Veteran editor Greg Moore on local news, diversity and life after Alden Global Capital

Greg Moore. Photo (cc) 2021 by Dan Kennedy.

On the new “What Works” podcast, Ellen Clegg and I talk with Greg Moore, former managing editor at The Boston Globe and longtime editor of The Denver Post. During his 14 years at the Post, the paper won four consecutive Pulitzer Prizes. He’s led coverage of major stories, including the Aurora movie theater shooting in Colorado and the case of Charles Stuart in Boston. Greg is now editor-in-chief of The Expert Press, which helps connect specialists with media. He’s still in Denver.

As one of the most senior Black journalists in the country, Greg has been at the forefront of advocating for more diversity in the media and for a new path forward for local and regional news. In fact, Greg resigned his position at The Denver Post in 2016 after he decided he couldn’t tolerate any more cuts to his newsroom at the hands of the Post’s hedge-fund owner, Alden Global Capital. As he put it in an essay for the Pulitzer Prize board, of which he is the former chair:

Local journalism is where accountability journalism matters most. It is focused on how dollars are spent and how priorities are set on the local level. It is often that base level reporting that becomes the seed corn for bigger national stories with datelines from the heartland and the tiniest suburbs.

In the Quick Takes portion of the podcast, I’ve got some bad news: people don’t like us. There’s been yet another survey showing that public trust in the news media is at an all-time low. But there are some problems with the survey, as there usually are — and those problems underline why the trust issue isn’t quite the steaming pile of toxic waste that it might seem, especially for local news.

Ellen has some good news for folks in Akron, Ohio. A local news startup called the Akron Signal has launched with a $5 million grant from the Knight Foundation.

You can listen to our latest podcast here and subscribe through your favorite podcast app.

Slashing and burning local news outlets proves profitable for Gannett

Photo (cc) 2008 by Patrickneil

Back before GateHouse Media morphed into Gannett in 2019 and assumed its corporate identity, I believed the company was in it for the long haul. Don’t get me wrong — GateHouse was always obsessed with cost-cutting and was a fairly awful steward of the papers it acquired. But its executives seemed to have convinced themselves that ugly was the only way to win, and that winning meant surviving.

No longer. I couldn’t possibly tell you what Gannett is up to anymore other than squeezing its properties for every last drop of revenue. On Thursday, the company released its latest financial results. They were terrible for journalists and the communities they serve. For investors, though, they were pretty good.

Don Seiffert reports in the Boston Business Journal that Gannett slashed the number of journalists at its 200 or so newspapers (including the flagship USA Today) by 20% over the past year — no surprise to those of us who were following those cuts throughout the year. Seiffert paged through the annual report and found that Gannett employed 3,900 journalists at the end of 2022 (3,300 in the U.S. and 600 at a U.K.-based subsidiary), down from 4,846 a year earlier. At the same time, though, the company had achieved profitability, which sent the stock price soaring by 22%

Incredibly, some of those investors think Gannett has been too slow to cut. For instance, Seiffert said on Mastodon that, during Thursday’s earnings call, Leon Cooperman, CEO of the hedge fund Omega Advisors, which is among Gannett’s larger investors, told Gannett chair Michael Reed, the $7.7 million man: “I think it’s fair to say you couldn’t understand the impact of Covid and the recession on the company. Having said that, I think it’s a fair criticism to say we have been too slow in reducing costs.” As Seiffert noted: “This, despite the company reducing total headcount by more than half since 2019.”

So what’s ahead? You will not be surprised to learn that CFO Doug Horne told investors that Gannett’s going big-time into artificial intelligence to perform some of the work that used to be done by journalists. Just feed the audio from the planning board meeting into ChatGPT and see what happens, I suppose.

Over at Poynter Online, Angela Fu reports that Reed is wicked psyched about 2023, writing:

Reed said the company is entering 2023 with “a lot of optimism.” Inflation seems to have peaked, he said, and newsprint and distribution costs have largely stabilized. In response to a shareholder question about a possible recession, Reed said the company had not seen anything in the first quarter to indicate the country was moving in that direction.

