WBUR Radio has announced a new local host for “Morning Edition” — Tiziana Dearing, currently the host of “Radio Boston.” She replaces Rupa Shenoy, who stepped aside in May.
In her new role, Dearing will compete with GBH, the city’s other news-focused public radio station. Both operations have been hit by cutbacks this year, but they remain among the most important news outlets in Greater Boston and beyond. According to WBUR’s announcement:
We’re thrilled that WBUR listeners will soon begin their days with Tiziana. She’s one of a kind. A natural leader, a brilliant mind, rigorous journalist, virtuoso interviewer and career-spanning public servant of Greater Boston. She treats each interview guest honestly and honorably, revealing insights and connections through sharp conversation.
Dearing and I served together for several years as members of the board of advisers at the Rappaport Institute for Greater Boston at the Harvard Kennedy School, which conducts research on urban quality-of-life issues and sponsors graduate students who wish to spend their summers working in state and local government. She was a professor of social work at Boston College at the time.
Then, several years ago, she had me on “Radio Boston” to discuss the state of local news. It was a memorable appearance: there was another segment on local beer, and I was invited to take part in the tasting.
Here’s a round-up of media links for your Monday morning.
• With print dollars giving way to digital dimes and platform pennies, newspapers have been looking to online subscriptions for revenue and growth. Nationally, The New York Times, The Wall Street Journal and The Washington Post have all done well, though the Post, as we know, has hit some bumps. Regional papers like The Boston Globe and the Star Tribune of Minneapolis have succeeded, too. But Poynter business analyst Rick Edmonds has been reading the new Digital News Report from the Reuters Institute for the Study of Journalism and finds that, among digital subscribers, “at least 60% pay less than full price.” Full-price conversion at renewal time isn’t easy, either. Keep that in mind the next time you see an email from a newspaper offering six months for $1.
• Public broadcasting this year has been slammed with layoffs both nationally and in Boston, with both WBUR and GBH News suffering significant cuts. At Editor & Publisher, nonprofit consultant Tom Davidson writes that public media outlets face three challenges: audience fragmentation, a glut in podcasts and a decline in underwriting, as advertising is known in the nonprofit world. Davidson writes: “The good old days are not coming back. Drive-time audiences are never going to return to their late-2010 peak…. Engaging different audiences requires a deep, humble understanding of their wants, needs and desires.”
• I was heartened to see a four-byline story in The Washington Post, published Sunday night, about the latest scandal involving the paper’s new executive team. The story documents a close working relationship (free link) between John Ford, “a once-aspiring actor who has since admitted to an extensive career using deception and illegal means to obtain confidential information for Britain’s Sunday Times newspaper,” and Robert Winnett, who publisher Will Lewis, up to his neck in ethical challenges of his own, has named to become the Post’s executive editor later this year. The article, based on draft chapters of a book Ford wrote, includes this delicious package:
Winnett moved quickly to connect Ford with a lawyer, discussed obtaining an untraceable phone for future communications and reassured Ford that the “remarkable omerta” of British journalism would ensure his clandestine efforts would never come to light, according to draft chapters Ford wrote in 2017 and 2018 that were shared with The Post.
Josh Kraft in 2021. Photo by the Mass. Governor’s press archives via CommonWealth Beacon.
For the past week, The Boston Globe has been filled with speculation over the possibility that philanthropist Josh Kraft will challenge Boston Mayor Michelle Wu next year. It started with a May 22 story by Globe reporter Niki Griswold, who reported that the 57-year-old son of New England Patriots owner Robert Kraft, who until recently did not actually live in Boston, had purchased a condo in the North End. Ever since, it seems like there are one or two pieces in the Globe every day about a possible Kraft candidacy, including columns today by Adrian Walker and Shirley Leung.
