No guest this week as Ellen and I kick it around on the ‘What Works’ podcast

No guest this week as co-hosts Ellen Clegg and I run down a number of news stories, including a major deal in New Jersey: the nonprofit Corporation for New Jersey Local Media (CNJLM) acquired 14 weekly newspapers serving some 50 municipalities. The papers were owned by the New Jersey Hills Media Group.

The deal is similar to one announced last year when Colorado Community Media sold its 24 weekly and monthly newspapers in a complex deal involving several nonprofit organizations. The difference is that management of the Colorado papers was turned over to The Colorado Sun, a digital start-up that was awarded an ownership share and could eventually become the majority owner. In New Jersey, the sellers, Liz and Steve Parker, will remain in charge.

Ellen unpacks the story behind a glaring omission in the award-winning documentary film, “Storm Lake,” and we both try to grapple with the blockchain and how Web3 might affect local newsrooms.

You can listen to our conversation here and subscribe through your favorite podcast app.

In Lexington, a slice of local newspaper history

I thought you might enjoy a little slice of local newspaper history that I dug up Tuesday while doing some research. Mike Rosenberg of The Bedford Citizen once told me that Alan Adams, the former owner of the Lexington Minuteman and, eventually, five other papers, had a building named after him. Today I located the building and learned a little bit about Adams.

First, the building. It’s right next to the Minuteman Bikeway in the center of Lexington, across Meriam Street from the Lexington Visitors Center on the other side of the street. It’s pretty nondescript if you view it from the bikeway, since you’re looking at the side of the building. From Mudge, though, it’s quite striking — white and brick with four large white columns, with “Adams Building” written across the top. It has long ceased to serve as a newspaper headquarters and today mainly comprises professional offices.

Adams died in 1975 at the age of 70. According to his obituary in The Boston Globe, he began working at the Lexington Minuteman (also known variously as the Minute-man, or the Minute-Man) in 1930, and bought the paper in 1932. He also served as a local politico. Among other things, he chaired the Republican Town Committee and held elected office as a town selectman. Presumably he got good press. Obviously it’s not the sort of conflict that anyone would tolerate today, but it wasn’t that uncommon at the time.

From Richard Kollen’s history of Lexington. I’m going to go out on a limb and assume this photo isn’t protected by copyright.

According to a 2004 book by Lexington historian Richard Kollen titled “Lexington: From Liberty’s Birthplace to Progressive Suburb,” Adams used the Minuteman’s pages during World War II to promote wartime measures such as keeping the lights turned off at night so that the pilots of any incoming German bombers wouldn’t be able to see their targets. Adams also admonished his fellow townspeople for not taking those precautions seriously enough, once writing: “Seven stores were reported with unsatisfactory preparations and … all too many houses have not taken care of their porch lights properly.”

Adams sold his papers in 1971, according to the Globe obit. I’m not sure what their immediate fate was, but I know that at some point they were combined with another local chain called Beacon. The Beacon-Minuteman Corp., based in Acton, was eventually acquired by Fidelity’s Community Newspaper Co., then by Boston Herald publisher Pat Purcell, and then GateHouse Media, which merged several years ago with Gannett.

Today the Lexington Minuteman is a shell of what it once was, though it was among a handful of Gannett weeklies that escaped being targeted for shutdown or a merger during a recent round of cost-cutting. Adams himself represented a different era in local journalism — one that was ethically lax in some respects, but that served as the voice of the community in ways that we rarely see anymore.

Government ideas to help ease the local news crisis may be fizzling out

Photo (cc) 2007 by weirdisnothing

Less than a year ago, it looked like the federal government might be ready to pass legislation aimed at addressing the local news crisis. The ideas in play were far from perfect, but they might have provided some needed assistance, at least for the short term. Now those proposals appear to be all but dead.

Rick Edmonds, who analyzes the news business for Poynter, wrote recently that the Local Journalism Sustainability Act, or LJSA, seems likely to fall victim to Washington’s dysfunctional political environment.

The LJSA would create three tax credits for a period of five years. One would allow news consumers to write off the cost of subscriptions on their taxes. Another would be aimed at businesses that advertise in local news outlets, and a third would subsidize publishers who hire or retain journalists.

