Tag: MSNBC

CNN can’t decide whom it’s competing with

Campbell Brown

I can’t say I’ve ever watched Campbell Brown’s program on CNN. In fact, I almost never have the TV on at 8 p.m. So this has nothing to do with what she is offering viewers.

Instead, I want to ask a question about her announcement that she is leaving because she concluded her non-partisan program couldn’t compete for ratings with the opinion-driven talk shows hosted by Bill O’Reilly on the Fox News Channel and Keith Olbermann on MSNBC.

Simply put: Why?

CNN executives keep telling us that they alone are offering news, while Fox and MSNBC are just talk stations. They also keep telling us that CNN is very profitable. Given those two pieces of information, why should they see Fox and MSNBC as their principal competitors any more than they worry about TLC or the Food Network?

There’s a real disconnect here, and CNN honchos had better figure it out as they go about retooling their ratings-challenged prime-time line-up.

Maybe CNN’s ratings aren’t the real issue

Following a report earlier this week that CNN’s prime-time ratings were continuing to crater, there’s been quite a bit of talk about how to get the original cable news net back in the game against the Fox News Channel and MSNBC. My “Beat the Press” colleague Kara Miller has some thoughts, and, as previously noted, Michael Calderone of Politico interviewed a bunch of media observers, including me.

But here’s a counterintuitive idea. Maybe we’re all making a category error. As former CNN host (and Media Nation favorite) Aaron Brown tells Calderone, CNN remains a “highly profitable business.” CNN posits itself as a news alternative to the partisan, opinion-driven talk-show line-ups offered by Fox and MSNBC. In that sense, maybe the three cable news nets aren’t really competitors at all.

The problem, of course, is that CNN’s prime-time line-up also consists mainly of talk shows, though not very good ones. The other night I briefly tuned in the best of the bunch, “Anderson Cooper 360,” and saw Dr. Phil talking about the Phoebe Prince tragedy. I nearly injured myself in my haste to change the channel. (By the way: I like Cooper, but think he’s being misused.)

What I’d like to see is a smart, analytical approach that makes sense out of all the news tidbits we accumulate throughout the day, unafraid to call out lies and misrepresentations but nonpartisan in its overall approach. Something, frankly, like Brown’s old program, “NewsNight,” canceled to make way for “AC360.”

And, yes, it’s time for Larry King to get his gold watch. No Larry-bashing from me: the man has a lot to do with the success CNN has enjoyed over the years. But all things must eventually come to an end.

Given that CNN continues to make money, maybe everyone would get off the network’s back about its poor ratings if it were offering not just an alternative to Fox and MSNBC, but one that is compelling and smart.

Photo via Wikimedia Commons.

More on Olbermann, Greenwald and Stelter

Glenn Greenwald has posted a statement from MSNBC’s Keith Olbermann as well as his own withering response regarding the cease-fire between MSNBC and Fox News. Here’s what Olbermann told Greenwald:

I honor Mr. Greenwald’s insight into the coverage of GE/NewsCorp talks, and have found nothing materially factually inaccurate about it. Fox and NewsCorp have continued a strategy of threat and blackmail by Rupert Murdoch, Roger Ailes, and Bill O’Reilly since at least 2004. But no matter what might have been reported by others besides Mr. Greenwald, and no matter what might have been thought around this industry, there’s no “deal.” I would never consent, and, fortunately, MSNBC and NBC News would never ask me to.

Greenwald then writes:

I certainly believe that Olbermann is telling the truth when he says he was never a party to any deal and that nobody at GE or MSNBC asked him to consent. That’s because GE executives didn’t care in the least if Olbermann consented and didn’t need his consent. They weren’t requesting that Olbermann agree to anything, and nobody — including the NYT’s [Brian] Stelter — ever claimed that Olbermann had agreed to any deal. What actually happened is exactly what I wrote: GE executives issued an order that Olbermann must refrain from criticizing O’Reilly, and Olbermann complied with that edict. That is why he stopped mentioning O’Reilly as of June 1.

Once the NYT exposed this deal between GE and News Corp., MSNBC executives allowed Olbermann to attack O’Reilly last night because neither Olbermann nor MSNBC could afford to have it appear that their top journalist was being muzzled by GE.

Greenwald has some useful links, too, so please read the whole thing. And yes, Olbermann owes Stelter an on-air apology.