So this morning I want to point out that CommonWealth Beacon, a nonprofit news organization that covers politics and public policy in Massachusetts, had the story back in December, including a noncommittal quote from Kraft and the news that he’d bought a North End condo. CommonWealth’s Dec. 1 story, a four-byline round-up, begins:
Boston’s political rumor mill has churned for months about whether Josh Kraft, son of New England Patriots owner Robert Kraft and head of the organization’s philanthropic arm, is eyeing a campaign for mayor of Boston.
Such a move would put him on a collision course with Michelle Wu, who has all but formally announced a run for a second four-year term.
Kraft said he had been approached about running for mayor, though he did not name names. “People have talked to me about a lot of things,” he said while leaving a recent State House event. “That being one of them.”
CommonWealth also published a follow-up by reporter Gin Dumcius on Dec. 15 about a joint appearance by Wu and Kraft.
CommonWealth Beacon, as readers of this blog probably know, grew out of CommonWealth Magazine, which began life in 1996 as a quarterly print publication and later ditched print in favor of digital-only. Last fall, CommonWealth rebranded and announced an expansion. I’m a member of its volunteer editorial advisory board, so please consider this item and the next two in light of my involvement.
Fried or broiled?
If you are lamenting the end of GBH-TV’s Friday night television program “Talking Politics,” let me suggest that you check out CommonWealth Beacon’s weekly podcast, “The Codcast,” a half-hour deep dive into goings-on at the Statehouse, in health care, energy policy, transportation and other topics, hosted by a rotating cast of CommonWealth reporters.
Of course, “The Codcast” is not the only place you can go for intelligent discussion of such matters; there are various options the city’s two news-focused public radio stations, GBH and WBUR, as well as on commercial television. But this would be a good time to check out what they’re doing at CommonWealth Beacon as well.
By the way, back when “Talking Politics” first went on the air, GBH also offered it as a podcast. According to my Apple Podcasts queue, though, that stopped two years ago. Since GBH says it’s committed to bringing back the three local television shows it canceled last week as digital programs (the other two are “Greater Boston” and “Basic Black”), why not start by revving up the “Talking Politics” podcast once again? What about it, Dan Lothian?
CommonWealth seeks editor
As I noted recently, CommonWealth Beacon’s well-respected editor, Bruce Mohl, is retiring soon. Here is a detailed job posting. As you’ll see, the position is well-paid, and in my opinion it stands out as one of the most attractive jobs in the country for experienced mid-career journalists with a deep interest in state policy.
Naturally, speculation will center around local candidates, but I could also see this appealing to top people at, say, The Texas Tribune or The Colorado Sun. Note: I have no formal role in the job search other than providing some thoughts and advice.
Less than a week after GBH canceled its three local news and public affairs television programs while laying off 31 employees, the public media behemoth is taking a big step in the right direction. Dan Lothian, executive producer of “The World,” has been promoted to the newly created position of editor-in-chief of both “The World,” a radio program that covers international news, and of GBH News, its local operation encompassing radio, digital and, until last week, television.
Dan is a professional friend. We were fellow panelists at GBH-TV’s former media program, “Beat the Press with Emily Rooney,” and we’re colleagues at Northeastern University. A former international and national reporter for CNN, he is, above all, a steady hand and a calming presence, which no doubt is exactly what the rattled newsroom needs right now.
Lothian also brings with him the sort of goodwill needed so that he and other GBH executives will be able to take the time to figure out what’s next. GBH’s chief executive, Susan Goldberg, has said that the three former TV shows, “Greater Boston,” “Basic Black” and “Talking Politics,” will be brought back as digital programs at some point. When? What will that look like? What is the future of GBH Radio’s rivalry with WBUR, the city’s highest-rated news-focused public radio station? No, they’re not going to merge, but are there ways that they might collaborate? What is the future of the general manager’s position at GBH News, vacated last week when Pam Johnston announced she was leaving?
Anyway, I’m thrilled for Dan and for my former GBH News colleagues. What follows is the GBH press release.
Boston public media producer GBH has named Dan Lothian to the newly created role of Editor in Chief, GBH News and “The World.” An award-winning journalist with deep roots in both domestic and international news, Lothian is currently the executive producer of “The World,” public radio’s longest-running daily global news program, produced in Boston by GBH and PRX, a leading public radio and podcast distributor.