Late last year, though, the credit for publishers was broken off and added to the Build Back Better bill, which died because of intransigence on the part of all 50 Republicans plus Democratic Sen. Joe Manchin. As Edmonds observes, the LJSA could be revived and considered as a discrete piece of legislation. But, he writes, “separate breakout legislation would need to go through committees and get 60 votes. A subsidy for journalism is probably not so popular as to command those 10 added votes.”

Meanwhile, another Democratic senator, Amy Klobuchar, is pushing a bill that would allow the news business to bargain with Facebook and Google to share some of their ad revenues. That bill, dubbed the Journalism Competition and Preservation Act, or JCPA, is modeled after a law adopted in Australia. But the JCPA may also be dead on arrival, Edmonds reports, as Republican Sen. Mike Lee has trashed it by saying that “the last thing we should do is to accept a cartel — or create one — colluding against a business partner.”

Yet a third bill sponsored by Democratic Rep. Mark DeSaulnier may prove less controversial. The DeSaulnier legislation would make it easier for a for-profit news organization to convert to nonprofit status, something that is currently not covered by the IRS code. But given that the IRS has shown quite a bit of willingness to approve such conversions in recent years, the effect of that particular proposal may be minimal. (Disclosure: I had a hand in drafting the DeSaulnier legislation.)

As I said, these proposals are problematic. The LJSA would reward corporate chain owners along with independent operators, thus subsidizing a model that has failed to provide communities with news and information they need. In Australia, the revenue-sharing scheme with Google and Facebook has mainly served to further enrich Rupert Murdoch.

There is no substitute for innovation and passion at the local level. Still, given the dire straits in which local news finds itself, a helping hand from the government would be welcome. Sadly, it doesn’t look like it’s going to happen.

A nonprofit campaign saves 14 weekly newspapers in suburban New Jersey

Photo (cc) 2009 by Wally Gobetz. Hills Media is headquartered in Whippany, N.J., home to the Whippany Railway Museum.

Big news out of New Jersey: The nonprofit Corporation for New Jersey Local Media (CNJLM) has acquired 14 weekly newspapers serving some 50 municipalities. The papers are owned by the New Jersey Hills Media Group.

The deal is similar to one announced last year when Colorado Community Media sold its 24 weekly and monthly newspapers in a complex deal involving several nonprofit organizations. The difference is that management of the Colorado papers was turned over to The Colorado Sun, a digital start-up that was awarded an ownership share and could eventually become the majority owner. In New Jersey, the sellers, Liz and Steve Parker, will remain in charge.

As with the Colorado deal, terms of the Hills Media transaction were not disclosed. According to an announcement on the CNJLM website, the organization sought to raise $500,000 to purchase the Hills papers, though it’s not clear whether that covered all or just part of the cost.

According to an email announcement by Amanda Richardson, executive director of  CJNLM, the Hills Media papers will be reorganized as a “societal benefits corporation.” A New Jersey guide to benefit corporations explains it this way: “While traditional corporations have the single duty to maximize profit, benefit corporations have the increased purpose of considering society and the environment in addition to seeking a profit.”

Public benefit corporations are increasingly being set up as the ownership vehicle of choice for news outlets since they do not operate under some of the restrictions that traditional nonprofits must contend with, such as a prohibition against endorsing political candidates or specific pieces of legislation on their editorial pages. The Sun, The Philadelphia Inquirer and, closer to home, The Provincetown Independent are all public benefit corporations. All three also have nonprofit affiliations that allow them to raise tax-exempt money for in-depth reporting projects.

Confusingly, Hills Media’s own story claims that the company will become a nonprofit and incorrectly describes the Inquirer, Colorado Community Media and the Tampa Bay Times as nonprofits. The Inquirer and the Times are for-profit newspapers owned by nonprofit organizations.

The Corporation for New Jersey Local Media, part of the Community Foundation of New Jersey, is “dedicated to preserving and expanding the quality and accessibility of professional journalism that is vital to informed civic engagement and the practice of democracy.”

Hills Media serves Morris, Somerset, Essex and Hunterdon counties, which are directly east of Newark.

Correction: I must have read Hills Media’s story too quickly. In fact, it does state that the newspapers will be reorganized as a societal benefits corporation.

