I’ve decided to remove Google ads from Media Nation. Even though I get as many as 1,000 unique visitors each day, the ads aren’t paying — probably because they seem to be completely irrelevant to whatever it is I’m writing about, so no one’s clicking.
More important, I want to focus on a far more interesting advertising project being sponsored by Boston Blogs, of which Media Nation is a member, and whose ads you can see at the top of the right-hand column. Boston Blogs ads are local, and they’re screened and administered by a real person — Adam Gaffin of Universal Hub fame.
That’s more in keeping with the direction in which I want to take Media Nation, although I haven’t actually canceled my Google Adsense account. You never know.