Category: Media

New directions for “The NewsHour”

Every so often I punch up “The NewsHour with Jim Lehrer” from the Comcast On Demand menu. Fifteen minutes later, in a catatonic stupor, I fumble for the remote and choose something else. There is absolutely no need for a serious newscast to be that boring. NPR has hit on a formula that’s intelligent but also keeps things moving. So, presumably, can PBS.

So I was encouraged to read Elizabeth Jensen’s story in today’s New York Times about efforts to remake the newscast — efforts being supported, and even led, by Lehrer, the septuagenarian anchor. Among other things, the renewed program (to be renamed “The PBS NewsHour”), which debuts Dec. 7, will feature tighter integration with its online incarnation and weekly contributions from Boston-based GlobalPost.

Sounds promising.

More on Murdoch and Microsoft

In my latest for the Guardian, I take a closer look at Rupert Murdoch’s dalliance with Microsoft, whose search engine, Bing, is emerging as the main competitor to Google.

The Murdoch-Microsoft story, which I first wrote about last week, got a huge boost yesterday in the Financial Times. Today the New York Times follows up.

NU football and sports journalism

football_20091123Football has never been a big deal at Northeastern. Still, it’s a surprise to see the program canceled just a couple of years after it survived a major review. (Huntington News coverage; Boston Globe story and Dan Shaughnessy column; Boston Herald story.)

From my parochial perspective, I feel bad that aspiring sportswriters in our School of Journalism will no longer have a football team to cover. Yes, there will still be plenty of sports news. But football is a big part of what our student newspaper, the Huntington News, does every fall.

I’m not just an employee of Northeastern; I’m also an alumnus. During the 1970s, when I was a student, I probably went to three or four football games, either as a member of the band or to tag along with the future Mrs. Media Nation, a photographer for the News.

As Northeastern has become more of a residential university, sports in general have become more important on campus. Football, though, could never compete — certainly not with the hockey program.

Ironically, I went to graduate school at Boston University, which canceled its own football program more than a decade ago. (Honest — it’s not my fault.)

I guess the lesson is that football is so expensive that if you can’t do it big, like Boston College, you shouldn’t do it at all.

Right complaint, wrong picture

palin_doll_20091119A number of critics, including Sarah Palin herself, are going after Newsweek for running a cover shot of her in a sexy running outfit. Palin calls it “sexist.”

I can’t get too worked up about it. Palin, after all, posed for the shot, which was originally intended for Runner’s World. (At Beat the Press, Ralph Ranalli writes that Newsweek may have violated Runner’s World’s exclusivity deal with the freelance photographer.)

But Palin and other critics have a legitimate complaint about Newsweek’s inside photos. I haven’t picked up a Newsweek in many months, but Media Matters has the pictures — a back-to image of Palin’s shapely legs, something she most definitely did not pose for; and a photo of what Media Matters accurately describes as a “Sarah Palin-as-a-slutty-schoolgirl doll.” The latter was used to illustrate a piece by Christopher Hitchens, who is almost as overexposed as Palin herself.

The treatment is further evidence of Newsweek’s plunge into irrelevance. The New York Times this week described the magazine as repositioning itself for a smaller, more intelligent news audience.

But with garbage like this, and with recent cover headlines like “Is Your Baby Racist?”, the only thing editor Jon Meacham seems to be repositioning his magazine for is rack space next to People and Us.

Rupe to Google: Bing this, mate

Murdoch_on_BingTwo things are clear about Rupert Murdoch’s pronouncements that he will build a pay wall around his sites, and that he’ll make them invisible to Google’s search engine.

First, he’ll fail utterly if that’s all there is. (How much would you pay for NYPost.com? Yeah, I thought so.) Second, given his track record as a media visionary, we should be cautious not to assume that’s all there is. As I told Chris Lefkow of Agence France Presse a few days ago, Rupe has a history of being two or three steps ahead of everyone else.

