WBZ Radio (AM 1030) talk-show host Paul Sullivan, who succeeded the late David Brudnoy last year, is staying put. Sullivan — who hosts one of the few civil, locally oriented shows still on the air — will continue with his 8 p.m.-to-midnight shift now that Jay Severin is sticking with WTKK Radio (96.9 FM). Herald coverage here; Globe coverage here.
To recap: the reptilian (thanks, John) Severin had been a ratings hit on ‘TKK’s afternoon-drive-time slot for the past several years, but disappeared from the airwaves this fall after he signed a national-syndication deal with Infinity, part of the CBS network. ‘TKK is owned by Greater Media; WBZ is owned by CBS. That prompted speculation that CBS would saddle ‘BZ with Severin. Fortunately, that didn’t happen.
Meanwhile, WTKK has been left with the worst of all possible worlds. The station has replaced Severin with the unlistenable Michael Graham during drive time, and will be broadcasting Severin during a time slot (7 to 10 p.m.) when the potential audience is much smaller — and when his competition will not be Howie Carr but, rather, the Tom Ashbrook rebroadcast, Christopher Lydon and Sullivan, as well as Todd Feinburg’s new local program.
Severin may pull some numbers, but it’s not going to be like before.