“Dan has impeccable credentials and is respected by colleagues throughout GBH and by journalists across the globe,” said Susan Goldberg, president and CEO of GBH. “With his background in both breaking news and long-form features, and with deep experience in radio, television, and across digital platforms, he is ideally suited to lead coverage for today’s audiences.”
As part of today’s announcement, Tinku Ray, currently managing editor for “The World,” will be promoted to Executive Editor of the program. She’ll continue to report to Lothian. Lee Hill, Executive Editor for GBH News, will also report to Lothian.
Lothian joined “The World” as Executive Producer in 2021. Under his leadership, the show expanded its reach, airing on a record 377 public radio stations across the United States and in Canada, reaching about 2 million people weekly. In 2022, “The World” received a $205,000 grant from the Corporation for Public Broadcasting (CPB) to expand and sustain its coverage of the war in Ukraine. With support from the Lumina Foundation, Lothian and the team at “The World” created The World’s Global Classroom, which focused on amplifying stories from young college students. In addition to his role as executive producer, Lothian hosted “The State of Race,” a multi-platform series on race and racial inequality produced in partnership with GBH WORLD, NAACP Boston, and The Boston Globe.
“We have the opportunity to bring our audience stories by connecting the global to the local, while simultaneously delivering the critical information they need to be informed and engaged citizens,” said Lothian. “In addition, today’s environment requires a focus on innovation. To reach a wider audience, we have to find new ways and platforms to share these stories. I’m looking forward to working with all of my colleagues and partners to support the excellent journalism they produce every day.”
Lothian spent more than a decade as a correspondent for CNN, covering the White House, presidential campaigns, and breaking news. He also spent time working in CNN’s Jerusalem bureau. He began his career in radio at the age of 16 and went on to work at several local TV stations across the country. He then served as a National Correspondent at NBC News for seven years with stories on Nightly News, the Today Show, and MSNBC as well as working in both the Tel Aviv and Cairo bureaus.
There are many reasons that can be cited for the crisis in which much of the news media finds itself. Essentially, though, journalism is attempting to adjust to two massive black swan events.
The first was the rise of the internet, which destroyed much of the business model for newspapers and magazines by transferring the vast majority of advertising revenues to Craigslist, Google, Facebook and Amazon. Yes, some publications have survived and even thrived by persuading their readers to pick up the costs in the form of digital subscriptions. But we are a long way from the days when ads accounted for 80% of a typical newspaper’s income.
The second is playing out right now: the aftermath of the COVID-19 pandemic, which is devastating public radio, our most important source of free news. Even as newspaper paywalls have excluded those who either can’t afford or don’t wish to pay, NPR and its network of local public radio stations have remained free to all. Now a dramatic change in listening patterns is threatening all that.
That threat hit Boston big-time on Wednesday, as WBUR announced it was cutting 31 employees, 24 through a voluntary buyout and seven through layoffs. According to Aidan Ryan of The Boston Globe, the cuts amount to 14% of the station’s staff and will save the station $4 million. WBUR reporter Todd Wallack, in the station’s own story on downsizing, writes that the cuts will “help offset a steep decline in on-air sponsorships, also known as underwriting.”
“We didn’t have a choice financially,” WBUR chief executive Margaret Low was quoted as saying. “We ultimately need to make as much money as we’re spending.” Wallack added that other costs will be trimmed as well.
WBUR’s news competitor, GBH, is also facing financial challenges and may soon announce its own round of layoffs, the Globe reported last month. And those local problems come in the midst of a national challenge that has hit station after station as well as NPR itself.
In The New York Times, Benjamin Mullin and Jeremy W. Peters report that NPR has been dealing with a massive slippage in audience in recent years. Here is the heart of their story:
NPR’s traditional broadcast audience, still the bulk of its listenership, is in long-term decline that accelerated when the pandemic interrupted long car commutes for millions of people. The network has begun to sign up digital subscribers who pay for ad-free podcasts, but that business has lagged far behind that of its competitors.