From Northeastern to the North Country: Em Cassel’s entrepreneurial journey

Em Cassel

Em Cassel is editor and co-owner of Racket, a reader-funded website covering politics, music, arts and culture in Minneapolis and Saint Paul. (She was also a student in my digital journalism course at Northeastern University.)

Em made a name for herself as food editor, managing editor and editor-in-chief of City Pages in the Twin Cities. She was the first woman editor in the 41-year history of that publication. City Pages, which was bought by the Minneapolis Star Tribune in 2015, was shut down in late 2020. The company said it wasn’t economically viable, citing the pandemic. Em provides some inside scoop about that, and talks about the founding of Racket, which proudly claims on its website that it has “no bosses, some biases.”

I’ve got a Quick Take on the Montclair Local, a nonprofit weekly newspaper launched several years ago in New Jersey. The Local is well-funded and supported by a number of New York media types who live in Montclair. But what about less affluent areas?

My co-host, Ellen Clegg, reports on an effort to shut down an entire town that was uncovered by the Tennessee Lookout, part of the rapidly expanding nonprofit network called States Newsroom. The Lookout’s scoop was highlighted in the newsletter of The Emancipator, a re-imagined update on the nation’s first abolitionist newspaper for the digital age that is being launched soon.

You can listen to our conversation here and subscribe through your favorite podcast app.

Not every newspaper chain is as bad as Gannett or Alden. Here’s a Mass. list.

Updated on Jan. 23, 2023

Recently I put together a crowdsourced spreadsheet of independent local news outlets in Massachusetts in order to show that community journalism hasn’t been entirely swallowed up by corporate chain journalism. If a paper is owned by an out-of-state group, it didn’t make the cut.

But not every chain is as bad as Gannett or Alden Global Capital’s MediaNews Group. Alden, as you may know, owns The Sun of Lowell, the Sentinel & Enterprise of Fitchburg and the Boston Herald, all of which have been slashed to the bone — and beyond. Gannett is closing and merging our venerable weekly newspapers and reassigning local reporters to regional beats.

There aren’t too many other chain newspapers in Massachusetts, but there are a few — and all of them are doing a better job of serving their communities than Alden or Gannett. Here are the ones that come to mind:

CNHI, Montgomery, Alabama

  • Eagle-Tribune of North Andover (daily)
  • Daily News of Newburyport (daily)
  • Salem News (daily)
  • Gloucester Daily Times (daily)
  • Haverhill Gazette (weekly)
  • Andover Townsman (weekly)

Steven Malkowich of Vancouver, British Columbia*

  • Sun Chronicle of Attleboro (daily)
  • Foxboro Reporter (weekly)

Advance Publications of New York

  • Republican of Springfield (daily)
  • MassLive (digital)
  • Reminder (weeklies in multiple communities in the Greater Springfield area; click here for a list)

Newspapers of New England, Concord, New Hampshire

  • Daily Hampshire Gazette of Northampton
  • Athol Daily News
  • Greenfield Recorder (daily)
  • Amherst Bulletin (weekly)
  • Valley Advocate of Northampton (alt-weekly)

CherryRoad Media, New Jersey
This small but growing chain of newspapers has acquired five weekly publications in Central Massachusetts from Gannett.

  • Millbury-Sutton Chronicle
  • Item of Clinton
  • Grafton News
  • Landmark of Holden
  • Leominster Champion

I think this is the complete list, but if you know of any more, just drop me a line at dan dot kennedy at northeastern dot edu.

*Malkowich’s holdings are … complicated. Here is a Los Angeles Times story that offers a little bit of background. I do know that he earns generally high marks for the way that he’s presided over The Sun Chronicle.

Your thoughts on the future of legal ads in the digital era

I got some really thoughtful responses here and on Facebook to my post arguing that Massachusetts law should be changed so that government entities can take out legal advertising in digital-only news organizations and not just in print newspapers.

There’s no question that such a change would create unintended consequences, but change is necessary at a time when fewer and fewer local news outlets have a print component. Anyway, let me take on three issues raised by readers.

Print newspapers are the only proper outlet for legals. Honestly, there just isn’t a good case for this, and for a very simple reason: print newspapers are disappearing. I suppose you could make an argument that legals ought to be restricted to print in communities where that is still an option, but that’s becoming increasingly unrealistic.