Now, it’s unclear what Murdoch may have in mind, and it’s likely that’s because he doesn’t know yet, either. But a media-savvy Media Nation reader has been feeding me stories suggesting that newspaper publishers — including Murdoch — may be inching toward an embrace with Microsoft, whose well-regarded search engine, Bing, has quickly established itself as the number-two competitor to Google.

Imagine some of the ways that this might work. Let’s start with the fact that all any Web publisher has to do is insert some code into its site in order to stop Google News from including it in its search results. No one dares do that, because Google drives lots of traffic to those sites. But publishers have long chafed at Google’s refusal to share any of its ad revenue with them.

But if you had to use Bing rather than Google in order to find content from a number of Big Media players, then you’d have to broaden your searches to two engines. Murdoch and his fellow media moguls might keep their sites open (smart) in return for Microsoft sharing the revenue it earns from selling ads tied to news content.

Or Microsoft might devise a more fine-tuned digital-rights-management system so that content-providers could offer a variety of open, closed and semi-open options (not so smart). There might even be a way for Google to include such content in its own searches as long as it didn’t upset Bing’s infrastructure.

At TechCrunch, Mike Butcher describes meetings that Microsoft is already having with European publishers. According to Butcher, Microsoft is prepared to invest nearly $170,000 in research and development. (I realize this sounds a bit like Lorne Michaels’ offering the Beatles $3,000 to reunite on “Saturday Night Live.”)

Jason Calacanis imagines Microsoft making a pitch that goes something like this:

Want to search the New York Times, Wall Street Journal, USA Today and 3,894 other newspapers and magazine?

Well, then don’t go to Google because they don’t have them!

Go to Bing, home of quality content you can trust!

At Slate, Jack Shafer has more, with links from others hypothesizing what may be happening.

What’s clear is that Murdoch is going to try something dramatic, and that he’ll most likely have some major players on his side. What he’s saying right now may bear little resemblance to the strategy that ultimately emerges.

More: Poynter’s Rick Edmonds is thinking similar thoughts.

Earlier: Rupe prepares to take the plunge.

Ghostbusting the Globe’s op-ed page

ghostbusters picI like it when politicians have direct, unfiltered access to the public. The media have plenty of opportunities to posit themselves between candidates and voters. If a pol lies, twists or omits relevant facts and there’s no one from the Fourth Estate to call him or her on it, well, so be it. There will always be another opportunity.

That said, I don’t think the Boston Globe did enough to make sure that the four Democratic candidates for U.S. senator actually wrote their own op-eds in Sunday’s paper. If words are appearing under the bylines of (in fair-and-balanced alphabetical order) Mike Capuano, Martha Coakley, Alan Khazei and Steve Pagliuca, I’d like some assurance that they were written by the candidates, not those of some paid spinner.

But when I asked editorial-page editor Peter Canellos what precautions the Globe had taken, he replied by e-mail that he had checked with op-ed editor Marjorie Pritchard and, essentially, none had been taken. “I spoke to Marjorie, and the answer is that we simply requested that they write pieces for the op-ed page,” Canellos told me. “There were no further restrictions imposed on them.”

Granted, short of some sort of forensic investigation, it would be impossible for a newspaper to make sure candidate op-eds were actually written by the candidates. But I think the candidates should have been asked directly to write their own statements, with no assistance from staffers other than editing. That way, they’d have been put on notice that if they didn’t, then they were cheating.

I realize that I’m holding a candidate’s written words to a higher standard than I am spoken words. But the role of speechwriters is well-established, and the very fact that a candidate has to speak the words changes the equation. A ghostwritten op-ed, in contrast, might never even be seen by the candidate — we simply have no way of knowing.

Besides, when a newspaper such as the Globe solicits op-eds, it is taking responsibility for what it publishes in a way that’s entirely different from running a story about a candidate’s speech.

It’s time to banish the ghosts from the op-ed page. Who you gonna call?

An additional thought: Several of the commenters make the point that ghostwritten op-eds are a long-established practice throughout the newspaper business. So let me clarify. Yes, I know that. Not reading obviously ghostwritten op-eds is an equally established practice. It’s time for a change, don’t you think?