While NPR still has an audience of about 42 million who listen every week, many of them digitally, that is down from an estimated 60 million in 2020, according to an internal March audience report, a faster falloff than for broadcast radio, which is also in a long-term decline.
That’s a drop of 30% in listenership since just before COVID. Given that many people are now working in person three days a week rather than five, that drop correlates pretty directly with the change in driving habits. NPR has tried to offset the decline with podcasts, but where do people listen to podcasts? For many, it’s in their cars. In any case, there’s little money in podcasts except for a few at the very top. The rise of podcasts has also exacerbated tensions between NPR and its member stations, since the network can distribute them directly without relying on the stations. More than anything, fewer listeners means fewer donors.
One interesting tidbit in the Times story relates to former senior business editor Uri Berliner’s error-filled screed about NPR’s shift to the progressive left — a shift he attributed in part to the network’s embrace of various diversity initiatives. As Mullin and Peters write, NPR was seeking to diversify its on-air talent not just because it was the right thing to do but because top executives were desperately seeking to expand their audience beyond affluent, aging white suburbanites. For the most part, they say, it hasn’t worked:
NPR’s leaders redoubled their efforts to diversify their audience and work force and closely tracked metrics for each. They added podcasts aimed at people of color and younger listeners. They promoted people of color to high-profile reporting and hosting jobs. All of these moves were meant to ensure the nation’s public radio network would remain competitive as the country’s population continued to grow more diverse.
So it came as a disappointment to some people on NPR’s board last fall when they were presented with new internal data showing their efforts hadn’t moved the needle much with Black and Hispanic podcast listeners.
As with newspaper executives trying to adjust to the internet era, public radio leaders have made plenty of mistakes along the way, and the Times story includes a number of bone-headed moves. Few, though, rival what’s taking place at WAMU in Washington, D.C., which earlier this year closed its DCist local website and has been beset by turmoil ever since.
Andrew Beaujon, writing for Washingtonian, recently posted a wild story of what’s taking place inside WAMU, leading off with a killer anecdote: the legendary Diane Rehm’s apparently having her mic cut when she dared to speak up at an internal staff meeting with general manager Erika Pulley-Hayes. Beaujon includes this exchange:
“What I did not understand,” Rehm said during the March 6 meeting, “was the layoff of a fine reporter like Jacob Fenston or the director of technology, Rob Bertrand, or James Coates —”
“Diane,” Pulley-Hayes interrupted.
“— who just two years ago won a prestigious award here at the university,” Rehm continued. “And so it would have seemed that you sort of publicized that you were taking down DCist. But you did not talk much about the other — that other staff members who were losing their jobs. It’s as though they just disappeared because somebody didn’t want them here anymore —”
Multiple staffers say that at this point they saw Rehm’s mouth moving, but she produced no sound. Rehm declined to comment for this article, but she told other staffers that she did not mute herself.
“Diane, thanks for your feedback,” Pulley-Hayes said, as the 50-plus-year veteran of public broadcasting appeared to continue to try to speak. “But it’s really inappropriate to talk about HR decisions in a public forum. So I’m not at liberty to address it in this forum, to talk to you. You’re asking HR questions that I cannot answer.” Pulley-Hayes then called on another employee.
“Diane Rehm is a legend,” one WAMU staffer tells Washingtonian. “We were all shocked.”
Critics like Uri Berliner would have us believe that public radio is suffering because of liberal bias, but that’s based on the dubious premise that there is some large bloc of conservative listeners who’ve stopped listening, or that underwriters suddenly were offended by what they heard. There is no evidence for either proposition. Rather, this is a business problem, and it’s not at all clear what the solution is going to be.
