Scott Jennings is the latest partisan hack to embarrass independent opinion journalists

Trump and Jennings on stage in Michigan. Click on image to view the clip.

This morning I want to defend the honor and integrity of opinion journalism, which is the side of the street I’ve worked for most of my career.

Done well, opinion journalism combines reporting, research and, yes, opinion that illuminates issues in a way that goes beyond what straight news reporting can offer. Above all, we honor the same rules of independence as everyone else in the newsroom. We don’t make political donations, put signs on our lawns or (I think you know where I’m going with this) speak at political rallies.

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On Tuesday, CNN’s MAGA talking head, Scott Jennings, leaped up on a Michigan stage at President Trump’s invitation, embraced his idol, and then took the mic. I’ll let media reporter Oliver Darcy describe what happened next:

After Trump asked Jennings to come up on stage, Jennings obliged and then very briefly spoke from the podium. The CNN commentator joked he was looking at perhaps buying a farm in Michigan “because when you own as many libs as I do, you have got to have a place to put them all.”

Mediate has the gruesome video, which you can watch here or by clicking on the image above.

Darcy writes that a CNN spokesperson told him the network was fine with Jennings’ appearance with Trump, even though Fox News once upbraided talk-show host Sean Hannity for doing the same thing. Which leads to where I think the line is being drawn.

The cable networks employ journalists, including straight news reporters and opinionators; talk-show hosts like Hannity; and partisan hacks. (Yes, Hannity is a partisan hack, but his primary allegiance is to Fox, not Trump.) Since we’re talking about CNN, I’ll observe that it’s brought on board MAGA sycophants like Jeffrey Lord, Rick Santorum and Jennings as well as Democratic operatives such as Donna Brazile and David Axelrod. Brazile actually tipped off the Hillary Clinton campaign about a CNN debate question while she was working for the network, according to an email unearthed by WikiLeaks.

This is all sordid stuff, and it stems from cable executives’ desire to have predictable partisan commentators offering predictable partisan talking points rather than honest opinion journalists who might say something contrarian. Scott Jennings is merely a symptom. The disease is that the cable nets have elevated talk over actual news.

It’s worth saying again: Let’s stop paying partisan political hacks to bloviate on TV

Reporting for double duty: Donna Brazile was a paid bloviator for CNN while she was also deputy chair of the Democratic National Committee. Photo (cc) by Tim Pierce.

I’ve been arguing against hiring partisan political commentators for years, including three times (here, here and here) in the past week. Now NPR’s media reporter, David Folkenflik, has written a smart analysis questioning the practice, which has come under renewed scrutiny following NBC News’ hiring and firing of the election-denying, Trump-enabling Ronna McDaniel, former chair of the Republican National Committee. Folkenflik writes:

The networks — not just NBC — want to be able to rely on a stable of people to show up and be lively and informed on the air, often with little notice. They want to make sure they have voices reflecting an array of views from both parties. And they want exclusivity, which means they want to prevent the same high-profile figures from appearing on their competitors’ shows.

The hiring of McDaniel made conventional sense under this rubric.

We do not live in conventional times.

Indeed we do not, and if there’s a reason to have someone like McDaniel on the air, surely that can be accomplished without paying her $300,000 a year. After all, “Meet the Press” host Kristen Welker pointed out that McDaniel had already been scheduled to appear this past Sunday, as she had previously. One of the first rules of journalistic ethics is that we don’t pay sources, except, apparently, party hacks.

In fact, as Folkenflik reminds us, CNN actually stooped even lower than NBC by paying Democratic operative Donna Brazile while she was deputy chair of the Democratic National Committee. As he asks: “There are more than 330 million Americans and thousands of political professionals. Why pay for the right to interview them? Does anyone think Newt Gingrich will boycott television appearances if he’s not paid?”

The problem, of course, is that television news outlets, particularly cable, have endless hours to fill, and talk shows are a lot cheaper than actual journalism. But I would argue that the McDaniel fiasco offers an opportunity to revisit the whole practice of hiring political figures, Democrat or Republican, to come on the air and offer predictable talking points, all while keeping one eye on their next chance to get back in the game.

You can simultaneously believe (as I do) that hiring McDaniel was many bridges too far because of her election denialism on behalf of Donald Trump — and that the time has also come to stop throwing money at any political operatives.

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