Ethan Forman, a reporter for the Gloucester Daily Times, worries that if digital is an option, local officials will choose one of the websites owned by the Gannett chain, which has been shutting down many of its weekly newspapers. “If we lose legal ads to digital, which I guess is inevitable,” Ethan says, “then these zombie Gannett websites will benefit and it will strip newspapers of this ad revenue…. If digital legal ads are allowed, I’m sure it will go to this zombie website instead of us because rates will be cheaper.”

Ethan makes a good point, and perhaps the legislative fix that state Reps. Ken Gordon and Alice Hanlon Peisch are working on could include a provision requiring that legals can only be placed in a news outlet — print or digital — that has a certain level of presence in the community. You don’t want to base it on paid circulation, because many digital outlets are free. So perhaps web traffic or newsletter subscriptions could be used as a proxy. You might also come up with some sort of objective requirement for publishing a certain amount of local news in order to be eligible for legals.

Nonprofit news outlets should not be a forum for legals. This argument comes from Ed Miller, the co-founder and editor of The Provincetown Independent, a for-profit print and digital news organization. Ed writes:

You point out, correctly, that one powerful argument for the publication requirement is that legal notices be published in a forum independent of the government, as an anti-corruption measure. But virtually all of the new online-only publications are organized as nonprofits, which are not independent of the government. They are dependent on being approved as legitimate by the IRS and the state.

I think Ed exaggerates a bit — there are many for-profit digital news organizations, and some of them are quite successful. But he’s right that most of them are nonprofits. Where I really disagree is with his notion that nonprofits are not sufficiently independent to carry legal ads.

Nonprofit news organizations large and small are doing excellent work in holding government to account. I don’t think the idea that they are insufficiently independent to run legal ads holds up. I honestly can’t see what problems might arise — that they might be intimidated into changing the wording of an ad after it’s been published online lest they lose their nonprofit status?

Government threats to pull legal ads pertain to for-profits and nonprofits alike. Last year, for instance, Colorado media-watcher Corey Hutchins reported that a newspaper owner in the Denver area abjectly apologized for a racist April Fools Day joke in the hopes of retaining $10,000 in legal ads. It failed, as the city council voted to take its business elsewhere.

Ed himself told a Northeastern University audience last year that the Independent has been unable to attract legal ads, which he attributed to his newspaper’s tough coverage of local officials. Good for him for not giving in — but it shows that officials do, in fact, have leverage over community news outlets regardless of whether they are for-profit or nonprofit. (Disclosure: I’m on the Independent’s informal advisory board.)

Ed also argues that digital-only legal ads exclude readers who aren’t online. True enough. But again, you can’t will a print newspaper into existence in a community that doesn’t have one.

Digital is a flawed format for creating a permanent archive. This is a real concern, not just for legal ads but for the very digital news organizations that would carry them. “This has to be addressed in the law to force news websites to take archiving seriously, but the law has to be flexible to enough to adapt to changing technology,” says Aaron Read, an engineer with The Public’s Radio in Providence, Rhode Island. “That’s not a trivial task.”

I guess the question here is for how long legal ads must be “preserved and secure in a tangible record that is archived,” as the law requires. A hundred years? Five hundred? Or long enough that it’s fulfilled its purpose, which in most cases would be for a much shorter period of time.

Legals could be printed out and stored at public libraries. Or PDFs could be created and uploaded to a separate repository. That’s probably not a forever solution, but I suspect that we’ll still be able to read PDFs 50 years from now. As I noted on Saturday, the Massachusetts Newspaper Publishers Association keeps an online repository of legal ads, and if the MNPA ceased to exist (perish the thought!), presumably someone else could take it over.

Preserving websites is a real challenge, though. Print newspapers, at least, can be microfilmed and viewed in their original format indefinitely. Too much of the web, by contrast, just seems to go away.

As Ethan notes, it’s inevitable that legal ads are going to move to digital-only news sites — that is, if we can keep them on news sites and not just have them move to government platforms. Now’s the time to think these issues through in order to serve the public as effectively as possible.

Mass. law governing legal ads needs to be updated to include digital-only outlets

Legal advertising has been a mainstay of the press since Colonial times. Official announcements of bids for government work, auctions and the like bring in a lot of revenue, and there were papers that were literally founded in order to be paid for publishing public notices.