Media Nation heads for the Merrimack Valley

What's Next for News?

View more presentations from Dan Kennedy.

I’ll be speaking later today at a conference of the Northeast Massachusetts Regional Library System, which Mrs. Media Nation reliably informs me is pronounced NIM-rils. The event is being held at Nevins Memorial Library in Methuen.

My topic will be a familiar one — reinventing journalism in the post-newspaper age — but I hope to add a few wrinkles to it based on some recent developments at the Boston Globe, and on the time I’ve been spending with the folks from the New Haven Independent.

I’ve posted the slideshow I’ll be using. For some reason, a few odd breaks crept in when it was converted from PowerPoint to SlideShare. But you’ll get the idea.

Tomorrow I head back to the Merrimack Valley for a panel discussion on how blogging on newspaper Web sites has affected the news cycle — and how that can create challenges in breaking-news situations.

The panel, part of a conference being held by the New England Society of Newspaper Editors (NEZ-nee? I’ll have to get back to you on that), will be held at the Eagle-Tribune in North Andover.

More on the cost of GlobeReader

What is the Boston Globe now charging if you want to get home delivery of the Sunday paper plus GlobeReader? When I called the subscription department yesterday, I got an answer that was so confusing I chose not to report it. But now it looks like rozzie02131 has figured it out.

The answer: $5 a week after an introductory offer. That’s an increase of nearly 43 percent over the old price of $3.50. But the new GlobeReader is a lot better. And it still works out to half the cost of seven-day home delivery.

Interestingly, the Globe appears to have turned its pricing model upside-down. Previously, you got GlobeReader for free if you were a Sunday subscriber. Now — given that GlobeReader by itself costs $5 a week — you get the Sunday paper for free if you sign up for GlobeReader.

New GlobeReader adds puzzle and is puzzling

The Boston Globe is taking its GlobeReader product in a different direction, and I’m not sure it makes a lot of sense.

First, the good news: it’s gotten better. GlobeReader now includes a feature that lets you copy or e-mail a link, just like the parent company’s Times Reader. It’s also added the crossword puzzle, comics, a weather map and TV listings.

Now for the not-so-good. Previously GlobeReader was free to all print subscribers, including those who took home delivery only on Sundays. Moreover, you couldn’t have it for any price unless you were at least a Sunday subscriber. Given that the Globe reportedly earns some two-thirds of its revenues from the Sunday edition, the strategy seemed like a reasonably smart way of preserving the Sunday paper.

The new GlobeReader, by contrast, is available without any home delivery at all. The cost: $4.98 a week. But if you want to get it for free, you need to take home delivery of the print edition seven days a week. Otherwise, you’ll have to pay something. (I called a very polite clerk at the Globe who struggled to explain what the cost of GlobeReader would be for Sunday subscribers. It was nominal, but it wasn’t free.)

In other words, the Globe has given me a choice that it doesn’t want me to make. Several months ago, we switched to Sunday-only delivery, supplemented by GlobeReader the other six days. If we stick with Sundays-only, we’ll pay extra for GlobeReader. We could resume seven-day print delivery — but we’ve already decided we can’t afford $50 a month. Or we could pay $21 or $22 a month for GlobeReader access only. That couldn’t possibly be good for the Globe, since GlobeReader is practically ad-free.

(Conversely, this may make sense as we move into what may prove to be the post-advertising age. With no printing or distribution costs, GlobeReader is pure revenue.)

I should note, too, that the New York Times has long made Times Reader available for free to Sunday-only subscribers like us. Perhaps that’s going to change as well.

It strikes me that the new strategy, rather than shoring up the Sunday edition, will simply encourage customers to sign up for GlobeReader seven days a week — or read the paper for free at Boston.com. Although we hear from time to time that that may be coming to an end as well.

Like all newspapers, the first imperative for the Globe is to survive, and to make enough money to support a robust journalistic mission. I’m not sure this is the way to do it. But I guess we’ll find out.