media.

The current version of The Scope launched in the fall of 2017 and was based on a brilliant prototype created by then graduate students Emily Hopkins (now a data reporter at ProPublica), Priyanka Ketkar (now a multimedia editor at Lakes District News in British Columbia) and Brilee Weaver (now a social media manager for Northeastern’s external affairs office.) As our Northeastern colleague Meg Heckman, The Scope’s first adviser, reminded us the other day, it was initially called The Docket, but we changed the name for a couple of reasons: 1) We wanted to cover more than criminal justice; 2) people outside of Northeastern thought we were a project of the law school.

Thanks to a Poynter-Koch Fellowship, The Scope has a full-time editor-in-chief. Catherine McGloin was The Scope’s first full-time editor and our inaugural Poynter fellow. She started in the summer of 2019 and did a tremendous amount of work to build both content and audience — a feature called Changemakers, editor coffee hours in Nubian Square and email newsletters were all her idea. She was followed by Ha Ta.

Lex has continued to help The Scope grow in terms of content, audience and partnerships.

In our weekly Quick Takes, I look at The Boston Globe as it turns 150, and Ellen Clegg reports on a California bill aimed at funding local public interest journalism.

You can listen to our conversation here and subscribe through your favorite podcast app.

How events-as-journalism cast a New York Times story in a different light

It was an unremarkable story. On Jan. 26, The New York Times published a real-estate feature about Robbinsville, New Jersey, a community that has become increasingly prosperous and desirable since changing its name from Washington Township 15 years ago. But the article contained within it the kernel of an unpleasant truth that it would take a smaller news organization to highlight.

The Times story, by Dave Caldwell, included this:

A few years after the opening of the mixed-use Town Center development of shops, restaurants and residences, one of the first of its kind in the state, Amazon opened a fulfillment center in Robbinsville in 2014, and a corner of the township became a warehouse hub. So the township was able to build a high school, a municipal building and a police training facility without raising property taxes. That drew more residents and, in turn, more businesses….

The Amazon fulfillment center and other warehouses are on the eastern side of the Turnpike, providing separation from Town Center.

Pretty innocuous-sounding. But warehouse development is a hot issue in New Jersey — so hot that it was the subject of an hour-long event last Wednesday sponsored by NJ Spotlight News, one of the news organizations being tracked by Ellen Clegg and me for our book project, “What Works: The Future of Local News.” Spotlight, a nonprofit that focuses on state politics and policy, merged several years ago with NJ PBS.

Events can be another way of doing journalism, and Spotlight does a lot of them. The one I attended, titled “Warehouse Growth in New Jersey: Impacts and Opportunities,” shed some unexpected light on the Times’ assertions. The keynote speaker, Micah Rasmussen, director of the Rebovich Institute for New Jersey Politics at Rider University, explained it this way:

About a month ago, The New York Times had a great profile of Robbinsville and all its progress. And it gleefully pointed out that its proud warehouse development was sited far from its Town Center, as if that were some remarkable feat. What the Times didn’t mention was that Robbinsville residents enjoy all the tax benefits of those warehouses with none of their impacts. Because what they’ve managed to do is outsource them completely to Allentown and Upper Freehold, where they’ve dumped them on their border. The traffic, air pollution, crime and noise that are all centered on the residential areas of two communities that derive exactly none of their benefits that don’t stop at the municipal border. It’s a nice trick if you can manage it, and it’s Exhibit A for why we desperately need to think beyond municipal borders.

Rasmussen’s point was that regional and state governments need to regulate runaway warehouse development in New Jersey in order to prevent exactly the kind of situation that the Times praised — locating the facilities on the outskirts, where they detract from the quality of life in other communities.

Micah Rasmussen

Before sitting in on the webinar, I had no idea what an issue warehouse development is in New Jersey. I am not going to go into any details except to observe that Rasmussen and the panelists, moderated by Spotlight reporter Jon Hurdle, had plenty to talk about.

One of the panelists, Kim Gaddy, national environmental justice director of Clean Water Action and a New Jersey activist, spoke passionately about the disproportionate effects of warehouse development on communities of color.

“When we think about the proliferation of warehouses throughout our region and concentrated in Black, brown and low-wealth communities that have historically borne the brunt of this,” she said, “it is for this reason that we believe that we cannot talk about where or how warehouses are distributed but why is it that we need these facilities in the first place.”

Kim Gaddy

The rest of the panel comprised a representative from the warehouse industry; an official from the New Jersey League of Municipalities; and the executive director of New Jersey Future, a planning and land-use organization.

My purpose in attending was not to become an expert on New Jersey’s warehouse issues. Rather, I wanted to see how a small news organization makes use of events to extend its reach. The webinar itself reached nearly 250 people, and is now the subject of a story on Spotlight’s website. The discussion also provided ample material for follow-up stories.

There was nothing especially wrong with that New York Times story. But there was a lot more to it — and it takes journalism that is invested in the communities it covers to bring that to light.

The Doctor is in: Why a respected media analyst decided to start a local news site

Ken Doctor. Via Newsonomics.

For a number of years, Ken Doctor was among our most valuable observers of the news business through his Newsonomics website and his must-read articles at Nieman Lab.

A former Knight Ridder executive, Doctor recently rejoined the ranks of working journalists. He’s the founder and CEO of Lookout Local, a digital local news site in Santa Cruz, California. Ken hopes that Lookout Local can provide a model of what works in the local news ecosystem. He says he wants to change the conversation.

In Quick Takes for the week, I share my crowdsourced research on independent news organizations in Massachusetts, and Ellen Clegg unpacks a study published by an economic think tank in Cambridge that quantifies the impact when hedge funds acquire local newspapers.

You can listen to our conversation here and subscribe through your favorite podcast app.