By Dan Kennedy • The press, politics, technology, culture and other passions

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The resurrection will be (slightly) delayed

The idea that Apple’s iPad would save newspapers and magazines, always dubious, is so far not even getting a decent tryout. Evangelists for the iPad put forth a vision of users switching from free websites to paid apps.

Since a very good Web browser is built in to the iPad, it was never clear why any more than a handful would pay. And, so far, there are few apps. Among the better-known is the New York Times’ “Editor’s Choice,” a free, experimental app that doesn’t include the full content of the paper. (The Globe is reportedly working on an iPad app, but I have no details.)

PressReader offers some 1,500 papers around the world (neither the Times nor the Boston Globe is available, though the Boston Herald is). But it’s based on a PDF-like representation of the actual pages in the paper, which is no way to read online.

Meanwhile, because Apple has been slow in implementing subscriptions, we have absurdities like Time magazine’s paid app, which costs approximately 650 percent more than a print subscription.

If I had an iPad, here’s what I would want: a simple way to subscribe to the papers I read every day at a much-lower-than-print price. Since I wouldn’t pay $30 a month for an always-on 3G connection, I’d want to download the entire paper via WiFi, and then be able to read it whether I was in a hot spot or not.

It’s not as though what I’m looking for is particularly exotic. In fact, two very good alternatives already exist — yet neither one of them will work with the iPad.

First, the Times and the Globe are both available in low-cost “Reader” editions, built on top of the Adobe Air platform. The Reader, based on flipping pages, is seemingly made for the iPad. But because of Apple’s ongoing battle with Adobe, you can’t run Air on an iPad. (The forthcoming Google tablet, running Air, would be a great way to access Reader content.)

Second, many papers are available on the Amazon Kindle. But though Kindle software runs on a variety of devices, including the iPad, Amazon has restricted newspapers and magazines to its proprietary Kindle devices. If you’re running Kindle software on your laptop or smartphone, you can only use it to download and read books.

So far, it seems, the iPad has been very good for Apple, but not so good for newspaper and magazine publishers. That’s not surprising. What is surprising is that there are no good options even for people who are willing to pay.

Photo (cc) by Steve Garfield and republished here under a Creative Commons license. Some rights reserved.

A few more thoughts on Patch.com

My Thursday posting of an e-mail from a Patch.com local editor who considers herself overworked and underappreciated brought an unusually strong reaction from Media Nation readers — many of them, no doubt, people who work for Patch or who are thinking about it. I received nearly 4,400 page views on Thursday, well over double the usual amount of traffic.

I received several e-mails from current and former Patch folks, also insisting on anonymity, and wary about whether they wanted their words posted at all. I am not normally in the habit of publishing anonymous e-mails, and I’d just as soon Media Nation not turn into a forum for anonymous pro- and anti-Patch missives. But I can say that a few folks agreed with the anonymous e-mail and a few disputed it. One even asked that I pressure my source into giving up her identity so that other local editors will not be suspected. (Uh, no.)

What’s beyond dispute is that community journalism is hard work, and has never been particularly lucrative. In Greater Boston, what’s shaping up is a three-way battle involving Patch, GateHouse Media’s Wicked Local sites and the Boston Globe’s Your Town sites. Here’s what I’m hearing from folks who’ve been in touch with me:

  • Though no one is getting rich working for Patch, it offers better pay and benefits than its competitors. But that comes with an unusually heavy load of responsibilities, as outlined by my anonymous e-mailer. Local editors must manage every aspect of the site.
  • Many GateHouse journalists earn less than Patch editors. But though they also put in dauntingly long hours, editors and reporters don’t have as many non-journalistic responsibilities.
  • Correspondents for the Globe’s Your Town sites are freelancers, and receive no benefits at all.

I should note that nearly all Wicked Local content is repurposed from GateHouse’s newspapers, most of them weeklies. The Your Town sites combine online-only stories, an occasional Globe story and aggregation from other news sources (but not from Wicked Local). Patch is online-only.

