John Sununu’s complicated alliances

John Sununu

Boston Globe editorial-page editor Peter Canellos and I recently exchanged some emails over Globe op-ed columnist John Sununu’s lobbying work on behalf of Akin Gump. I ended up choosing not to write about Sununu because I was satisfied that Sununu’s non-disclosure in his columns, though potentially problematic, did not rise to the level of unethical behavior. It was also clear that I’d need to do a lot more research than I had time for in order to put some flesh on the bones.

Today Media Matters, a prominent liberal media-watch organization, weighs in. And I don’t regret my decision. Oliver Willis and Joe Strupp have really done their homework, only to find that the whole situation is fairly ambiguous. It looks like they got excited about the chance to write that the former New Hampshire senator was using the Globe to further his interests in such controversial practices as hydrofracking only to find that Sununu’s ties to Akin Gump are rather tangential.

One thing Willis and Strupp don’t mention is that Sununu has used his column to carry water for Mitt Romney on several occasions, including the run-up to the New Hampshire primary. This one, for instance, couldn’t be any more favorable if one of Romney’s kids had written it. Sununu did not endorse anyone, but his column dutifully noted that his father, former New Hampshire governor John Sununu, had endorsed Romney.

There is a larger question here. Why do news organizations use political partisans and lobbyists — and people who are both — to write opinion pieces for them? That, to me, is the real issue. I find nothing in Sununu’s columns that are insightful or fresh enough to make me think he earned a piece of the valuable real estate he commands. He’s there because of who he is, not because of what he has to say.

I don’t mind strong opinions. Frankly, I’d like to see more of them in the Globe. But if I want those opinions from a politician-turned-lobbyist, I can always turn on cable TV.