The news about the news doesn’t get much better than this: The National Trust for Local News will acquire Maine’s Portland Press Herald and its affiliated four daily newspapers and 17 weeklies. The deal was announced earlier today. Although not all details of the sale are known, early indications are that the papers will remain for-profit entities under nonprofit ownership. The papers, known collectively as Masthead Maine, will continue to be managed by chief executive officer Lisa DeSisto.
According to Rachel Ohm of the Press Herald, the National Trust emerged as the buyer after the recently formed Maine Journalism Foundation, or MaineJF, fell short in its efforts to raise enough money to buy the papers on its own. MaineJF, also a nonprofit, then started working with the National Trust. Elizabeth Hansen Shapiro, the co-founder and CEO of the National Trust, told the Press Herald that the two organizations are continuing to work together, although it was unclear what ongoing role the foundation might have. The foundation, by the way, would have reorganized the papers as nonprofits; based on Ohm’s story, it sounds like that’s no longer on the table.
The papers were purchased in 2018 by Reade Brower, a printer who acquired them from billionaire owner Donald Sussman. Brower built a reputation as a solid steward who nevertheless was not averse to making cuts in order to stave off losses. Hansen Shapiro would not disclose what the National Trust paid, but it’s likely that Brower could have gotten more from a corporate chain looking to swoop in, gut newsrooms and squeeze out revenues. If that’s the case, then Brower deserves credit for putting his legacy above making every possible dollar.
The independently owned Bangor Daily News remains the only daily in the state that isn’t part of Masthead Maine.
The governance structure of the new ownership has yet to be announced, and maybe even the principals don’t quite know what it will look like yet. The National Trust is best known for rescuing a group of weekly and monthly papers in suburban Denver back in 2021, and now owns them in conjunction with The Colorado Sun, a well-regarded for-profit digital startup.
The New York Times’ purchase of The Athletic last year was starting to look ill-advised. The sports website continued to lose money after the Times paid $550 million for it, and it recently went through a round of downsizing. A new emphasis was announced: more trends and broad strokes, less coverage of teams and games.
Few, though, could have predicted what came next. Earlier today the Times said that it would actually do away with its own sports department and instead, in what you might call an act of internal outsourcing, turn over sports coverage to The Athletic — some of whose stories will now appear in the Times, both in print and online. It was a shocking move. Even though no one will be laid off, it marks the end of a small but high-quality operation that has won its share of Pulitzer Prizes over the years. Alexandra Bruell has the story for The Wall Street Journal (free link).
Speculation began to mount that such a move might be in the works over the weekend, when Ben Strauss of The Washington Post reported that the Times’ sports staffers had sent a letter to executive editor Joe Kahn and chair A.G. Sulzberger that said in part: “The company’s efforts appear to be coming to a head, with The Times pursuing a full-scale technological migration of The Athletic to The Times’s platforms and the threat that the company will effectively shut down our section.”
A Times spokesperson told the Post, “We’ll update when we have more to share.” Hours later, the hammer came down.
Although it’s hard to know exactly what Times management is thinking, you have to wonder if The Athletic’s status as a nonunion newsroom has something to do with it. Those of us with long memories can recall that some tensions were created when The Boston Globe launched Stat to cover health and life sciences — and stories from Stat, initially a nonunion shop, began running in the Globe, which, like the Times newsroom, is represented by a union. (Stat journalists joined the Boston Newspaper Guild in 2021.) Athletic publisher David Perpich told Bruell of the Journal that he’d respect a decision to unionize. Maybe so, but that’s generally not how it works.
The Times has been enormously successful at selling digital subscriptions, and The Athletic has been offered as part of its All Access offering — a higher-priced subscription that includes extras such as Cooking, the consumer-advice site Wirecutter and puzzles. It would appear, though, that The Athletic was not a major contributor to goosing those All Access subscriptions. And now this.
Tom Jones, a former sportswriter who’s now the media reporter for Poynter Online, expressed his misgivings just before the Times’ sports department was vaporized, writing:
It would be a real shame if Times leaders decided to alter the current Times’ sports section by cutting staff and/or integrating the coverage into The Athletic. They are two distinct sports outlets.
In a perfect world, both The Athletic and Times sports section would co-exist, each doing what they do best. For the Times, that’s deeply reported stories, superb writing and topics that you aren’t going to find routinely on most sports and/or news websites.