I should also note that the Your Town/Wicked Local/Patch combination is far from the only game in community journalism. Medium-size dailies such as the Eagle-Tribune papers north of Boston, GateHouse’s own dailies west and south of Boston, and Rupert Murdoch’s (yes, believe it or not) Standard-Times of New Bedford and Cape Cod Times are among our most important sources of local news. Journalists at those papers tend to be more experienced and better paid, too.

There are two pieces of good news in all of this: there’s a lot of competition for local news in Greater Boston, and competition is good for readers; and, a year after the news business seemed to be collapsing, news outlets are hiring young reporters at a healthy clip in order to staff new hyperlocal sites.

Hard times working the Patch

Boston Globe reporter Johnny Diaz today writes about Patch.com, the AOL-owned network of hyperlocal news sites that is (excuse me) sprouting up around the country.

As I noted earlier, Diaz writes that Patch is up against considerable competition in Greater Boston, principally from GateHouse Media’s Wicked Local websites and the Boston Globe’s Your Town sites — both of which, unlike Patch, are tied to established newspapers.

There are already 13 Patch sites in Massachusetts, with more to come.

After I posted my earlier Patch item, I heard from a Patch local editor (LE, in Patch-speak) who described working conditions that sound pretty challenging. Granted, community journalists in general work very hard for not much money. But the LE who wrote to me suggested that Patch takes it to another level.

The LE who contacted me asked that her name not be used, but gave me permission to publish her e-mail. I have verified that she is who she says she is. I don’t consider this to be the last word, and I would welcome a response from Patch. The e-mail:

The working conditions for local editors at Patch sites raise the question of whether this model is sustainable or about whether this is the reality for journalists working in this new media age.

Basically, the job is 24/7 with so far little support in getting any kind of time off — nights, weekends, vacation days guaranteed under our AOL contract. (Some regional editors do try to help; others don’t.) This time-off issue has become a major concern among local editors. You might hear about the 70-hour work weeks. Yes, 70 hours and more. It’s a start-up and all that, and I knew it would be hard work going in. But what is becoming distressing is this sense that I can’t get a break. I’ve worked in journalism for more than 20 years as a newspaper reporter, online editor, magazine editor, and I’ve never worked so much in my life.

Patch has a policy that it the local editor’s responsibility to find our nights/weekend/vacation replacements. And we must pay that person out of our freelance budgets. I’m just three months into this job, and I’ve heard from LEs around the country that this task of finding your replacement can be daunting, because it is hard to find qualified journalists who have that sort of time to do a vacation fill-in — who who will do it for what Patch pays its freelancers. I’ve been hearing that LEs who have been around longer, up to a year, are starting to question whether the job is worth it.

And, it’s not just being a reporter, but it’s also being a city editor/assignment editor/managing editor/copy editor, and it’s handling freelance payments (and freelance payment troubleshooting), doing videos, monitoring calender and event listings, doing some of our own marketing, and even HR. It seems the business model of this organization is to add tasks, traditionally handled by others in other organizations, to the plate of the local editors. More recently, I’ve been wondering if it would be possible, time-wise, to do the kind of enterprise journalism I would like.

Maybe I should be grateful I have a job and stop griping.

Follow-up: “A few more thoughts on Patch.com.”

Sciacca to succeed Convey as Herald editor

Boston Herald media reporter Jessica Heslam has the story: managing editor Joe Sciacca will succeed departing editor-in-chief Kevin Convey, thus ending any speculation that publisher Pat Purcell might make an outside pick. Sciacca speaks:

I can’t think of a more exciting time for the Herald as we launch new initiatives for print and online. We will continue to deliver the ambitious reporting and unique perspective that Herald readers have come to rely on.

Congratulations to Joe, a longtime colleague on “Beat the Press.” And since I can’t leave this without at least a little bit of dangling speculation, will Sciacca have time to keep his television gig now that he’s at the top of the Herald’s masthead?

A first-rate overview of journalism’s fate

The week’s best listen is NPR’s “On the Media,” which weighs in with a special program on the future of the newspaper business. At least that’s what they call it, but the show is really broader than that, hitting all the right themes on the fate of professional journalism.