Unless it proves otherwise, though, Gannett should be regarded as nothing but a financial play at this point. The best thing it could do is offload its community papers to local owners who actually care about journalism, as it has done with a few weeklies Central Massachusetts as well as the Inquirer and Mirror of Nantucket, which I wrote about recently in an op-ed piece for The Boston Globe. Gannett has sold some of its papers nationally as well.

In many other cases, vibrant startups from The Provincetown Independent to several projects in the Boston suburbs are competing with vestigial Gannett papers, but more are needed. As Steven Waldman, president of the Rebuild Local News Coalition, has proposed, we need tax incentives aimed at persuading Gannett and other chains to get out of town — and to give committed local ownership a chance to revive grassroots news coverage.

More fun with numbers: AAM explains how it counts digital subscribers. I’m still confused.

By Dan Kennedy

As I wrote last week, the matter of how the Alliance for Audited Media counts paid digital subscriptions is something that has confused me for a long time. In September 2021, I sent an email to Erin Boudreau, AAM’s senior marketing manager in which I asked her some of the questions that I asked here. She responded with links to two fact sheets (here and here), neither of which struck me as especially helpful.

Because of that, I wrote last week’s item without checking in with AAM again. I immediately heard from Boudreau, but still without the information I was looking for. Now, I have no reason to believe that Boudreau was being deliberately obtuse, and I’m also aware that AAM is at the mercy of the newspapers that pay them. AAM’s job is to be accurate and rigorous, but they’re dependent on the data that publishers provide.

In any case, I decided to try again with Boudreau, asking her a series of specific questions expanding on what I asked her a year and a half ago.

Read the rest at What Works.

Counting print subscribers is easy. It’s time to bring that same precision to digital.

The Burlington Free Press of Burlington, Vt. Photo (cc) 2019 by Dan Kennedy.

In reporting on the newspaper business, there are few matters more obscure or maddening than determining paid digital circulation. My example for this morning is the Burlington Free Press, a Gannett-owned daily that, I wrote recently, will soon be printed in either Auburn, Massachusetts, Worcester or Providence, hours away from its home base in northern Vermont.

The change is the result of the giant newspaper chain’s decision to shut its printing plant in Portsmouth, New Hampshire, which will affect several other papers as well. Gannett’s standard defense of moves like this is that they’re shifting to digital, so print doesn’t matter that much. But as I observed at the time, the Free Press sells more than twice as many print papers as it does digital subscriptions.

My item prompted someone to send me a “confidential and internal” Gannett circulation report.

Read the rest at What Works.

Media reformer Victor Pickard tells us how to put the public back in public media

Victor Pickard

On the latest “What Works” podcast, Ellen Clegg and I talk with Victor Pickard, a professor of media policy and political economy at the Annenberg School for Communication at the University of Pennsylvania. Before he was at Penn, he taught media studies at NYU. He is the author of several books, including “Democracy without Journalism,” which I reviewed a couple of years ago for GBH News.

Pickard has contributed to the debate about the local news crisis in many different settings. He worked on media policy in Washington at the New America Foundation, and he served as a policy fellow for former U.S. Congresswoman Diane Watson.

I’ve got a Quick Take on a legislative proposal that’s now being considered in Massachusetts, inspired by a federal bill that died in the last session. The proposal would provide tax credits to anyone who subscribes or donates to a local news organization.

Ellen’s Quick Take is on something close to home. She’s joined a group of Brookline residents who are launching an independent nonprofit news site called Brookline.News. The steering committee has been raising funds, and is recruiting for a founding editor-in-chief.

You can listen to our latest podcast here and subscribe through your favorite podcast app.