But the future of legal ads in Massachusetts has come into question. State law requires that they be published in the print edition of a newspaper that circulates in the relevant city, town or county — and Gannett next month will be closing at least 19 local print weeklies after shutting down at least a half-dozen in 2021. Where will you publish legal ads?

I know that this has long been a thorn in the side of The Bedford Citizen, a nonprofit digital news outlet that would like to get its share of legals. Instead, those ads are published in Gannett’s Bedford Minuteman, whose paid circulation is less than 500, according to the Alliance for Audited Media. By contrast, the Citizen’s daily newsletter has more than 2,000 subscribers, and its website recorded some 133,000 users during the first half of 2021.

And now the Minuteman is closing. The assumption is that the legal ads will be run in The Sun of Lowell, a daily with virtually no presence in Bedford.

The current, confusingly worded law allows for the online publication of legal ads, but they must also be published in a print edition. State Rep. Ken Gordon, a Bedford Democrat, responded to my inquiry on Twitter by saying that he’s working with Rep. Alice Hanlon Peisch, D-Wellesley, to change that and allow for legals in digital-only publications.

Gannett also publishes the weekly Wellesley Townsman, which is not among the print weeklies that the chain will be closing. But who knows what the next round of cuts will bring? Moreover, Wellesley is home to the independent, online-only Swellesley Report, which would surely like a share of those legals. No doubt that’s part of what has piqued Rep. Peisch’s interest.

All of this comes at a time when the idea of publishing legal ads in news outlets is under assault. Why should the government subsidize journalism through advertising when it can publish legals for free on its own websites?

Florida is going through this right now. It was only recently that the state passed a law allowing government officials to advertise on news websites instead of in print newspapers if they so chose. But as Gretchen A. Peck recently reported in the trade publication Editor & Publisher, a proposal is being pushed through the state legislature that would allow for free publication on government websites instead.

The legislation has all the appearances of being part of Gov. Ron DeSantis’ war against the press. “This is just yet another of his red meat, hateful, harmful, hurtful pieces of legislation that he has been pushing this legislative session,” Democratic state Sen. Gary Farmer told E&P.

But to get back to the question of why: The Massachusetts Newspaper Publishers Association, which maintains a database of legal ads published throughout the state, offers four reasons for publishing ads in news outlets rather than on government websites:

  • “They must be published in a forum independent of the government.
  • “The published notice must be preserved and secure in a tangible record that is archived.
  • “The notice must be conveniently accessible by all segments of society.
  • “The notice’s publication must be verifiable (by way of an affidavit of publication).”

In other words, the news-outlet requirement is an anti-corruption measure. If government is allowed to publish its own legal notices, who’s to say that some of them won’t be buried for some nefarious purpose? Who’s to say the wording won’t be changed?

The involvement of news organizations in legal ads is essential not just as a revenue stream but for ensuring that the government can’t engage in self-dealing. That said, the law needs to be updated. The print requirement has been an anachronism for years, and it’s only getting worse.

Tech thinker Jody Brannon on the digital future and the dangers of monopoly

Jody Brannon

The new “What Works” podcast is up, featuring Jody Brannon, director of the Center for Journalism & Liberty at the Open Markets Institute. Brannon started her career in print in her native Seattle. Never one to shy from a challenge (she’s an avid skiier and beamed in from the snowy mountains of Idaho), she transitioned to digital relatively early on in the revolution. She has had leadership or consulting roles at washingtonpost.comusatoday.com and msn.com, as well as the tech universe.

She served on the board of the Online News Association for 10 years and holds a Ph.D. in mass communication from the University of Maryland. The Center for Journalism & Liberty is part of the Open Markets Institute, which has a pretty bold mission statement: to shine a light on monopoly power and its dangers to democracy. The center also works to engage in grassroots coalitions, such as Freedom from Facebook and Google and 4Competition.

My Quick Take is on an arcane subject — the future of legal ads. Those notices from city and county government may seem pretty dull, but newspapers have depended on them as a vital source of revenue since the invention of the printing press. Now they’re under attack in Florida, and the threat could spread.

Ellen weighs in on a mass exodus at the venerable Texas Observer magazine, once a progressive voice to be reckoned with and home to the late great columnist Molly Ivins.

You can listen to our conversation here and subscribe through your favorite podcast app.