Among the topics: whether the government should play a role in saving the news business; whether newspapers should charge for online content (a tired topic brought to life by a smart interview with one of my über-bosses, Guardian editor Alan Rusbridger); a conversation with James Fallows of the Atlantic about his recent article on Google’s news initiatives; and whether a renewed focus on local news will help bolster newspapers’ bottom lines.

Grab the MP3 and listen. It’s as good an overview as I’ve come across in recent months.

Patching in to AOL’s Patch (II)

Old friend Mark Leccese, blogging at Boston.com, offers further thoughts on the competition among Patch, GateHouse Media’s Wicked Local sites and Boston.com’s Your Town initiative.

Let me repeat: The most interesting local online journalism is taking place at the grassroots. And no one in Greater Boston does a better job of aggregating it than Adam Gaffin of Universal Hub. If you didn’t know that already, well, now you do.

(Disclosure: Media Nation is part of Gaffin’s Boston Blogs advertising network.)

Earlier item.

Patching in to AOL’s Patch

AOL’s local-news initiative, Patch, has been ramping up in Massachusetts in recent months. The effort deserves a full post, so consider this a placeholder. Universal Hub has been all over Patch, chronicling the departure of several GateHouse Media employees who’ve signed on as Patch editors.

My tendency is not to get too excited when a national corporation with no roots in journalism decides to take on hyperlocal news. There have simply been too many instances of the suits deciding that journalism isn’t as lucrative as they had hoped and then pulling the plug a year or two down the line.

Based on Arlington Patch, the sites seem attractive and easy to navigate, with a strong emphasis on community participation. But I don’t know that I see anything that would make me choose it over GateHouse’s Wicked Local Arlington site, or Boston.com’s Your Town page for Arlington.

Besides, I think online local news works best when it grows from the ground up. Local blogs vary wildly in quality. But I’d rather check in on Bob Sprague’s Your Arlington blog than to spend my time with the progeny of Steve Case.

That said, it’s early. Maybe Patch will represent some sort of breakthrough. We’ll see.

Time enters the reality-distortion zone

Back in February, we paid $20 for an 18-month subscription to the print edition of Time magazine. All right, it was a “professional” rate, available to us because I’m a journalism professor. But no one pays the full $4.95-per-issue cover price. If you sign up for a subscription online, for instance, you’ll be charged just $19.95 for six months.

So count Time Warner executives among those who have been sucked into Steve Jobs’ famed “reality-distortion zone.” Because they are groping their way toward a paid-content strategy for Time that makes little or no sense. As explained by the Nieman Journalism Lab here and here, it includes these elements:

  • The magazine is now available as an iPad app costing a flat $4.99 per issue — no discounts, thank you very much. The same folks who understand fully that you won’t pay some $250 a year for the print edition think you’ll gladly fork over the money so that you’ll have something to read on your new toy.
  • The full content of the print edition has been pulled from Time.com, the magazine’s excellent website. There is still a lot of Web-only content available, much of it more, uh, timely and relevant than what appears in print. But when you try to access most articles from the print product, you get a summary and a plea to buy the magazine or the app.
  • The paid app is available only for the iPad, even though it would not be difficult to rewrite it for computers and other devices. (There is a Kindle app for Time that costs a far more reasonable $2.99 per month. Then again, what would Time be without great photography?)
  • The Web-only content is not included in the iPad app, which means that Time’s best customers will have to fire up Safari to see what they’re missing. And, of course, if there’s any Flash content on Time.com, they won’t be able to see it unless they switch to their computer. (There is some extra content included in the app.)

The folks at Time started with the right idea. Within the past year or so some pretty smart people have concluded that print and the Web should be used for different things, with the Web being used for breaking news, community and participation. Just as an experiment, it would be interesting to see whether Time could build a successful website without relying on content from the print edition.

But app fever is clouding Time’s judgment. The print edition arrives at Media Nation without fail every Saturday, and we didn’t even have to drop $500 on an iPad to get it. Slick as the app may be, it’s not as slick as glossy paper.

At the moment, Time is not offering a subscription to its app — it’s sold strictly on an issue-by-issue basis. When subscriptions do become available, Time ought to drop the price so that it’s the same as the print edition. Only then will we be able to see if there’s any demand.