Trouble in paradise

The Carlisle Mosquito, a free nonprofit weekly newspaper that has long stood as an example of how a community can take care of its own news and information needs, is in trouble. “We need at least $125 — at least $10 a month — from every household in town,” says a front-page editorial. “And we need those who can afford to give more to do so.”

The Mosquito spends about $44,000 a year on print and distribution, which adds up to about a fifth of its annual budget. “Ad revenues,” the editorial says, “have been declining for years.” I’m not sure why they’ve stuck with print, but they know their community better than I do. The editorial says that the paper’s top editors earn just $15,000 to $25,000 for what I have to assume are part-time positions.

I hope the Mosquito, which serves a wealthy rural community of about 5,000, can find a way forward. If it can’t, maybe The Concord Bridge, a well-funded nonprofit digital and print hybrid that was recently launched in a neighboring community, can provide some coverage.

Local news startups are overcoming the evils of corporate chain ownership

The Berkshire Eagle of Pittsfield is overcoming the devastating cuts imposed by hedge-fund ownership. 1899 map via Snapshots of the Past.

By now it is widely understood that local news is in crisis. The United States has lost a fourth of its newspapers since 2005, and the loss has led to such ills as lower voter turnout in local elections, more political corruption, and the rise of ideologically driven “pink slime” websites that are designed to look like legitimate sources of community journalism.

Even in the face of this decline, though, hundreds of local news projects have been launched in recent years, from Denver, where The Colorado Sun was launched by 10 journalists who’d left The Denver Post in the face of devastating cuts, to MLK50, which focuses on social justice issues in Memphis. Some are nonprofit; some are for-profit. Most are new digital outlets; some are legacy newspapers. All of them are independent alternatives to the corporate chains that are stripping newsrooms and bleeding revenues in order to enrich their owners and pay down debt.

Read the rest at The Boston Globe.

A new report urges a pivot beyond local journalism into ‘civic information’

There is no substitute for journalism. For-profit legacy newspapers may no longer muster enough reporting capacity to cover their communities — especially if they’re owned by a corporate chain or a hedge fund. But independent journalism with reporters, editors and ethical standards are fundamental to providing the public with the news and information it needs to govern itself in a democracy.

Today we are seeing an explosion of independent local news outlets, mostly digital, mostly nonprofit. It’s happening in the Boston area and across the country. Yet a different kind of vision, stretching back to the earliest days of the web, persists: that members of the public can take charge of at least some of their own information needs. We used to call these people citizen journalists, and it became fashionable to sneer when that vision fell short of its most idealistic expectations. Yet it persists in some quarters and — harnessed properly — could still prove useful to grassroots democracy and storytelling.

Last week a report called “The Roadmap for Local News: An Emergent Approach to Meeting Civic Information Needs” was released by three respected media thinkers — Elizabeth Green of Chalkbeat, Darryl Holliday of City Bureau and Mike Rispoli of Free Press. Based on interviews with 51 thought leaders in local news, the report calls for reorienting ourselves from journalism to civic information in solving the local news crisis.

Read the rest at What Works.

A wild tale about a news war in Santa Cruz, Calif.

Natural Bridges State Beach in Santa Cruz, Calif. Photo (cc) 2005 by Coralie Mercier

James Rainey of the Los Angeles Times has a pretty wild story about the trials and tribulations of Lookout Santa Cruz, a news outlet in California launched by the longtime media analyst Ken Doctor. In Rainey’s telling, Doctor is a demanding, dictatorial boss who’s had trouble holding onto talent, and he’s angered his competitors with claims that they regard as dismissive.

On the other hand, it sounds like Doctor has pretty quickly established Lookout as the news source of record in Santa Cruz, even though the Santa Cruz Sentinel, owned by the hedge fund Alden Global Capital, reaches more readers.

As it happens, we’ve had both Doctor and another of his competitors, Kara Meyberg Guzman, co-founder of Santa Cruz Local, on the “What Works” podcast, and we asked them both about each other. Please give them a listen.