The Times is a juggernaut, the last great American newspaper that continues to grow and prosper. The idea that an outlet like the Times can’t support a sports section without a jerry-rigged system involving its own subsidiary is just absurd. This has all the appearance of a face-saving solution aimed at papering over its own poor decision to buy The Athletic in the first place.
Although Mastodon is my preferred Twitter alternative, there’s every indication that Threads is going to emerge as the closest thing we get to a true Twitter replacement. It’s missing a lot — browser access, a reverse-chronological feed of your followers, and lists, to name just a few. I can really do without the celebrities and brands that Threads is pushing. But it’s already got mass appeal, a precious commodity that it’s not likely to relinquish.
There are reports that Mark Zuckerberg and company rushed this out the door before it was ready in order to take advantage of Elon Musk’s meltdown last weekend. Musk rewarded Zuckerberg by sending him a cease-and-desist order — precious publicity for an app that is taking off. As I said yesterday, you only get one chance to make a good first impression, but I suspect users will give Zuckerberg some time to get it right.
In addition to Twitter, I suspect the big loser in this may be Bluesky, started by Twitter co-founder Jack Dorsey. I finally scored an invitation earlier this week and have been playing around. I like it. But Dorsey has got to regret the leisurely pace he’s taken.
For now, I’m posting mainly to Mastodon because I want to, Twitter because I have to, and Bluesky and Threads because I’m checking them out. I’ve given up on Post. (If you’re reading this on the Media Nation website, my social media feeds are in the right-hand rail.) But it wouldn’t surprise me if this quickly devolves into a war between Twitter and Threads, with everyone else reduced to spectator status.
Sen. Elizabeth Warren. Photo (cc) 2019 by Gage Skidmore.
A federal appeals court has sided with U.S. Sen. Elizabeth Warren in her battle with Amazon over a book that promoted falsehoods about COVID-19. Presidential candidate and noted conspiracy theorist Robert F. Kennedy Jr., who contributed to the book, sued Warren on First Amendment grounds, but Adam Gaffin of Universal Hub — who keeps an eye on the courts so that I don’t have to — reports that the U.S. Court of Appeals for the Ninth Circuit recently ruled that Warren has the same right to criticize Amazon as anyone else.
🗽The New England Muzzles🗽
Last July, I gave Warren a New England Muzzle Award, arguing that though she did indeed have the right to criticize Amazon, a statement she issued targeting Amazon’s algorithmic promotion of books such as “The Truth about COVID-19,” for which Kennedy wrote the introduction, suggested that she was threatening to use her position as a prominent elected official to seek regulation of Amazon’s business practices. In a press release issued in 2021, Warren criticized a “pattern and practice of misbehavior” that “suggests that Amazon is either unwilling or unable to modify its business practices to prevent the spread of falsehoods or the sale of inappropriate products — an unethical, unacceptable, and potentially unlawful course of action from one of the nation’s largest retailers.”
Prominent civil rights lawyer Harvey Silverglate told The Boston Globe that Kennedy and his fellow plaintiffs had a strong case, saying, “You’d think that a former Harvard law professor would know better.”
But a federal district court disagreed, and now the appeals court has disagreed as well. From the appeals court’s decision:
Elizabeth Warren, as a single Senator, has no unilateral power to penalize Amazon for promoting “The Truth About COVID-19.” This absence of authority influences how a reasonable person would read her letter. A similar letter might be inherently coercive if sent by a prosecutor with the power to bring charges against the recipient…. The letter could be viewed as more threatening if it were penned by an executive official with unilateral power that could be wielded in an unfair way if the recipient did not acquiesce…. But as one member of a legislature who is removed from the relevant levers of power, Senator Warren would more naturally be viewed as relying on her persuasive authority rather than on the coercive power of the government to take action against Amazon.
Although it was admittedly a stretch to argue that Warren’s statement amounted to a threat rather than mere criticism of Amazon’s business practices, she could have followed up by holding hearings and filing legislation that would, for instance, ban the use of algorithmic promotion of books that indulge in falsehoods. We have enough book-banning going on in the country, thanks to Ron DeSantis and his ilk, without having one of our leading progressive senators taking part. Given that Warren did not actually seek to follow up her words with actions, though, I’ll concede that the courts got it right.
