My friend Donna Halper has a great suggestion for how Boston can help bridge the racial divide that continues to define our city and region: bring back local radio that serves the African-American community. The Boston Globe today follows up its recent Spotlight Team series on race, “Boston. Racism. Image. Reality.,” with some ideas from its readers. (And kudos to the Globe for dropping the paywall.) Here is what Halper, a Lesley University professor and longtime radio consultant, has to say:
A professor said that Boston’s media landscape may suffer from the lack of a prominent local radio station that’s black-owned. Boston used to have a station owned by black community members, WILD, but under new corporate ownership it stopped focusing on African-American issues a number of years ago.
“In most cities with a sizable black population, there have been local radio stations around which the community could rally,” wrote Donna L. Halper, an associate professor at Lesley University. “These stations were not just about playing the hits; they were a focus of information and news that the so-called ‘mainstream’ stations didn’t usually address.”
Black-owned media, such as the Bay State Banner newspaper, have had trouble generating significant advertising support, she said, and “a thriving black media would go a long way towards making the black community feel as if its story is being told.
“Relying on the ‘mainstream’ media often means the only time stories of your neighborhood get told is when crimes are committed,” Halper said. “White Bostonians have long held inaccurate ideas about black Bostonians because more often than not, the only stories widely reported depicted danger and criminality.”
(Note: In 1997, during my Boston Phoenix days, I wrote about WILD’s struggle to survive as an independent radio station in the face of corporate consolidation unleashed by the Telecommunications Act of 1996.)
Now, if I were reading Halper’s comments and wanted to follow up, the first person I’d talk with is Paul Bass, the founder and editor of the New Haven Independent, a nonprofit online-only news operation that is still thriving after 12 years. When I was writing about the Independent for my book “The Wired City,” the Independent had a mostly white reporting staff to cover a city with a large African-American community. They did a good job, but it wasn’t ideal.
The Independent’s staff is more diverse today. Even more important, though, is that in 2015 Bass launched a nonprofit low-power FM radio station, WNHH, which also broadcasts online. Rather than writing stories for New Haven’s communities of color, members of those communities have come inside to host programs and tell their own stories. It has proved to be a real boon to New Haven. And though it would be hard to replicate something like that in a city as large as Boston, there surely must be ways to adapt what Bass is doing.
More: Of course Touch 106.1 FM is already providing a valuable service in Boston — but without an FCC license. The city needs a community radio station that can operate legally and can thus enjoy a higher profile and more influence. Also popping up in the Facebook comments: Zumix, a youth-oriented bilingual LPFM and online station in East Boston.
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