Waltham daily will be cut to twice weekly

The Daily News Tribune of Waltham will cut back from five days a week to two just before Labor Day and publish under a more locally focused name: the Waltham News Tribune. The move was announced earlier today on the paper’s website.

Starting Aug. 31, the paper will come out on Tuesdays and Fridays, although publisher Greg Reibman was quoted as saying the goal is to prove daily coverage online and through a new mobile app.

“We will be all Waltham, all the time,” Reibman said, explaining that the paper will no longer cover Newton.

The News Tribune is published by Fairport, N.Y.-based GateHouse Media, which owns about 100 papers in Eastern Massachusetts, most of them weeklies. In an internal e-mail obtained by Media Nation, Rick Daniels, president and CEO of GateHouse’s New England group, compared the move to a similar one made last October, when the Daily Transcript of Dedham was cut back from five days a week to one and renamed the Dedham Transcript.

“We’re confident this approach, coupled with our website, will make the Waltham News Tribune more valuable and useful to Waltham residents and our advertisers,” Daniels said.

GateHouse, a national chain, is under considerable financial strain, as are virtually all newspaper companies (although things may be looking up a bit). The twice-weekly move probably isn’t one that company officials wanted to make. But from a business point of view, it makes sense to cut production costs and shift advertising into just two editions rather than five if it can be done without alienating readers.

If the company follows through on its online and mobile promises, then this will look smart.

The full text of Daniels’ e-mail follows:

As you all know, we are continuously evaluating our publishing strategies in each of our communities to make sure we are the most efficient and effective local news source in the market.

Last October, for example, we changed The Daily News Transcript from a five-day daily newspaper to a weekly newspaper, Dedham Transcript, while putting a new focus on a redesigned Norwood Transcript as well. That decision turned out to be a big win, especially in Dedham where, with special thanks to the efforts of editor Andrea Salisbury and our circulation eam, we’ve steadily grown our subscription base as well as single copy sales since the launch.

Later this summer, we will be making a similar move in Waltham, only with one significant variation. On Friday, Aug. 27 we will deliver the last issue of The Daily News Tribune and, instead, focus on producing a high-quality twice-weekly paper, to be called the Waltham News Tribune.

The newly designed Waltham News Tribune will arrive at doorsteps and on newsstands every Tuesday and Friday. In contrast to the Daily News Tribune, which currently includes coverage of Newton and Watertown, along with non-local content such as Associated Press stories, comics and other syndicated features, the new twice-weekly paper will focus exclusively on Waltham.

We’re confident this approach, coupled with our website, will make the Waltham News Tribune more valuable and useful to Waltham residents and our advertisers. We chose Tuesday and Friday as our two publishing days based on the news and advertising needs of our readers and customers. We anticipate the Tuesday edition will include city council coverage, weekend sports and breaking news, while the Friday edition is likely to include additional areas of coverage such as upcoming weekend entertainment and features. In addition, the Tuesday edition will carry our “WickedLocalJobs” section and the Friday edition will carry our “WickedLocalWheels” section.

By working closely with the production and circulation groups, we’ve been able to develop a plan that will allow us to handle pre-printed inserts in both the Tuesday and Friday editions while getting the newspaper to newsstands by lunch time each day. This will help in driving single copy sales. Please know that we are not trimming our editorial or sports staff as part of this change. Andy Merritt, the Tribune’s current night editor, will be the new paper’s editor. Scott Souza will remain the sports editor and will also continue in his role as GateHouse’s beat reporter covering the Boston Celtics. Editorial oversight for Waltham will be transferred to the Metro Unit, with Greg Reibman as publisher, and Kat Powers as managing editor.

In the next few weeks we will contact all Daily News Tribune newsdealers of this change and will inform subscribers that their account balance will be transferred in full to a new twice-weekly subscription. Our call center will be fully prepared to help resolve all concerns to our customer’s satisfaction. If you receive any home delivery questions before that, please refer them our customer service department at 1-888-MYPAPER. Local news continues to be the mission of GateHouse Media New England, and we’ll continue to evaluate and improve all facets of our business to strengthen our position as the premier provider of local news and information, both in print and online in Eastern Massachusetts.