A cheap shot from Keith Olbermann

Keith Olbermann issued his declaration of independence last night. But in doing so, he smeared New York Times reporter Brian Stelter (photo), whose account of a peace settlement between Olbermann’s employer, MSNBC, and his nemesis Bill O’Reilly’s employer, Fox News, had created the need for Olbermann to renew his feud with O’Reilly in the first place.

Stelter reported last Friday that executives at both networks had moved to stop the on-air sniping between the two hosts. “Bill-O the Clown,” Olbermann’s pet nickname for O’Reilly, was frequently featured in his “Worst Persons in the World” segment. O’Reilly, for his part, had started taking aim at the corporate agenda of MSNBC’s owner, General Electric.

Although Stelter, not surprisingly, was forced to rely quite a bit on unnamed sources, he had an on-the-record comment from GE spokesman Gary Sheffer, who confirmed that a deal had been cut: “We all recognize that a certain level of civility needed to be introduced into the public discussion. We’re happy that has happened.”

Stelter also included a quote from Olbermann: “I am party to no deal.”

Seems pretty well nailed-down. Yet Olbermann, on last night’s “Countdown,” designated Stelter as his number-three villain in the “Worst Persons” segment, with O’Reilly coming in at number two. Among other things, Olbermann said:

Problem, Mr. Stelter asks me at least twice last week if there was such a deal, and I told him, on and off the record, there was not. And told him I rather obviously would have to be a party to such a deal. And I told him that not only wasn’t I, but I had not even been asked to be by my bosses. And he printed it anyway.

This is intellectually dishonest, as it implies that Stelter deliberately did not use Olbermann’s quote because it didn’t fit with what he wanted to write. In fact, Stelter did use it, and he placed it in context. It’s very clear from Stelter’s story that the deal had been cut by higher-ups, and that Olbermann might or might not go along.

Fox News owner Rupert Murdoch came in at number one for trying to muzzle O’Reilly. Hmmm … doesn’t that confirm that Stelter got it right?

Glenn Greenwald, who’s been blogging away at Salon ever since the Stelter story came out, criticized his ideological soulmate Olbermann last night, writing on Twitter, “Really surprised by the Olbermann denial – there’s lots and lots of evidence that the NYT’s description about what GE did is 100% accurate.”

Stelter himself took it in good humor after seeing his photo plastered on the “Worst Persons” segment. “Tonight: a reminder to take a new head shot,” he wrote on Twitter.

All in all, not a good moment for Olbermann. He may have reclaimed his independence. But he did so at the expense of sliming a journalist who’d broken an important, unflattering story about collusion by media moguls. At the very least, Olbermann ought to award himself the bronze.

Photo from Stelter’s Twitter feed.

What’s wrong with CNN

CNN has fallen to third place in prime time. It’s an easy way out to argue that it’s because CNN is doing news while Fox and MSNBC are doing talk. But it seems to me that CNN has three problems of its own making:

  • It’s given up on the 8 p.m. slot, where Campbell Brown is caught between Bill O’Reilly and Keith Olbermann. Has anyone ever watched Brown’s show? She certainly isn’t compelling enough as part of “The Best Political Team on Television” (or at least the largest) to make me want to check her out.
  • Larry King at 9 p.m. — you can’t live with him, you can’t live without him. CNN’s fortunes have been tied up with King for so many years that no one dares to mess with his show. But it’s not what it used to be. I’d move it to 8 and try to come up with something else at 9. An intelligent political talk show, perhaps? If that’s not too oxymoronic?
  • At 10 p.m., CNN ought to clean up. Its best anchor, Anderson Cooper, is up against Greta Van Susteren and the Olbermann rerun. Trouble is, Cooper’s newscast lacks a distinct identity. And because it’s two hours long, he spends way too much time flogging stuff that will be coming up after 11, when people are either in bed or watching Jon Stewart. I’d cut it to an hour and make it a consistent, signature newscast. Then again, that’s what Aaron Brown was doing in that time slot, and I would have kept him and deployed Cooper elsewhere.

Problem solved. Next?

MSNBC’s news-opinion dilemma

It looks like the political cross-dressing act at MSNBC has reached its limit. According to Brian Stelter of the New York Times, talk-show hosts Keith Olbermann and Chris Matthews will not anchor the cable network’s coverage of the upcoming debates or on election night, which should tone down the battle between NBC’s journalists and MSNBC’s opinionators.

