By Dan Kennedy • The press, politics, technology, culture and other passions

Scandal aside, Zucker gave us Trump and presided over a ratings collapse at CNN

Jeff Zucker. Photo (cc) 2013 by Fortune Live Media.

Something doesn’t make sense about Jeff Zucker’s sudden departure from CNN. He and his paramour, CNN executive vice president Allison Gollust, are consenting adults, and they’re both divorced.

There was an aha! moment Wednesday when we learned that Gollust had previously worked as Andrew Cuomo’s communications director. But that turned out to be a brief stint a decade ago. Maybe leadership concluded that Zucker had put them in an untenable position with regard to Chris Cuomo’s legal case against CNN. Or maybe Chris has something else up his sleeve. I suspect we’re going to find out more.

Meanwhile, let’s look at the record. Zucker is widely seen as a successful chief executive of CNN, well-liked by the troops. But what exactly were his accomplishments? He rode a Trump-driven rise in the ratings, the same as everyone else; ratings have collapsed since the end of the Trump presidency. Zucker accomplished little journalistically, especially in prime time, which has devolved into three hours of liberal talk shows that are not as good as those on MSNBC. Anderson Cooper, a significant asset, is badly misused.

More than anything, though, Zucker is the man who morphed Donald Trump from a failed real-estate developer into a media star, first through “The Apprentice” and then by giving him hours and hours of free air time during the 2016 presidential campaign. It’s all Trump all the time for Zucker, whether he’s for him or against him. And that’s the oxygen upon which Trump thrives.

What’s next for CNN? Its digital-streaming service, CNN+, debuts soon, and unless you think the public has been drooling with anticipation at the prospect of paying for CNN Lite, it has all the hallmarks of a disaster in the making.

My advice is to try reporting the news — especially during the key 8-to-11 p.m. time slot. Sadly, I’m sure that will go unheeded.

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3 Comments

  1. Whoa. Scathing — and right on-target — takedown, correcting the conventional wisdown.

  2. Stephen R Nelson

    I’m sure we’ll learn more and Dan will disagree, but it is never a good idea for a boss and a subordinate to have a romantic relationship, consenting or not.

    • Dan Kennedy

      It’s not a good thing at all. No disagreement.

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