It’s a rare day when we encounter as blatant an example of liberal media bias as in the “60 Minutes” report last Sunday on Florida Gov. Ron DeSantis. It’s not that the mainstream media aren’t broadly liberal — they are. But such bias normally affects things like story selection and tone, and does not interfere with a fair presentation of the facts. Unfortunately, the botched story on DeSantis, a Republican, will be cited by conservatives for a long time as evidence that you just can’t trust the media.
So what happened? “60 Minutes” reported that DeSantis awarded a contract to the supermarket chain Publix to distribute COVID vaccines after Publix had made a $100,000 campaign donation to the governor’s political action committee. The governor refused to give “60 Minutes” an interview. But in a confrontation at a DeSantis news conference, “60 Minutes” reporter Sharyn Alfonsi asserted that the vaccine contract was a “reward” and asked him: “How is that not pay to play?”
There are two problems here. First, the story accurately describes the quid but never manages to nail down the quo. It would be strange indeed if Publix did not make campaign contributions to DeSantis, as he is a major political figure. Large businesses do what they have to do to get along. Moreover, Publix stores would be obvious, logical places for administering vaccines.
The system was far from perfect. The report points out that, in some cases, Publix markets are far from communities of color, requiring two bus rides in one example. But that doesn’t prove DeSantis acted as he did because Publix had given him money. As media ethics expert Al Tompkins of the Poynter Institute puts it:
In the story, there was a direct line between the campaign contribution and the rewarding. And they never proved that. I think they owe it to everybody — they owe it to the governor, they owe it to Publix, they owe it to the public — to explain to us how they came to that conclusion.
Second, having watched the news conference confrontation as edited for broadcast and compared it to the full, unedited version (above), I think it’s clear that DeSantis’ remarks were edited to cast him in the worst possible light. Journalists are free to use as little or as much as they like of an interview or, in this case, remarks at a news conference. But they are not free to edit those remarks in a way that changes their meaning or leaves out important context.
Among the people who have come to DeSantis’ defense, according to The Palm Beach Post, is Palm Beach County Mayor Dave Kerner, a Democrat. “They are hellbent on dividing us for cheap views and clicks,” Kerner said in a written statement. “‘60 Minutes’ should be ashamed.” (Not every elected Democrat agrees with Kerner, including County Commissioner Melissa McKinlay.)
I doubt the problems with this story were the result of liberal bias in the sense of deliberately making things up in order to make DeSantis look bad. Nor do I think it was the only form of bias at work. There is the bias for confrontation and controversy, which is the most pervasive type of media bias that there is. There is the bias in favor of producing a “gotcha” story.
As for how liberal bias figures into this, I would say — and this is only guesswork, of course — that “60 Minutes” decided DeSantis had done a bad job of managing the COVID pandemic in Florida, and that he had been getting undeserved praise for reopening the state at a time when numbers are continuing to rise. So when Alfonsi confronted DeSantis with the revelation about Publix’s campaign contribution, she and her crew had already come to a conclusion and were simply looking for some good video to go with it.
Which brings us to another form of bias. As one of my graduate students said, the story also looks like an example of confirmation bias. “60 Minutes” didn’t take the necessary steps to verify its story because no one could see any problems with it. And that may be the most pernicious effect of all when it comes to having a newsroom that is populated almost exclusively by liberals.
Trust in the media is scraping the bottom, especially among Republicans. The “60 Minutes” report on DeSantis certainly doesn’t help.