I have quibbles about this, but overall I think it was the right move. Barack Obama has no bigger advocates in the mainstream media than Olbermann and Matthews, and it has looked strange all year to have serious journalists like Tom Brokaw, Brian Williams, Andrea Mitchell and, before his death, Tim Russert seeming to answer to them. Recently, it all boiled over on the air.

Olbermann and Matthews reportedly will continue to appear as analysts, while David Gregory will serve as the anchor. That’s all fine. My larger concern is that in addition to being moved out of the anchor slots, they will also be expected to tone down their opinions, lest they run afoul of the Republicans’ current war against the media. Olbermann was exactly right in his revulsion at Republican efforts to stamp their brand on the terrorist attacks of 9/11, even if it was unseemly for him to do it from the anchor desk.

The problem, of course, is that there are no such scruples about the dividing line between news and opinion at Fox News. Stelter, for instance, does not question the fiction that Bill O’Reilly is not allowed to anchor Fox’s convention coverage, a piece of information that would be a surprise to anyone tuning in between 8 and 9 p.m. the last two weeks. Fox’s signature news personality, Brit Hume, is a good journalist, but he also leans noticeably to the right.

MSNBC this year is experiencing the first semi-success of its benighted existence by loading up on liberal political talk shows. Today Rachel Maddow debuts at 9 p.m., extending that trend. I don’t know how long it can last, since the network is still firmly ensconced in last place. But as long as network executives can find a way to keep the journalists and the talkers from ripping each other’s throats out, MSNBC has become a refreshing alternative to Fox News.

I just hope it’s Williams and Brokaw who are driving the anchor-desk shift — and not Rick Davis and Steve Schmidt.

Bitterness and hate at MSNBC

Jon Stewart’s got some great clips (move it ahead to around 11:30) of the meltdown at MSNBC. It turns out that Rachel Maddow’s upbraiding of Pat Buchanan has been the least of it.

One other thing I saw late last night, following Joe Biden’s speech: Keith Olbermann asked Brian Williams a question about whether McCain might use his vice-presidential announcement to take away from Obama’s moment. Except that he asked his question following an elaborate set-up in which he said something to the effect that he didn’t want to put Williams in the awkward position of seeming partisan. Williams semi-acknowledged that some sort of conversation had taken place.

It seemed clear to me that Williams must have been complaining that he and other NBC journalists feels as though they’re getting sucked into the liberal talk-show atmosphere that has led to MSNBC’s rise in the ratings.

It also seems clear that Tim Russert was the only personality strong enough to keep all this backbiting from spilling over. Another reason to lament his passing.

By the way, it’s mainly MSNBC, but not only MSNBC. The other night on Fox News, Brit Hume took the crossover from Sean Hannity and said — I’m sure I’ve got this almost word for word — I’ve always wanted to be on “Hannity & Colmes,” if only for a moment. The contempt on Hume’s face was palpable.

Maddow targets Buchanan’s homophobia

[youtube http://www.youtube.com/watch?v=sLHzW7MlEQw&hl=en&fs=1]
If you didn’t catch this on MSNBC last night, you should watch. Rachel Maddow goes off on that old homophobe Pat Buchanan for his 1992 “culture war” speech — the one that the late, great Molly Ivins said “sounded better in the original German.”

Scroll ahead to 3:30 if you’re in a hurry. Here’s Maddow:

I hadn’t planned on talking about this, but I was thinking about 1992, when I was 19 years old. And Pat, that was the year of your famous culture-war speech at the Houston convention.

And when Bill Clinton got elected that year, I remember, as not a very political person, feeling a visceral sense that, you know, I like the idea of the Clinton family being around for the next four years. I like the idea of them being on TV all the time, in the news all the time, them just being around. Because they seem likable, and, more importantly, I think that they don’t hate me.

I think if they knew me, they wouldn’t hate me, and they don’t want an America that doesn’t want me in it. I believe that they would respect me. And after the 1992 convention that year, I didn’t feel that way about the incumbent president or his party.

Buchanan chose to ignore the genuine hurt and emotion behind Maddow’s words, and Maddow wisely didn’t push it any farther. But good for Maddow for calling Buchanan out on his hateful words aimed at gay men and lesbians — words he’s never disavowed, and that he no doubt believes to this day.

Chris Matthews chills out

In my latest for the Guardian, I describe my evening with in front of the TV set with Chris Matthews, the MSNBC blowhard who jumped the shark with his over-the-top anti-Hillary Clinton tirades following Iowa and New Hampshire. The new Matthews seems slightly diminished, but his political knowledge and enthusiasm are unflagging.