Just as newspapers have found there was nothing quite like the glory days of monopoly print, public radio executives are discovering that they benefited at one time from a unique set of circumstances that no longer exists — an era when broadcast radio was the audio format of choice; when commuters were stuck in the cars five days each week; and when deregulation led to the decline of commercial radio as stations were scooped up by corporate chains that destroyed what made them unique.
Finding a way to solve those challenges is not going to be easy.
Half full or half empty? Photo (cc) 2014 by bradhoc
Among the projects that almost made it into “What Works in Community News” was the Chicago Sun-Times and Chicago Public Media, which merged two years ago. It struck Ellen Clegg and me as a leading example of how public media could step up to preserve local and regional news, especially after the city’s leading paper, the Chicago Tribune, fell into the hands of the hedge fund Alden Global Capital.
Now the combined enterprise is laying people off. Dave McKinney of WBEZ, which is part of Chicago Public Media, reports that about 15% of 62 union content creators at the radio station are losing their jobs, and that four positions on the business side at the Sun-Times would be cut. In all, 14 jobs will be eliminated.
McKinney notes acidly:
The job cuts coincide with the debut of a $6.4 million, state-of-the-art studio at WBEZ’s Navy Pier office and follows a double-digit-percentage pay increase for Chicago Public Media’s top executive. Additionally, other high-level executives departed the not-for-profit news organization in December.
The announcement follows cuts and threats of cuts at a number of public media outlets around the country, including WAMU in Washington, Colorado Public Radio and, in Boston, WBUR and GBH, neither of which has announced layoffs but have pointedly said cuts may be coming.
WBUR’s CitySpace. Photo (cc) 2023 by Todd Van Hoosear
Before social media, when blogging was everything, a lot of us wrote what were known as “link blogs” — that is, a running list of links with little in the way of commentary. Now that social media is (are?) falling apart as a way for distributing journalism, I’m trying to get back to that, mixing in some short posts with longer pieces.
But there’s a problem. I have a sizable contingent of readers who receive new posts by email and, at least at the moment, I don’t have a way of giving them the option of receiving one daily email with the day’s posts. I’d like to do something about that once the semester ends and I have some time. No one wants to receive multiple emails with short posts throughout the day. So here are three media stories I don’t want you to miss, pulled together in one post.
• Boston Globe media reporter Aidan Ryan follows up the paper’s recent stories on struggles at the city’s two news-oriented public radio stations, GBH (89.7 FM) and WBUR (90.9 FM), with a closer look at whether both of them can survive in their current form. As someone who was a paid contributor to GBH News from 1998 to 2022, I have to say a lot of us were puzzled in 2009 when GBH announced it would turn its classical- and jazz-oriented radio station into a direct competitor with WBUR. You might say that it worked until it didn’t, and now there are some serious questions. The most provocative: Could the two radio stations merge? The answer: Probably not, but who knows?
• The local news crisis has led a number of college and university journalism programs to step up with their own solutions. At Northeastern, for instance, we publish The Scope, a grant-supported digital publication that covers social-justice issues in Greater Boston. Well, The Daily Iowan, an independent nonprofit newspaper that covers the University of Iowa, is going several steps further than that, acquiring two struggling weekly community newspapers. “It’s a really great way to help the problem of news deserts in rural areas,” the paper’s executive editor, Sabine Martin, told The Associated Press.
I contacted the paper to ask whether students who report for the weeklies will be paid. Publisher Jason Drummond responded that the details are still being worked out, but that students will be paid for work they produce exclusively for the weeklies, which are also in the process of hiring paid student interns. The weeklies will be able to pick up stories from The Daily Iowan for free, but the Iowan’s staff members are already paid.
• Four years ago I visited The Mendocino Voice, which covers a rural area in Northern California; it was my first reporting trip for “What Works in Community News.” The Voice, I learned, has to devote a lot of its resources to covering the state’s extreme weather, especially wildfires. Now the Voice’s publisher and co-founder, Kate Maxwell, is putting together a Local News Go Bag Toolkit so that local news organizations can prepare for emergencies. “The emphasis is on preparing before a disaster — it’s the most important step that journalists, newsrooms, and communities can take. This project is designed to be useful for local newsrooms and journalists at any stage of a disaster,” writes Maxwell, who’s currently a fellow at the Reynolds Journalism Institute. The toolkit is a work in progress, and she’s asking for ideas from other journalists.