They say you only get one chance to make a good first impression. If that’s true, then Mark Zuckerberg missed that chance with the debut of Threads. There’s no browser access, so you’re stuck using your phone. You can’t switch to a reverse-chronological non-algorithmic feed of accounts you follow. Even Elon Musk still lets you do that at Twitter. No lists.
The whole thing, teeming with brands and celebrities you’re not interested in, feels very commercial in a forced-joviality, trying-too-hard way. These things can be fixed unless Zuck thinks they’re features rather than bugs. For now, though … not great.
Elon Musk isn’t laughing with us. He’s laughing at us. Photo (cc) 2022 by Steve Jurvetson.
Update:Ivan Mehta of TechCrunch reports that Twitter may have already reversed itself on requiring log-ins to view tweets. I’ll test it later and think about whether I want to go to the trouble of restoring our Twitter timeline to What Works.
Today I want to return to a topic that I write about from time to time: the ongoing travails of Twitter under Elon Musk and the future of what I’ll call short-form interactive social media, which some people still refer to as “microblogging.” It’s something that’s of no interest to the vast majority of people (and if I’m describing you, then you have my congratulations and admiration) but of tremendous interest to a few of us.
You may have heard that a number of changes hit Twitter over the weekend, some deliberate, some perhaps accidental. They cut back on the number of posts you could read before encountering a “rate limit” of 600 per day for non-subscribers and 6,000 a day for those who pay $8 a month. Those limits were later raised. Now, very few people are paying $8 for those blue check marks and extra privileges, and you can reach 600 (or 800, or 1,000, or whatever it is at the moment) pretty quickly if you’re zipping through your timeline. It was and is a bizarre limitation, since it means that users will spend less time on the site and will see fewer of Twitter’s declining inventory of ads.
Twitter also got rid of its classic TweetDeck application, which lets you set up columns for lists, notifications and the like, and switched everyone over to a new, inferior version — and then announced that TweetDeck will soon be restricted to those $8-a-month customers.
Finally, and of the greatest significance to me and my work, you can no longer view a tweet unless you’re actually logged in to Twitter. We’ve all become accustomed to news outlets embedding tweets in stories. I do it myself sometimes. Well, now that has stopped working. Maybe it’s not that big a deal. After all, you can take a screenshot and/or quote from it, just as you can from any source. But it’s an extra hassle for both publishers and readers.
The problem
Moreover, this had a significant negative effect on What Works, the website about the future of local news that Ellen Clegg and I host. Just recently, I decide to add a news feed of updates and brief items to the right-hand rail, powered by Twitter. It was a convenient way of informing our readers regardless of whether they were Twitter users. And on Monday, it disappeared. What I’ve come up with to replace it is a half-solution: A box that links to our Mastodon account, which can still be read by Mastodon nonusers and users alike. But it’s an extra step. In order to add an actual Mastodon news feed we would either need to pay more or switch to a hosting service and put up with the attendant technical challenges.
What is Musk up to? I can’t imagine that he’s literally trying to destroy Twitter; but if he were, he’d be doing exactly what he’s doing. It’s strange. Twitter is now being inundated with competitors, the largest of which is Mastodon, a decentralized system that runs mainly on volunteer labor. But Twitter co-founder Jack Dorsey is slowly unveiling a very Twitter-like service called Bluesky (still in beta, and, for the moment, invitation-only), and, this Thursday, Facebook (I refuse to call it Meta) will debut Threads. If Mark Zuckerberg doesn’t screw it up, I think Threads, which is tied to Instagram, might prove to be a formidable challenger.
Still, what made Twitter compelling was that it was essentially the sole platform for short-form interactive social media. The breakdown of that audience into various niches makes it harder for any one service to benefit from the network effect. I’ve currently got conversations going on in three different places, and when I want to share links to my work, I now have to go to Twitter, Mastodon and Bluesky (which I just joined), not to mention Facebook and LinkedIn.
The solution
And speaking of the network effect: Twitter may be shrinking, but, with 330 million active monthly users, it’s still by far the largest of the three short-form platforms. Mastodon was up to 10 million registered users as of March (that number grows in spurts every time Musk indulges his inner sociopath), and Bluesky has just 100,000 — although another 2 million or so are on the wait list. What that means for my work is that just a handful of the media thought leaders I need to follow and interact with are on Mastodon or Bluesky, and, from what I can tell, none (as in zero) of the people and organizations that track developments in local news have budged from Twitter.
