The Boston Globe adds an option that puts it one step closer (maybe) to sharing on social media

This past November I wrote about how a Boston Globe subscriber could share a gift link with  a non-subscriber via email. It was strictly a one-to-one feature — there was no authorized way of sending a gift link to a social-media platform. (There are unauthorized ways, which I’ll let you figure out.)

Within the past day or so, though, a new item suddenly popped up on the Globe’s sharing options called “Gift an Article.” My hope was that the Globe had joined multiple other papers and was now offering a few free gift shares a month that would work anywhere, not just through email.

With great anticipation, I clicked. And I was greeted with a text-entry box that said “Gift This Article Through Email.” The rest of the sharing features — Facebook, Bluesky, etc. — give you a link that lead to a paywall when a non-subscriber clicks on them.

Oh, well. I’ll be optimistic and hope that this is the first step toward a real sharing feature.


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One thought on “The Boston Globe adds an option that puts it one step closer (maybe) to sharing on social media”

  1. Saw that too, don’t know what the distinction is between the “E-mail” share and the “Gift” share is, though I’m a techno-Luddite. I did try the latter with an out-of-state non-subscriber, it worked.

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