At one point in time, some might have wondered whether our local mission might have been too limited to enable us to be highly relevant to our readers, advertisers and the communities we serve as well as be consequential and successful as a business enterprise. In the last several months, several competitors have emerged that are entirely focused on the hyper-local news, information and advertising markets – not because these markets are somehow “small” or “insignificant”, but because they are hugely consequential in being able to support a viable publishing company – whether print, the digital media or (as we do) both. These competitors actually affirm that we ARE in the best part of the media world. They also have to realize that this company has been at this business for a long time, and enjoys a market position that will be extraordinarily difficult to crack.

Here are four compelling numbers that help to tell the GateHouse New England story, circa 2010: 1.7 million, 3 million, well over $100 million and 400. These numbers represent, respectively: The size of our Massachusetts print audience, the number of unique visitors per month to our websites, the size of our revenue base and the number of full-time professional journalists we employ. The levels of attainment these numbers signify places us at or near the top of the rankings of Massachusetts media companies. The economy has been a huge challenge for all businesses, and most especially media businesses, but we not only “survived” the Great Recession, but have seen our advertising revenues actually start to GROW again (albeit slowly with the continued economic cloudiness) in five out of the first six months of 2010. Thank you all very much for what you have done and continue to do to allow us to do what all companies MUST do in order to be successful: serve an identifiable and attractive niche with quality products and services, grow our revenues and customer base, become ever more efficient and generate sufficient cash flow. We know that staying on top of a fast-evolving industry is incredibly challenging and requires business model changes that can be a bit jarring. We have not averred from these changes, and this latest one with the Waltham News Tribune is one more example that will allow us to be both more focused on providing hyper-local news to the Waltham community AND be more efficient as well.

Photo via Wikimedia Commons.

In Vermont, a journalistic conflict too far

Now here’s a bad idea. The Commons, a monthly, non-profit newspaper that covers the Brattleboro, Vt., area, recently applied for — and received — a $25,000 loan from the town government in order to relaunch as a weekly and refurbish its website.

As Bill Densmore observes at the New England News Forum, Brattleboro is something of a hotbed for citizen journalism, as it is the home of the pioneering DIY news site iBrattleboro. The town is also covered by the Brattleboro Reformer, owned by Dean Singleton’s financially ailing MediaNews Group.

According to this story by Susan Keese of Vermont Public Radio, Jeff Potter, The Commons’ executive editor, says his paper is an example of a news organization that is “more of a public utility and less of a commercial enterprise.” Select Board chairman Dick DeGray sees no problem with the town’s funding a newspaper, saying:

We viewed it as a small business loan. It didn’t have any bearing that it was a newspaper. Since I’ve been on the board we’ve given money to a local brewery we’ve given money to a bagel start up. So as long as they meet the criteria, which they did.

DeGray adds that the loan does not come with any strings attached with respect to how The Commons covers Brattleboro.

Well, then. First, let’s acknowledge that this isn’t a simple question. In an e-mail exchange yesterday, Densmore reminded me that many for-profit community newspapers are heavily dependent on legal ads placed by the local government. And as we struggle toward new models for sustaining journalism, conflicts will inevitably arise.

For instance, the New Haven Independent, a non-profit news site that I follow closely, has come under criticism for allegedly favoring a Latino parents group that receives funding from the same foundation that also pays the Independent to cover education reform.

Last year, you may recall, the Bay State Banner, a for-profit paper that covers Boston’s African-American community, staved off a crisis with the help of a $200,000 loan arranged by Mayor Tom Menino. As Adam Reilly reported in the Boston Phoenix, the Banner quickly morphed from a harsh Menino critic into Sergeant Schultz.

Journalism is rife with conflicts, starting with the daily conflict of not wanting to offend advertisers. And I’m sure the folks in Brattleboro are earnest and well-intentioned — we are talking about Vermont, after all. But it still seems to me that rule number one is you can’t take money directly from the very government you are supposed to be keeping an eye on.

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