It will likely turn out that the social media era was brief and its demise unlamented. In the meantime, what’s going on is weird and — for those of us who depend on this stuff — aggravating. In some ways, I would like to see one-stop short-form social media continue. My money is on Threads, although I suspect that Zuckerberg’s greed will prevent it from realizing its full potential.
Brooke Hauser of The Boston Globe has an in-depth feature story on the high school journalists in Amherst who exposed three transphobic middle school counselors whose idea of support was to pepper trans students with their fundamentalist religious beliefs. As Hauser writes:
The eventshave shocked and shaken this college town — long considered an LGBTQ-friendly, liberal enclave — at a time when trans rights are under attack across the country. And the picture that continues to emerge is a complicated one, layering issues of gender, religion, and race and forcing a community to reckon with itself.
Back in mid-May I wrote about the 16 students who produced a 4,800-word story for their student publication, The Graphic, overseen by their English teacher, Sara Barber-Just. They did great work, and it’s good to see them continue to be recognized for their efforts.
Portland Harbor after dark. Photo (cc) 2021 by Paul VanDerWerf.
Brian MacQuarrie of The Boston Globe has an overview of efforts to sell the Portland Press Herald of Maine and its affiliated daily and weekly papers.
Back in April, I wrote about the establishment of a nonprofit organization, the Maine Journalism Foundation, known as MaineJF, which was hoping to purchase the papers from owner Reade Brower. MacQuarrie reports that yet another nonprofit group, the National Trust for Local News, “is believed to be in the running.” I assume that the trust is looking to work with the MaineJF rather than compete, so that is potentially a promising development.
Last August, Elizabeth Hansen Shapiro, the CEO and founder of the National Trust, was a guest on our podcast about the future of local news, “What Works.” Ellen Clegg and I spoke with her about her organization’s work in saving legacy newspapers from the depredations of corporate chain ownership.
The trust is perhaps best known for facilitating the sale of Colorado Community Media, a chain of weekly and monthly papers in the Denver suburbs. Hansen Shapiro is also an advisory board member of The Lexington Observer, a hyperlocal nonprofit startup.
Former Boston Globe Media Partners (BGMP) president Vinay Mehra has filed an explosive lawsuit against the company, charging that he was fired in 2020 because Globe owners John and Linda Henry didn’t want to pay him the commissions and other compensation he’d earned for transforming the newspaper into a profitable operation. Adam Gaffin of Universal Hub has all the details as well as a copy of the suit.
Mehra was hired in 2017 from Politico, where he was executive vice president and chief financial officer. Before that, he worked as chief financial officer at GBH in Boston from 2008 to 2015.
According to the lawsuit, BGMP owes Mehra more than $12 million in lost commissions, wages and other compensation. Gaffin writes:
In his suit, filed in Suffolk Superior Court, Mehra charges that despite returning the Globe to profitability, John Henry and his corporate minions decided to cheap out — and then ousted him after threatening and lying about him with an unquenchable “thirst for vengeance” sending him a termination letter alleging “fraud, misappropriation, embezzlement or acts of similar dishonesty.”…
At this point we’re only getting one side of the story, as BGMP has not yet filed a response. But if Mehra’s numbers are accurate, then the lawsuit provides some insight into how the Globe transformed itself into one of the country’s most financially successful large regional newspapers. In 2019, for instance, Mehra claims that the Globe implemented $10 million in cuts “through a combination of targeted layoffs, reduction in vendor costs, reduction in distribution costs, and other measures.”
The result, Mehra claims, was a turnaround from a money-losing operation to one that was enjoying a positive cash flow of “tens of millions of dollars” by the time he left. Indeed, it was at the end of 2018 that John Henry told me, unexpectedly, that the Globe had achieved profitability. “As our digital growth continues the sustainability of a vibrant Boston Globe is coming into view,” he said at that time. “It’s been a long time coming.”
Mehra apparently expects BGMP to flesh out its accusations of fraud and embezzlement as the case moves forward, as he offers some details in what might be regarded as a pre-emptive strike. The lawsuit also includes a statement that I suspect former Globe editor Brian McGrory might disagree with: “He [Mehra] also shifted the focus of the Globe’s reporting to be more strategic, to prioritize the Globe’s strengths, and to drive viewership.”