Given what’s going on in public media in general and at WBUR Radio in Boston specifically, this seemed inevitable. Aidan Ryan of The Boston Globe reports that GBH, the television and radio powerhouse, is considering layoffs in the face of shrinking revenues.
“Like many other media outlets, GBH is facing financial headwinds,” GBH chief executive Susan Goldberg told the Globe in a statement. “We are looking at a variety of ways to address this, including eliminating end-of-year bonuses across the organization. While final decisions have not yet been made, layoffs are not off the table.”
Disclosure: As many of you know, I was a paid contributor to GBH News from 1998 to 2022.
Cuts have begun at WBUR Radio (90.9 FM), with CEO Margaret Low announcing that the station needs to reduce spending by $4 million, or about 10%, in the fiscal year that begins July 1. Employees are being offered a voluntary buyout, although it’s not expected to be enough. “We anticipate that we’ll still need to freeze some open roles and do layoffs, but we’re hoping to eliminate as few jobs as possible,” Low wrote on the WBUR website. Aidan Ryan of The Boston Globe has more.
Colorado Public Radio executive editor Kevin Dale. Photo (cc) 2021 by Dan Kennedy.
No sooner had I written last week that Colorado Public Radio may be the largest news organization in that state than deep cuts were announced. Fifteen jobs were eliminated, which, according to CPR’s Ben Markus, make up “the largest cut to the public broadcaster’s payroll in at least a quarter of a century.”
“I hate to see talented colleagues lose their positions for financial reasons,” Kevin Dale, CPR News’ executive editor, was quoted as saying. “CPR News has been growing into a powerful news source for the past six years. Our mission has been to become an urgent newsroom that also has time to devote to enterprise reporting and accountability reporting, and we remain dedicated to that.”
According to Markus, the cuts follow years of growth, from 48 employees in 2006 to 214 in 2022. When I interviewed Dale in 2021, he told me that about 65 of those employees were journalists. CPR had acquired a city-based digital site in 2019 called Denverite, and its staff members were part of that total. Unlike WAMU in Washington, which is shutting down its DCist site following a similar acquisition, CPR will keep Denverite going.
Although CPR’s woes are reportedly due to changes in audience behavior as podcasts from the likes of The New York Times and Spotify have cut into listenership, Markus’ story also suggests that the operation had been hiring beyond its means and noted that it had saddled itself with a new, yet-to-be-finished downtown headquarters last year costing more than $8 million.
The cuts also come amid austerity measures at several other public radio operations including WAMU, WBUR in Boston and NPR itself. Public radio is our leading free source of high-quality news and for years seemed to be immune from the headwinds that were devastating legacy newspapers. Corey Hutchins, who produces the newsletter “Inside the News in Colorado,” wrote that CPR “stood out as a bright spot amid a weakened local news landscape.” Hutchins is a journalism professor at Colorado College in Colorado Springs and works out of space refurbished by CPR as part of its earlier acquisition of KRCC.
I interviewed Dale in 2021 for Ellen Clegg’s and my book, “What Works in Community News.” Dale, who had previously worked at The Denver Post, described his mission as transforming CPR into a leading news organization by concentrating on in-depth journalism.
“Our goal was to become a primary news source,” Dale said, explaining that his operation tried to offer important contextual stories rather than breaking news. “I’ve been very careful all along to use the article ‘a’ instead of ‘the,’ because I think ‘the’ has connotations that end up in practices that we’re not interested in,” he said. “We’re not going to be out covering a major house fire or a major traffic jam unless it has implications beyond that.”
CPR is an anchor of the Denver and Colorado media ecosystem. I hope this proves to be a temporary setback and that the operation can soon begin growing once again.