That sounds a lot like McGrory’s January 2017 memo to the staff in which he talked about repositioning the Globe’s coverage, which I wrote about in “The Return of the Moguls”:
The most important takeaway was that the Globe would no longer attempt to be a “paper of record,” publishing obligatory stories about the minutiae of city and state government, the courts, and the like. Rather, it would seek to become an “organization of interest,” developing enterprise stories out of those traditional areas of coverage that made more of a difference to readers’ lives.
But Mehra didn’t join BGMP until six months after McGrory wrote that memo. No doubt he and McGrory had conversations about how to make the Globe more compelling to its audience. The shift in focus that the lawsuit talks about, though, had already taken place, and in any case fell under the purview of the editor, not the president.
It will be interesting to see how the Globe responds — and, of course, whether this goes to trial or is instead settled out of court.
I don’t want to come off as a total Luddite when it comes to artificial intelligence and journalism. Well, OK, maybe I do. Because even though I have no problem with using AI for certain mindless, repetitive tasks, such as transcribing interviews and finding patterns in public records, I think we need to be cautious about using such tools to actually produce journalism — whether it be reports about real estate transactions (thus missing the opportunity to dig more deeply) or stories about high school sports. With that in mind, I want to call your attention to three troubling developments.
For those who thought the notion of robot reporters was still quite a ways off, the first development is the most alarming. According to a recent article at Nieman Lab by Sophie Culpepper, an independent publisher has been experimenting with just that in his spare time, and the results are, well, not bad.
Mark Talkington, who runs a hyperlocal start-up called The Palm Beach Post in California, has been feeding governmental meetings that are available on YouTube into an AI system designed by a friend of his. Importantly, it’s not an off-the-shelf product like ChatGPT or Google Bard. Rather, it’s been trained on reliable news and information from his coverage area, which reduces if not eliminates the likelihood of “hallucinations,” the term for false but plausible-sounding output produced by AI.
The example Culpepper quoted from reads like what journalism professors disapprovingly tell their students is an “agenda story” — that is, it begins with something like Members of the board of sewer commissioners began their meeting by saluting the flag rather than with a lead grounded in the most interesting thing that happened. Nor has Talkington actually published any AI-generated stories yet. He said in his interview with Culpepper that he’s concerned about AI missing out on body language and, of course, on the ability to snag an elected official in the hallway during a break in the meeting.
But he said he could see using it to take notes and, eventually, to cover meetings that his thinly stretched staff can’t get to. And that’s how it begins: with a sympathetic hyperlocal publisher using AI to extend his reach, only to see the technology adopted by cost-cutting newspaper chains looking to dump reporters.
My second example might be called “speaking of which.” Because Gannett, whose 200 or so daily newspapers make it the largest corporate chain, announced recently that it, too, is experimenting with generative AI. Helen Coster of Reuters reports that, at first, AI will be used to generate content like bullet points that summarize the most important facts in a story, and that humans will check its work. That feature will be rolled out in the chain’s flagship newspaper, USA Today, later this year.
Gannett is hardly the only news organization that’s playing with AI; The New York Times, The Washington Post, The Boston Globe and others are all looking into ways to make use of it. But Gannett is notoriously tight-fisted and, as Coster notes, has slashed and burned its way to tenuous profitability. “Gannett’s journalists are fighting to ensure that they aren’t replaced by the technology,” she wrote. “Hundreds walked off the job over staff cuts and stagnant wages on June 5. Generative AI is a sticking point in some negotiations with the company, the union said.”
The third warning sign comes from Sebastian Grace, who passed along a truly disturbing item that the German tabloid Bild is laying off about 200 journalists while ramping up its use of AI. (Seb recently wrote a fine piece on journalism and AI for our website What Works: The Future of Local News.) Although those two developments at Bild are said to be unrelated, Jon Henley of The Guardian writes that Mathias Döpfner, the CEO of Bild’s corporate owner, Axel Springer, has said that ChatGPT and its ilk could “make independent journalism better than it ever was — or replace it.”
Axel Springer, by the way, also owns Politico, an important U.S. outlet for news about politics and public policy.
Do I think AI will soon replace reporters who do the hard work of going out and getting stories? No — at least not right away. But we’ve been losing journalists for 25 years now, and it seems certain that AI will be used, misused and abused in ways that accelerate that trend.